Top 20 Athletics & Sports from Russia on Instagram Influencers by Follower Growth

Last updated: September 10, 2025

Total Athletics & Sports Influencers in Russia

8,229

Expected Reach

126.4M

Total Followers

501.7M

Avg Engagement

4.06%

Audience Analysis

Gender Distribution

Female43%
Male58%

Age Distribution

25-3439.0%
18-2430.5%
35-4416.4%
13-176.3%

Top Countries

Russia34.4%
United States of America8.4%
Brazil5.1%
Germany3.8%
Italy3.6%

Top Languages

ru43.0%
en27.9%
es9.0%

Top Cities

Moscow8.3%
Saint Petersburg2.1%
Tashkent1.0%
Novosibirsk0.8%
Kaliningrad0.8%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Хабиб Нурмагомедов
@khabib_nurmagomedov
Russia
39.9M
Followers
1.74%
Engagement
+0.8%(+313.4K)
6.5
2
Елена Беркова
@berkova
WWW.BERKOVA.RU • БОИ @yfofanov_mma • Сотрудничество @pr.berkova • ТГ канал +18👇🏼
Russia
6.3M
Followers
1.59%
Engagement
+4.5%(+274.8K)
4.9
3
Islam_Makhachev
@islam_makhachev
UFC Lightweight champion P4P best fighter Стремитесь же опередить друг друга в добрых делах (2:148)
Russia
10.6M
Followers
5.31%
Engagement
+1.5%(+160.6K)
8.3
4
Артур Бетербиев
@arturbeterbiev
Professional Boxer 21-1-0 (20 KOs)
Russia
1.6M
Followers
7.95%
Engagement
+9.0%(+132.7K)
8.6
5
SOLT
@alisoltt
Russia
718.2K
Followers
2.92%
Engagement
+17.4%(+125.2K)
6.7
6
Sharabutdin Magomedov
@shara_bullet77
UFC Fighter #1 Middleweight Russia Record MMA : 20-1 (15K’O) ________ K-1 : 18-2(bullshit)-0 По вопросам сотрудничества: +7(906) 022-07-09 Азамат
Russia
1.9M
Followers
14.28%
Engagement
+5.2%(+93.0K)
8.9
7
Magomed Ankalaev
@ankalaev_magomed
UFC Fighter
Makhachkala, Russia
1.4M
Followers
14.10%
Engagement
+6.2%(+82.4K)
9.2
8
ARSLAN KARATAEV
@arslan_karataev
🥇World, Europe and Russia Champion in HTH ✊ Амбассадор Мужского Смотри полные выпуски “Реальный Форсаж» на YouTube👇
Russia
2.2M
Followers
N/A
Engagement
+2.7%(+56.7K)
6.0
9
Kevin Castaño
@kevincasta5
@riverplate ❤️🤍 🇨🇴🇲🇽🇷🇺🇦🇷 @nikefootball ⭐️ @delgolreyes ⭐️
Tyumen, Russia
802.8K
Followers
0.00%
Engagement
+7.2%(+54.2K)
8.6
10
Danya Merkulov
@danchmerk
Let’s get 3,3M followers to New Year 🎄 @happypotato Contact: danchmerk@didenokteam.com TikTok: danch.merk 🎂29.06 I like break dance🕺
Russia
3.3M
Followers
N/A
Engagement
+1.4%(+45.5K)
7.9
11
Usman Nurmagomedov
@usman_nurmagomedov
"Скажи: «Нас постигнет только то, что предписано нам Аллахом" 9:51
Makhachkala, Russia
1.2M
Followers
14.19%
Engagement
+3.4%(+41.0K)
8.4
12
Умар Кремлёв
@umar_kremlev
President of the International Boxing Association (IBA)
Moscow, Russia
4.1M
Followers
N/A
Engagement
+0.9%(+38.7K)
8.4
13
Hamza Samara - حمزة سمارة
@hhsamara
•𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗰𝗿𝗲𝗮𝘁𝗼𝗿/𝗟𝗶𝗳𝗲𝘀𝘁𝘆𝗹𝗲 •𝗙𝗼𝗼𝘁𝗯𝗮𝗹𝗹 𝗮𝗴𝗲𝗻𝘁/𝘀𝗰𝗼𝘂𝘁💼⚽️ •📞+𝟵𝟲𝟮𝟳𝟵𝟴𝟴𝟴𝟯𝟭𝟭𝟴 𝗪𝗵𝗮𝘁𝘀𝗮𝗽𝗽 𝗼𝗻𝗹𝘆 •𝗕𝗔 | @arabi.islamibank
Samara, Russia
1.2M
Followers
1.88%
Engagement
+3.1%(+36.2K)
7.2
14
hafizova.13
@hafizova.13
PR @hafizova_pr Gmail romankhafizov@gmail.com
Russia
2.0M
Followers
1.15%
Engagement
+1.6%(+32.2K)
6.9
15
Askar Askarov
@askar_mma
ACA Fighter DeaFlympics Champion Cooperation | ⤵️ ✉️Bullet057@mail.ru
Russia
346.6K
Followers
1.13%
Engagement
+9.7%(+30.6K)
7.3
16
USHAKOVA VIKTORIA
@ushakova_viktoria_
IFBB PRO WELLNESS 🏆 Сотрудничество @romankhafizov013 WhatsApp +7 987 388-12-19 Топливо для роста t.me/InfoGoriLLaShop Спортивное питание @reckful.ru
Moscow, Russia
261.6K
Followers
0.00%
Engagement
+12.5%(+29.0K)
7.5
17
Denis Lebedev
@lebedevdenis.ru
Медиатор! Ресторанный критик, банный revisor, Рекордсмен Книги Мировых Рекордов, Предприниматель. Реклама-PR-Direct
Russia
3.6M
Followers
N/A
Engagement
+0.7%(+26.0K)
7.6
18
Irina
@yourinacalls
#6 @ohyourina LINKS: @yourina.links
Russia
474.1K
Followers
4.02%
Engagement
+5.8%(+25.8K)
8.5
19
NILETTO 🤍
@niletto_official
Концерты: +79251000800 (Ирина, nil@zionmusic.ru) Реклама, PR: +79253760797 (Денис) ⬇️БИЛЕТЫ / КОНЦЕРТ↙️
Russia
1.6M
Followers
1.05%
Engagement
+1.5%(+24.0K)
6.9
20
Алексей Колесников
@alexey13kolesnikov
Professional freestyle motocross rider 🇷🇺 General Partner: в поисках 🔍 По вопросам сотрудничества/PR: 📩 Kolesnikov13@mail.ru
Russia
635.4K
Followers
4.26%
Engagement
+3.6%(+22.1K)
7.9

