Top 20 Beauty & Cosmetics from Thailand on TikTok Influencers by Follower Growth

Last updated: May 13, 2026

Total Beauty & Cosmetics Influencers in Thailand

7,443

Expected Reach

78.4M

Total Followers

1.2B

Avg Engagement

12.75%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Esthersupree
@therealesthersupree
💌ติดต่องานแอดไลน์ @hellosupree 〰️〰️💓〰️〰️
Bangkok, Thailand
3.5M
Followers
8.26%
Engagement
+6.0%(+198.2K)
6.2
2
Kate Longoria
@kat_longoria
Keep shining💫 💌 katlongoria@grail-talent.com 📍Thailand
Thailand
7.7M
Followers
3.37%
Engagement
+2.3%(+174.9K)
4.7
3
แป้งจู
@sutthakanya
ติดต่องาน : pangjustky 💌: sutthakanyasri@gmail.com ⚠️ดูดคลิปไปใช้ / ขึ้นไลฟ์สด "โดยไม่ได้รับอนุญาต" ปรับคลิปละ 300,000-.
Thailand
1.9M
Followers
5.68%
Engagement
+7.8%(+136.2K)
3.1
4
เอิร์นไดเม่(14M)🌷✨
@eoirn_eoirn
ติดต่องานรีวิว@eoirndaime🍒
Thailand
14.2M
Followers
4.96%
Engagement
+0.8%(+121.0K)
6.2
5
Rattasart nak
@baibuabua0
สถาบันสอนเดินแบบและปรับบุคลิกภาพ มายาคลับอุดรธานี เอาไว้อัพผลงานของเด็กๆมายา
Thailand
418.9K
Followers
3.59%
Engagement
+37.0%(+113.2K)
5.6
6
👑LookBall👑
@lookball999
ครูบอลช่องจริง 😡ห้ามดูดคลิปปรับ5แสน😡 ติดต่อ"รีวิวสินค้า👉🏻LINE ID : Lookball9
Thailand
9.5M
Followers
1.90%
Engagement
+1.0%(+92.9K)
6.3
7
phuwintang
@phuwintang03
มีแต่อะไรไม่รู้
Bangkok, Thailand
3.2M
Followers
28.91%
Engagement
+2.9%(+90.4K)
9.5
8
JANISTARRR
@janistarrr
@คู่มือเตรียมดัง @Jane beauty. @ข้างบ้านเจนบิวตี้
Bangkok, Thailand
3.9M
Followers
12.19%
Engagement
+2.4%(+90.0K)
6.2
9
ชอบกินเฟรนช์ฟรายด์🍟🛹
@papang_342
Sk8🛹 for work :: Pxng Pa Ng 👇🏻👇🏻 -อย่าดูดคลิปฉันไปโปรโมทเว็บไม่สนับสนุน
Thailand
512.2K
Followers
10.42%
Engagement
+21.0%(+89.0K)
8.3
10
ppnaravit
@ppnaravitt
Ig ppnaravit
Thailand
3.9M
Followers
30.12%
Engagement
+2.0%(+78.0K)
9.7
11
gamgymakeup
@gamgymakeup
𝐌𝐨𝐭𝐡𝐞𝐫𝐡𝐨𝐨𝐝 𝐢𝐬 𝐦𝐲 𝐟𝐚𝐯𝐨𝐫𝐢𝐭𝐞 𝐜𝐡𝐚𝐩𝐭𝐞𝐫 ⛅️🍬 🍒 Founder of @Jovina Cosmetics | @Gloe Thailand 🧸 My heart @Bakikubpom . ݁₊ ⊹ . ݁˖ . ݁‧₊
Paris, Thailand
1.6M
Followers
12.11%
Engagement
+4.6%(+69.1K)
6.8
12
DAOU ต้าห์อู๋ค้าบบ~
@oueiija
DAOU(Ta-Wu) 👶🏻 Check my New Song "LALALYE" 🔥🔥🔥 Links 👇
New York, Thailand
3.3M
Followers
21.80%
Engagement
+1.8%(+56.9K)
8.9
13
Nay Chi Oo🌶🇲🇲
@naychioo
🇲🇲 Influencer ၊ Actress 🌶 IG: naychioo_official hello@chiwellness.co
Thailand
2.4M
Followers
5.30%
Engagement
+2.3%(+54.7K)
4.4
14
Usamanee Vaithayanon
@kwanusa9
Kwan Usamanee ( Actress ) Contact for work ✅ :@kwan_usamanee
Bangkok, Thailand
3.1M
Followers
7.04%
Engagement
+1.7%(+52.4K)
4.2
15
Thanaboon Kiatniran
@aou_tnbknr
GMMTV แอคจริงจ้า
Thailand
1.4M
Followers
30.85%
Engagement
+3.5%(+48.4K)
9.8
16
ขนมปัง🥖🍞
@pat_zx0644
FB. Pat srxyphechr ig. pat_zx789 ติดต่องาน ID pat7622
Thailand
520.2K
Followers
20.08%
Engagement
+10.0%(+47.3K)
9.6
17
ผู้ใหญ่บ้านฟินแลนด์ (ช่องจริง)
@phuyaibaan
Line:@pybfin999 👈งานโฆษณา รีวิวและ097-317-1393โบ๊ท / 091-061-5769หนุ่ม /
Thailand
3.5M
Followers
10.73%
Engagement
+1.4%(+47.2K)
7.6
18
จ๋า (เจ้าของแบรนด์EVE'S , KIO)
@jha_eves
CEO EVE'S , CEO KIO 👇🏻 สอบถาม / ปรึกษา / สั่งซื้อสินค้า 👇🏻
Bangkok, Thailand
3.0M
Followers
5.79%
Engagement
+1.6%(+46.2K)
6.3
19
emi
@emiamily
Actress @IMM ANOTHER
Bangkok, Thailand
1.2M
Followers
27.39%
Engagement
+3.9%(+44.7K)
7.4
20
Pattnapapa
@patt_napapa56
contact for work : 0865464665 Line : @pattnapapa.work (มี@นำหน้า)
Bangkok, Thailand
4.7M
Followers
6.18%
Engagement
+0.9%(+42.4K)
4.0

