Top 20 Beauty & Cosmetics from Spain on TikTok Influencers by Follower Growth

Last updated: April 02, 2026

Total Beauty & Cosmetics Influencers in Spain

6,082

Expected Reach

98.8M

Total Followers

885.8M

Avg Engagement

6.79%

Audience Analysis

Gender Distribution

Female72%
Male28%

Age Distribution

13-165.3%
17-205.0%
18-244.2%
21-253.0%

Top Countries

Spain45.9%
Mexico8.7%
Argentina4.5%
United States of America4.5%
Colombia2.7%

Top Languages

es72.6%
en14.2%
fr2.6%

Top Cities

Madrid9.1%
Barcelona4.4%
Valencia3.6%
Murcia3.6%
Seville3.5%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Carla Alvarez
@carlaalvarezz0
IG: carlaalvarez0 RP: @GoAgency 📩 carlaalvarez@goagency.site
Spain
1.7M
Followers
10.52%
Engagement
+22.1%(+313.7K)
6.5
2
samuu.barberr💈
@samuu.barberr
🌟El barbero de TikTok 📩 samu.barber@muganagency.com 📍Madrid 📚Mi academia online⬇️
Madrid, Spain
2.9M
Followers
6.69%
Engagement
+8.3%(+218.9K)
5.3
3
Paulita Ucranianita 🐦‍🔥
@paulitaucranianita
Mi cuenta oficial ‼️ ACCESO SOLO PARA LATINOS! CUIDADO CON LAS CUENTAS FALSAS ‼️ Insta: paulitaucranianita
Spain
2.1M
Followers
9.13%
Engagement
+11.3%(+216.2K)
7.4
4
Laura Hoff
@laura.hoff
Me sigam no insta: @_laurahoff 💌 Laurahoff@marketeam.cc
Spain
475.9K
Followers
17.65%
Engagement
+27.1%(+101.5K)
8.9
5
fernandita.tattooer
@fernandita.tattooer
Escríbeme tengo un regalo para ti ⬇️
Spain
547.9K
Followers
1.73%
Engagement
+21.4%(+96.4K)
4.7
6
Esty 🧚🏻
@estycg
⭐️ Ig: @estycg 📩: estycg@lolitamanager.es
Spain
1.1M
Followers
6.88%
Engagement
+8.9%(+87.5K)
6.9
7
La Joaqui
@soylajoaqui
🍒🍒🍒🍒🍒🍒🍒🍒
Spain
7.8M
Followers
10.68%
Engagement
+0.9%(+67.0K)
7.6
8
Neatheaa
@neatheea
Cheetah girl in real life WOP WOP WOP 🐆🇿🇦 neathea@lolitamanager.es
Spain
475.3K
Followers
10.95%
Engagement
+15.7%(+64.6K)
7.4
9
Kristina Galchenko
@descubriendocon_kris
Kristina ✨ Reto abdomen diario 🧘‍♀️ Unboxings & un poco de todo RUTINA COMPLETA DEL ABDOMEN 👇
Spain
332.9K
Followers
3.63%
Engagement
+23.1%(+62.6K)
4.6
10
Paula Currás
@paulacurrass
Galicia, España ✉️ paulacurrassoficial@gmail.com
Spain
1.5M
Followers
7.38%
Engagement
+4.1%(+59.5K)
6.5
11
alecapetilloga
@alecapetillogaytan
Madrid | México Ig: @alecapetilloga
Madrid, Spain
723.4K
Followers
7.94%
Engagement
+8.6%(+57.0K)
6.4
12
maarta_diaz
@maarta_diaz
MÁS SOBRE MARTIS AQUÍ ⤵️💗
Madrid, Spain
7.1M
Followers
9.24%
Engagement
+0.7%(+48.6K)
7.2
13
Riverss🦋
@_riverss_
Like a hostage 🏳️‍🌈 📨rivers@nicknameagency.com
Spain
7.8M
Followers
12.04%
Engagement
+0.5%(+42.2K)
8.8
14
Bart Reverte
@bartreverte
Maquillador / beauty content creator 📩 e-mail: bart@tkers.es
Madrid, Spain
1.0M
Followers
8.85%
Engagement
+4.1%(+39.4K)
7.6
15
Natalia Osona
@nataliaosona
lG: nataliaosona Info@nataliaosona.com 💌
Seville, Spain
657.9K
Followers
3.65%
Engagement
+5.7%(+35.6K)
5.3
16
L0RNA
@l000rna
ig: l0rnasf 💋🦓🧞‍♂️
Madrid, Spain
311.2K
Followers
12.24%
Engagement
+12.6%(+34.7K)
8.0
17
💋💋💋
@iindaralopeezz_
New York, Spain
1.9M
Followers
11.00%
Engagement
+1.8%(+33.1K)
7.5
18
oliverflorido
@oliver_florido
RAPATE
Spain
273.8K
Followers
3.90%
Engagement
+13.6%(+32.8K)
5.0
19
Serena Pardo
@serenapardoo
✨te espero en mi ig; serenapardo ✨ 📩info@mirandatalents.com
Spain
1.3M
Followers
12.85%
Engagement
+2.4%(+31.0K)
8.9
20
Andrea Bravo Bueno
@andreabuenotattoo
Málaga, Andalucía 💞 🌷Instagram:@andreabuueno🌷 💌andreabueno@memanagement.es
Spain
969.6K
Followers
7.73%
Engagement
+3.3%(+30.9K)
7.0