About This Instagram Influencer Ranking

Discover the most influential creators in Russia with our comprehensive ranking of the top 20 influencers on Instagram who post Athletics & Sports content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2025.

Key Insights & Metrics

  • Combined Reach: 126.4M potential impressions across all ranked influencers
  • Total Audience: 501.7M followers collectively following these creators
  • Average Engagement Rate: 4.06% - above industry average
  • Market Coverage: 8,229 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Russia, United States of America, Brazil
  • Gender Distribution: 43% Female, 58% Male
  • Primary Age Group: 25-34 years (39% of audience)
  • Languages: ru, English, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Athletics & Sports niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Frequently Asked Questions

Who is the fastest‑growing Athletics & Sports creator in Russia on Instagram?

Хабиб Нурмагомедов (@khabib_nurmagomedov) is, as of September 2025, the fastest‑growing Athletics & Sports creator in Russia on Instagram, with +0.8% monthly growth (+313.4K followers).

How many followers did Хабиб Нурмагомедов (@khabib_nurmagomedov) gain last month?

Хабиб Нурмагомедов (@khabib_nurmagomedov) gained about 313.4K followers last month (+0.8%).

Who grew more: Хабиб Нурмагомедов (@khabib_nurmagomedov) or Елена Беркова (@berkova)?

Хабиб Нурмагомедов (@khabib_nurmagomedov) grew more than Елена Беркова (@berkova) (313.4K vs 274.8K).

How is Елена Беркова (@berkova) performing right now?

Елена Беркова (@berkova) is growing at +4.5% (+274.8K) per month, with a Profile Score of 4.9 and average engagement of 1.59%.

How is Islam_Makhachev (@islam_makhachev) performing right now?

Islam_Makhachev (@islam_makhachev) is growing at +1.5% (+160.6K) per month, with a Profile Score of 8.3 and average engagement of 5.31%.

How is Артур Бетербиев (@arturbeterbiev) performing right now?

Артур Бетербиев (@arturbeterbiev) is growing at +9.0% (+132.7K) per month, with a Profile Score of 8.6 and average engagement of 7.95%.

How is SOLT (@alisoltt) performing right now?

SOLT (@alisoltt) is growing at +17.4% (+125.2K) per month, with a Profile Score of 6.7 and average engagement of 2.92%.

Who had the higher percentage growth: Елена Беркова (@berkova) or Islam_Makhachev (@islam_makhachev)?

Елена Беркова (@berkova) leads (4.5% vs Islam_Makhachev (@islam_makhachev) 1.5%).

What is the absolute follower gain of Хабиб Нурмагомедов (@khabib_nurmagomedov)?

Хабиб Нурмагомедов (@khabib_nurmagomedov) gained about 313.4K followers last month (+0.8%).

What is the absolute follower gain of Елена Беркова (@berkova)?

Елена Беркова (@berkova) gained about 274.8K followers last month (+4.5%).

What is the absolute follower gain of Islam_Makhachev (@islam_makhachev)?

Islam_Makhachev (@islam_makhachev) gained about 160.6K followers last month (+1.5%).

What is the absolute follower gain of Артур Бетербиев (@arturbeterbiev)?

Артур Бетербиев (@arturbeterbiev) gained about 132.7K followers last month (+9.0%).

What is the absolute follower gain of SOLT (@alisoltt)?

SOLT (@alisoltt) gained about 125.2K followers last month (+17.4%).

Is Хабиб Нурмагомедов (@khabib_nurmagomedov) still a relevant creator?

Yes — Хабиб Нурмагомедов (@khabib_nurmagomedov) has a Profile Score of 6.5, average engagement of 1.74%, and +0.8% (+313.4K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Athletics & Sports in Russia?

The average engagement rate for this category is 4.06%. Generally, rates above 4.9% are considered excellent, while rates above 3.2% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Russia?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.