Top 20 Beauty & Cosmetics from Thailand on TikTok Influencers by Follower Growth

Last updated: September 10, 2025

Total Beauty & Cosmetics Influencers in Thailand

6,993

Expected Reach

77.5M

Total Followers

1.1B

Avg Engagement

12.06%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Tcatty
@tcattyyy
ติดต่องาน line @gushcloudth
Thailand
3.8M
Followers
5.25%
Engagement
+9.2%(+316.3K)
6.7
2
JANISTARRR
@janistarrr
@Jane beauty.
Bangkok, Thailand
2.1M
Followers
10.61%
Engagement
+16.2%(+294.1K)
6.3
3
แป้งจู
@sutthakanya
Connect with me Line | pangjustky IG | sutthakanya 💌: sutthakanyasri@gmail.com
Thailand
1.0M
Followers
5.85%
Engagement
+20.8%(+175.9K)
4.7
4
ก๊อปแก๊ปค้าบ (2.2M)
@kaptiya
ช่องจริง2.2M รองอันดับ 3 มิสแกรนด์กรุงเทพ 2025 👑 ɴᴜʀsᴇ , ɪɴғʟᴜ, ᴘʀᴇᴛᴛʏ , ᴍᴏᴅᴇʟ
Chiang Mai, Thailand
2.2M
Followers
12.22%
Engagement
+8.1%(+168.5K)
8.8
5
ENGFA
@engfa32
1st Runner-up Miss Grand International 2022 IG : fa_engfa8 FB : Engfa waraha
Thailand
9.8M
Followers
12.72%
Engagement
+1.6%(+156.1K)
8.8
6
ChoMar
@nawchomar
အကောင့် အပ်ပေးကြတာ ကျေးဇူးပါဗျို့🥰 တစ်ခြားအကောင့်အသစ်မရှိပါ ဒီအကောင့်ပဲသုံးပါတယ်
Thailand
5.2M
Followers
14.47%
Engagement
+2.5%(+128.1K)
8.3
7
Yok_jittraphan หยกทอง
@yok_jittraphan
ติดต่องานเท่านั้น👇 Lineid:diamantebeauty ด้อมสายลับของถูก👇
Phuket, Thailand
3.1M
Followers
8.05%
Engagement
+4.1%(+123.2K)
5.0
8
เอิร์นไดเม่(13M)🌷✨
@eoirn_eoirn
ติดต่องานรีวิว@eoirndaime🍒
Thailand
13.2M
Followers
5.36%
Engagement
+0.9%(+121.9K)
6.2
9
Kate Longoria
@kat_longoria
Keep shining💫 💌 katlongoria@grail-talent.com 📍Thailand
Thailand
7.1M
Followers
3.15%
Engagement
+1.7%(+118.2K)
4.5
10
แม่เวฟเจ้าหญิงศัลยกรรม(3.9M)👑
@waveclinic481
ฆสพ.นบ 177/2568 เพจเจ้าหญิงศัลยกรรม ติดต่อแม่เวฟ @เวฟสหคลินิก รึที่ line: @wpro
Thailand
3.8M
Followers
5.79%
Engagement
+2.8%(+104.7K)
6.5
11
โจเซฟมาเยือน
@josephmayuen
For work Line : @jojowork
Thailand
9.2M
Followers
12.09%
Engagement
+1.0%(+90.5K)
8.4
12
ชอบกินเฟรนช์ฟรายด์🍟🛹
@papang_342
Sk8🛹 for work :: Pxng Pa Ng 👇🏻👇🏻 -อย่าดูดคลิปฉันไปโปรโมทเว็บไม่สนับสนุน
Thailand
512.2K
Followers
10.42%
Engagement
+21.0%(+89.0K)
8.3
13
Sea_tawinan
@sea_tawinan
Thailand
1.1M
Followers
29.32%
Engagement
+8.5%(+85.9K)
9.9
14
ตั้งโอ๋ โก๋เก๋
@thung_oh29
🍀ติดต่องาน ID:nattharin1212🍀 IG : ตั้ง โอ๋ Top 5 แกรนด์วอยซ์ ลูกทุ่งมหาชน
Thailand
2.3M
Followers
6.14%
Engagement
+3.1%(+70.7K)
5.7
15
P' May Sar🍿 ( official ✨️ )
@michelllatt
For Work 🇹🇭🇲🇲 Line : @thelemonshot(มี @) Tel : 096-2264246
Thailand
10.9M
Followers
7.59%
Engagement
+0.6%(+67.6K)
7.2
16
หนูเล็ก ก่าก๊า
@nulek_gaga
สั่งซื้อสินค้า 👇
Thailand
1.9M
Followers
4.10%
Engagement
+3.7%(+67.0K)
5.5
17
phuwintang
@phuwintang03
มีแต่อะไรไม่รู้
Bangkok, Thailand
2.2M
Followers
19.15%
Engagement
+3.1%(+66.2K)
9.8
18
จ๋า (เจ้าของแบรนด์EVE'S , KIO)
@jha_eves
CEO EVE'S , CEO KIO 👇🏻 สอบถาม / ปรึกษา / สั่งซื้อสินค้า 👇🏻
Bangkok, Thailand
3.0M
Followers
6.79%
Engagement
+2.2%(+62.9K)
6.3
19
ATDI สอนแอร์ ผลงานอันดับ1️⃣
@atdi_plus
สถาบันสอนแอร์-สจ๊วต อันดับ 1️⃣ " ผลงานติดปีกอันดับ1 สี่ปีติดๆ 2022-2025 " 🏆
Thailand
120.2K
Followers
34.32%
Engagement
+108.3%(+62.5K)
7.4
20
emi
@emiamily
เอมี่ ทสร | Emi Thasorn Actress
Bangkok, Thailand
818.2K
Followers
23.98%
Engagement
+7.5%(+57.5K)
8.1

