Top 20 Beauty & Cosmetics from Barcelona on Instagram Influencers by Follower Growth

Last updated: October 02, 2026

Total Beauty & Cosmetics Influencers in Barcelona, Spain

3,127

Expected Reach

20.5M

Total Followers

88.2M

Avg Engagement

4.92%

Audience Analysis

Gender Distribution

Female56%
Male44%

Age Distribution

25-3442.8%
18-2435.0%
35-4412.3%
13-175.6%

Top Countries

Spain18.1%
United States of America8.4%
Argentina4.8%
Chile4.4%
Morocco4.2%

Top Languages

es42.8%
en31.8%
pt4.6%

Top Cities

Barcelona City2.2%
Santiago1.4%
Lima1.4%
Buenos Aires1.3%
Kiev1.2%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Estefanía González
@steffy_gz
𝐔𝐧𝐚 𝐕𝐢𝐫𝐠𝐨 ♍️ 𝐈𝐦𝐩𝐞𝐫𝐟𝐞𝐜𝐭𝐚 𝐲 𝐓𝐨𝐫𝐩𝐞 𝐩𝐞𝐫𝐨 𝐜𝐨𝐧 𝐒𝐞𝐧𝐭𝐢𝐝𝐨 𝐝𝐞𝐥 𝐇𝐮𝐦𝐨𝐫 🌍Barcelona 💌 estefania@tkers.es 📹TikTok + 1,4M
Barcelona, Spain
1.2M
Followers
N/A
Engagement
+9.8%(+105.5K)
7.1
2
☠️BeatrizBernalNavarro☠️
@beatrizbena_
🧠Maquilladora de los 90💄 “Belleza real para piel madura” Belleza -Skincare - Bienestar -Sin límites 📍Barcelona📍 📩contacta ➡️ beatrizbena@twic.es
Barcelona, Spain
2.4M
Followers
0.08%
Engagement
+2.0%(+47.7K)
7.0
3
Lola Boucau
@lolaboucau
@abromelon.podcast 📍Argentina en Barcelona Mkp & Hair Brides/Workshops/Shootings loliboucau@gmail.com
Barcelona, Spain
181.3K
Followers
0.00%
Engagement
+13.0%(+20.9K)
6.3
4
★ JHOANNA ROLA ★
@jhoannarola
Tu amiga Petite de confianza🫶🏻 📩 hola@jhoannarola.com Guía para chicas bajitas ⬇️
Barcelona, Spain
373.3K
Followers
0.41%
Engagement
+5.8%(+20.4K)
6.8
5
İrem Yalçınkaya
@iremyyalcinkaya
iremyalcinkaya@socialand.com.tr
Barcelona, Spain
282.3K
Followers
15.43%
Engagement
+6.6%(+17.5K)
8.8
6
KLEO ☥
@scorpioangel.69
✨•🌹⛓🥀⛓🌹•✨…𝓭𝓲𝓿𝓲𝓷𝓮 𝓯𝓮𝓶𝓲𝓷𝓲𝓷𝓮 @kleo_matra Barcelona
Barcelona, Spain
140.8K
Followers
6.58%
Engagement
+12.7%(+15.8K)
8.7
7
Laura
@laura.arroz
✦ I love to draw cute shit ✦ 🇧🇷 based in Barcelona [ENG/PT/ESP] hello@lauraarroz.com
Barcelona, Spain
63.7K
Followers
114.46%
Engagement
+30.8%(+15.0K)
7.2
8
STEPHEN JAMES
@whoiselijah
@elijah
Barcelona, Spain
2.0M
Followers
3.13%
Engagement
+0.7%(+13.5K)
7.3
9
Dr. Xavier Batalla | Medicina Regenerativa
@dr.xavierbatalla
🎯Especialista en Medicina Regenerativa / Armonización Facial & Biolifting 5+1 📍Barcelona 📲+34 690327368
Barcelona, Spain
646.9K
Followers
0.00%
Engagement
+2.0%(+12.7K)
8.2
10
TOUCHE CLINIC
@toucheclinic
Madrid 26 Sept Barcelona 27 Sept Istanbul 19 Nov Dubai 21-22 Nov
Barcelona, Spain
1.5M
Followers
0.12%
Engagement
+0.7%(+10.5K)
5.6
11
Ovik Ohannesian
@dream8.9
Barcelona, Spain
102.9K
Followers
2.80%
Engagement
+10.7%(+10.0K)
3.7
12
Alicia Ramirez - Mechas y Extensiones Barcelona
@aliciaramirezhairsalon
📍Barcelona🇪🇸 💞Te enseño a crear rubios de alta calidad sin daño 🎨Balayage | Tratamientos | Extensiones 🏆5.000 Alumnas 👇🏼Contacto
Barcelona, Spain
183.7K
Followers
0.35%
Engagement
+4.8%(+8.5K)
5.7
13
Irlanda Cabanas
@irlandacabanas
Creadora de la marca @eireskin Formadora en dermocosmética natural Analizo composiciones desmontando el marketing y la complejidad de la industria
Barcelona, Spain
339.2K
Followers
0.00%
Engagement
+2.5%(+8.5K)
6.7
14
Reyes Torres
@reyestorresorma
Based in Barcelona Collabs 📩contact@reyestorres.com
Barcelona, Spain
1.7M
Followers
0.23%
Engagement
+0.5%(+8.4K)
5.6
15
Diana Lungu
@dianaskinalchemy
Founder @estetica.dilu | Book now ↓ 🏳️‍🌈
Barcelona, Spain
71.1K
Followers
0.00%
Engagement
+13.3%(+8.4K)
6.9
16
Enfry Clinic
@enfryclinic
Medicina Estética Avanzada ✨ Realza tu rostro sin cirugía 💉 Resultados naturales y seguros 📍 Madrid · Barcelona · Fuengirola · RD
Barcelona, Spain
170.3K
Followers
0.04%
Engagement
+4.5%(+7.4K)
5.2
17
Nuri Nurain
@nunu_kskin
✨80% Skincare, kbeauty, tips 20% lifestyle y y un toque de humor 💁🏻‍♀️ 📍 Barcelona - 🇰🇷 💖 Código Stylevana: INF10NUNU nunukskin@gmail.com
Barcelona, Spain
113.7K
Followers
0.49%
Engagement
+6.6%(+7.0K)
7.3
18
Nuria Alonso
@by.nuriaa
Bcn - Ourense 🧿 nuria.bgy@gmail.com @unomodels
Barcelona, Spain
318.7K
Followers
0.83%
Engagement
+2.1%(+6.5K)
6.6
19
Yurani Alejandra Lozano
@alejandralozan_
TikTok (27k) Working hard cos I like expensive sh¡t💶 Me creo Fashion desde 2018. Based in Barcelona 🇪🇸 Collabs: yuraniloz93@gmail.com
Barcelona, Spain
83.1K
Followers
0.67%
Engagement
+8.4%(+6.4K)
7.6
20
bruna ☻
@brvnks
é brunks que fala sommelier de coisas legais 📍 💌 brvnkscontato@gmail.com
Barcelona, Spain
89.7K
Followers
1.38%
Engagement
+7.0%(+5.9K)
8.6