About This TikTok Influencer Ranking

Discover the most influential creators in Spain with our comprehensive ranking of the top 20 influencers on TikTok who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 98.8M potential impressions across all ranked influencers
  • Total Audience: 885.8M followers collectively following these creators
  • Average Engagement Rate: 6.79% - significantly above industry average
  • Market Coverage: 6,082 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Spain, Mexico, Argentina
  • Gender Distribution: 72% Female, 28% Male
  • Primary Age Group: 13-16 years (5.3% of audience)
  • Languages: Spanish, English, French

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through April 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Spain on TikTok?

Carla Alvarez (@carlaalvarezz0) is, as of April 2026, the fastest‑growing Beauty & Cosmetics creator in Spain on TikTok, with +22.1% monthly growth (+313.7K followers).

How many followers did Carla Alvarez (@carlaalvarezz0) gain last month?

Carla Alvarez (@carlaalvarezz0) gained about 313.7K followers last month (+22.1%).

Who grew more: Carla Alvarez (@carlaalvarezz0) or samuu.barberr💈 (@samuu.barberr)?

Carla Alvarez (@carlaalvarezz0) grew more than samuu.barberr💈 (@samuu.barberr) (313.7K vs 218.9K).

How is samuu.barberr💈 (@samuu.barberr) performing right now?

samuu.barberr💈 (@samuu.barberr) is growing at +8.3% (+218.9K) per month, with a Profile Score of 5.3 and average engagement of 6.69%.

How is Paulita Ucranianita 🐦‍🔥 (@paulitaucranianita) performing right now?

Paulita Ucranianita 🐦‍🔥 (@paulitaucranianita) is growing at +11.3% (+216.2K) per month, with a Profile Score of 7.4 and average engagement of 9.13%.

How is Laura Hoff (@laura.hoff) performing right now?

Laura Hoff (@laura.hoff) is growing at +27.1% (+101.5K) per month, with a Profile Score of 8.9 and average engagement of 17.65%.

How is fernandita.tattooer (@fernandita.tattooer) performing right now?

fernandita.tattooer (@fernandita.tattooer) is growing at +21.4% (+96.4K) per month, with a Profile Score of 4.7 and average engagement of 1.73%.

Who had the higher percentage growth: samuu.barberr💈 (@samuu.barberr) or Paulita Ucranianita 🐦‍🔥 (@paulitaucranianita)?

Paulita Ucranianita 🐦‍🔥 (@paulitaucranianita) leads (11.3% vs samuu.barberr💈 (@samuu.barberr) 8.3%).

What is the absolute follower gain of Carla Alvarez (@carlaalvarezz0)?

Carla Alvarez (@carlaalvarezz0) gained about 313.7K followers last month (+22.1%).

What is the absolute follower gain of samuu.barberr💈 (@samuu.barberr)?

samuu.barberr💈 (@samuu.barberr) gained about 218.9K followers last month (+8.3%).

What is the absolute follower gain of Paulita Ucranianita 🐦‍🔥 (@paulitaucranianita)?

Paulita Ucranianita 🐦‍🔥 (@paulitaucranianita) gained about 216.2K followers last month (+11.3%).

What is the absolute follower gain of Laura Hoff (@laura.hoff)?

Laura Hoff (@laura.hoff) gained about 101.5K followers last month (+27.1%).

What is the absolute follower gain of fernandita.tattooer (@fernandita.tattooer)?

fernandita.tattooer (@fernandita.tattooer) gained about 96.4K followers last month (+21.4%).

Is Carla Alvarez (@carlaalvarezz0) still a relevant creator?

Yes — Carla Alvarez (@carlaalvarezz0) has a Profile Score of 6.5, average engagement of 10.52%, and +22.1% (+313.7K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Spain?

The average engagement rate for this category is 6.79%. Generally, rates above 8.1% are considered excellent, while rates above 5.4% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Spain?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current tiktok influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.