About This TikTok Influencer Ranking

Discover the most influential creators in Thailand with our comprehensive ranking of the top 20 influencers on TikTok who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 78.4M potential impressions across all ranked influencers
  • Total Audience: 1.2B followers collectively following these creators
  • Average Engagement Rate: 12.75% - significantly above industry average
  • Market Coverage: 7,443 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through May 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Thailand on TikTok?

Esthersupree (@therealesthersupree) is, as of May 2026, the fastest‑growing Beauty & Cosmetics creator in Thailand on TikTok, with +6.0% monthly growth (+198.2K followers).

How many followers did Esthersupree (@therealesthersupree) gain last month?

Esthersupree (@therealesthersupree) gained about 198.2K followers last month (+6.0%).

Who grew more: Esthersupree (@therealesthersupree) or Kate Longoria (@kat_longoria)?

Esthersupree (@therealesthersupree) grew more than Kate Longoria (@kat_longoria) (198.2K vs 174.9K).

How is Kate Longoria (@kat_longoria) performing right now?

Kate Longoria (@kat_longoria) is growing at +2.3% (+174.9K) per month, with a Profile Score of 4.7 and average engagement of 3.37%.

How is แป้งจู (@sutthakanya) performing right now?

แป้งจู (@sutthakanya) is growing at +7.8% (+136.2K) per month, with a Profile Score of 3.1 and average engagement of 5.68%.

How is เอิร์นไดเม่(14M)🌷✨ (@eoirn_eoirn) performing right now?

เอิร์นไดเม่(14M)🌷✨ (@eoirn_eoirn) is growing at +0.8% (+121.0K) per month, with a Profile Score of 6.2 and average engagement of 4.96%.

How is Rattasart nak (@baibuabua0) performing right now?

Rattasart nak (@baibuabua0) is growing at +37.0% (+113.2K) per month, with a Profile Score of 5.6 and average engagement of 3.59%.

Who had the higher percentage growth: Kate Longoria (@kat_longoria) or แป้งจู (@sutthakanya)?

แป้งจู (@sutthakanya) leads (7.8% vs Kate Longoria (@kat_longoria) 2.3%).

What is the absolute follower gain of Esthersupree (@therealesthersupree)?

Esthersupree (@therealesthersupree) gained about 198.2K followers last month (+6.0%).

What is the absolute follower gain of Kate Longoria (@kat_longoria)?

Kate Longoria (@kat_longoria) gained about 174.9K followers last month (+2.3%).

What is the absolute follower gain of แป้งจู (@sutthakanya)?

แป้งจู (@sutthakanya) gained about 136.2K followers last month (+7.8%).

What is the absolute follower gain of เอิร์นไดเม่(14M)🌷✨ (@eoirn_eoirn)?

เอิร์นไดเม่(14M)🌷✨ (@eoirn_eoirn) gained about 121.0K followers last month (+0.8%).

What is the absolute follower gain of Rattasart nak (@baibuabua0)?

Rattasart nak (@baibuabua0) gained about 113.2K followers last month (+37.0%).

Is Esthersupree (@therealesthersupree) still a relevant creator?

Yes — Esthersupree (@therealesthersupree) has a Profile Score of 6.2, average engagement of 8.26%, and +6.0% (+198.2K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Thailand?

The average engagement rate for this category is 12.75%. Generally, rates above 15.3% are considered excellent, while rates above 10.2% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Thailand?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current tiktok influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.