About This Instagram Influencer Ranking

Discover the most influential creators in Barcelona with our comprehensive ranking of the top 20 influencers on Instagram who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 20.5M potential impressions across all ranked influencers
  • Total Audience: 88.2M followers collectively following these creators
  • Average Engagement Rate: 4.92% - above industry average
  • Market Coverage: 3,127 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Spain, United States of America, Argentina
  • Gender Distribution: 56% Female, 44% Male
  • Primary Age Group: 25-34 years (42.8% of audience)
  • Languages: Spanish, English, Portuguese

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through October 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Barcelona on Instagram?

Estefanía González (@steffy_gz) is, as of October 2026, the fastest‑growing Beauty & Cosmetics creator in Barcelona on Instagram, with +9.8% monthly growth (+105.5K followers).

How many followers did Estefanía González (@steffy_gz) gain last month?

Estefanía González (@steffy_gz) gained about 105.5K followers last month (+9.8%).

Who grew more: Estefanía González (@steffy_gz) or ☠️BeatrizBernalNavarro☠️ (@beatrizbena_)?

Estefanía González (@steffy_gz) grew more than ☠️BeatrizBernalNavarro☠️ (@beatrizbena_) (105.5K vs 47.7K).

How is ☠️BeatrizBernalNavarro☠️ (@beatrizbena_) performing right now?

☠️BeatrizBernalNavarro☠️ (@beatrizbena_) is growing at +2.0% (+47.7K) per month, with a Profile Score of 7.0 and average engagement of 0.08%.

How is Lola Boucau (@lolaboucau) performing right now?

Lola Boucau (@lolaboucau) is growing at +13.0% (+20.9K) per month, with a Profile Score of 6.3 and average engagement of 0.00%.

How is ★ JHOANNA ROLA ★ (@jhoannarola) performing right now?

★ JHOANNA ROLA ★ (@jhoannarola) is growing at +5.8% (+20.4K) per month, with a Profile Score of 6.8 and average engagement of 0.41%.

How is İrem Yalçınkaya (@iremyyalcinkaya) performing right now?

İrem Yalçınkaya (@iremyyalcinkaya) is growing at +6.6% (+17.5K) per month, with a Profile Score of 8.8 and average engagement of 15.43%.

Who had the higher percentage growth: ☠️BeatrizBernalNavarro☠️ (@beatrizbena_) or Lola Boucau (@lolaboucau)?

Lola Boucau (@lolaboucau) leads (13.0% vs ☠️BeatrizBernalNavarro☠️ (@beatrizbena_) 2.0%).

What is the absolute follower gain of Estefanía González (@steffy_gz)?

Estefanía González (@steffy_gz) gained about 105.5K followers last month (+9.8%).

What is the absolute follower gain of ☠️BeatrizBernalNavarro☠️ (@beatrizbena_)?

☠️BeatrizBernalNavarro☠️ (@beatrizbena_) gained about 47.7K followers last month (+2.0%).

What is the absolute follower gain of Lola Boucau (@lolaboucau)?

Lola Boucau (@lolaboucau) gained about 20.9K followers last month (+13.0%).

What is the absolute follower gain of ★ JHOANNA ROLA ★ (@jhoannarola)?

★ JHOANNA ROLA ★ (@jhoannarola) gained about 20.4K followers last month (+5.8%).

What is the absolute follower gain of İrem Yalçınkaya (@iremyyalcinkaya)?

İrem Yalçınkaya (@iremyyalcinkaya) gained about 17.5K followers last month (+6.6%).

Is Estefanía González (@steffy_gz) still a relevant creator?

Yes — Estefanía González (@steffy_gz) has a Profile Score of 7.1, average engagement of N/A, and +9.8% (+105.5K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Spain?

The average engagement rate for this category is 4.92%. Generally, rates above 5.9% are considered excellent, while rates above 3.9% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Barcelona?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.