About This TikTok Influencer Ranking

Discover the most influential creators in Thailand with our comprehensive ranking of the top 20 influencers on TikTok who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2025.

Key Insights & Metrics

  • Combined Reach: 77.5M potential impressions across all ranked influencers
  • Total Audience: 1.1B followers collectively following these creators
  • Average Engagement Rate: 12.06% - significantly above industry average
  • Market Coverage: 6,993 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Thailand on TikTok?

Tcatty (@tcattyyy) is, as of September 2025, the fastest‑growing Beauty & Cosmetics creator in Thailand on TikTok, with +9.2% monthly growth (+316.3K followers).

How many followers did Tcatty (@tcattyyy) gain last month?

Tcatty (@tcattyyy) gained about 316.3K followers last month (+9.2%).

Who grew more: Tcatty (@tcattyyy) or JANISTARRR (@janistarrr)?

Tcatty (@tcattyyy) grew more than JANISTARRR (@janistarrr) (316.3K vs 294.1K).

How is JANISTARRR (@janistarrr) performing right now?

JANISTARRR (@janistarrr) is growing at +16.2% (+294.1K) per month, with a Profile Score of 6.3 and average engagement of 10.61%.

How is แป้งจู (@sutthakanya) performing right now?

แป้งจู (@sutthakanya) is growing at +20.8% (+175.9K) per month, with a Profile Score of 4.7 and average engagement of 5.85%.

How is ก๊อปแก๊ปค้าบ (2.2M) (@kaptiya) performing right now?

ก๊อปแก๊ปค้าบ (2.2M) (@kaptiya) is growing at +8.1% (+168.5K) per month, with a Profile Score of 8.8 and average engagement of 12.22%.

How is ENGFA (@engfa32) performing right now?

ENGFA (@engfa32) is growing at +1.6% (+156.1K) per month, with a Profile Score of 8.8 and average engagement of 12.72%.

Who had the higher percentage growth: JANISTARRR (@janistarrr) or แป้งจู (@sutthakanya)?

แป้งจู (@sutthakanya) leads (20.8% vs JANISTARRR (@janistarrr) 16.2%).

What is the absolute follower gain of Tcatty (@tcattyyy)?

Tcatty (@tcattyyy) gained about 316.3K followers last month (+9.2%).

What is the absolute follower gain of JANISTARRR (@janistarrr)?

JANISTARRR (@janistarrr) gained about 294.1K followers last month (+16.2%).

What is the absolute follower gain of แป้งจู (@sutthakanya)?

แป้งจู (@sutthakanya) gained about 175.9K followers last month (+20.8%).

What is the absolute follower gain of ก๊อปแก๊ปค้าบ (2.2M) (@kaptiya)?

ก๊อปแก๊ปค้าบ (2.2M) (@kaptiya) gained about 168.5K followers last month (+8.1%).

What is the absolute follower gain of ENGFA (@engfa32)?

ENGFA (@engfa32) gained about 156.1K followers last month (+1.6%).

Is Tcatty (@tcattyyy) still a relevant creator?

Yes — Tcatty (@tcattyyy) has a Profile Score of 6.7, average engagement of 5.25%, and +9.2% (+316.3K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Thailand?

The average engagement rate for this category is 12.06%. Generally, rates above 14.5% are considered excellent, while rates above 9.6% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Thailand?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current tiktok influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.