Top 20 Fashion & Style from Russia on TikTok Influencers by Follower Growth

Last updated: October 22, 2026

Total Fashion & Style Influencers in Russia

3,746

Expected Reach

2.7M

Total Followers

278.5M

Avg Engagement

8.74%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
🪽EMILIYA🪽
@emiliyyam
for collab/PR : businessemilyyy@gmail.com
Seoul, Russia
1.3M
Followers
10.77%
Engagement
+9.7%(+115.4K)
5.3
2
Esther
@estherbarbarosh
nyc only acc ig: @estherbarbarosh snap: @estherbarbarosh
New York, Russia
405.3K
Followers
17.96%
Engagement
+14.8%(+52.2K)
8.5
3
BOROGOZI
@borogozi
Сотрудничество только по рекламе - почта ➡️ aleksa-borodinaa00@mail.ru Сибирь ❄️ Моменты из Жизни 🦋
Russia
3.5M
Followers
6.73%
Engagement
+0.7%(+25.0K)
4.4
4
Мария Томо / МТ
@maria_tomo
ПОДПИСКА ПОВЫШАЕТ НАСТРОЕНИЕ🌈 № 4931394213
Russia
4.2M
Followers
2.71%
Engagement
+0.6%(+23.2K)
5.8
5
Salimova Dinara
@salimova_dinara
По рекламе тг dinarka22 Мой второй акк @SALIMOVA DINARA ТЕЛЕГРАМ😱👇🏻
Russia
6.8M
Followers
N/A
Engagement
+0.3%(+21.8K)
5.0
6
Топоева Олеся | стилист
@topoeva_olesya
Топоева Олеся - ваш личный стилист Мои авторские свитшоты собственного производства ⬇️
Krasnoyarsk, Russia
176.1K
Followers
4.55%
Engagement
+12.9%(+20.1K)
3.6
7
suramura
@suramurasings
в Тгк: suramura
Russia
5.0M
Followers
4.23%
Engagement
+0.4%(+19.8K)
2.9
8
Mimi🌸✨
@mimi.clothess_
ENVÍOS A TODO EL PAÍS 🇦🇷🇺🇾 Me gusta lo distinto •Ig: @mimi.clothess_ •Ig Lenceria: @Mimil.ingerie Mi ig: @milagros_elliotgrieve
Russia
126.8K
Followers
4.43%
Engagement
+17.7%(+19.1K)
3.8
9
Демьян
@demyan_poet
По рекламе: pr.demyanpoet@gmail.com Слушать трек "Демьян - Быть Молодым"👇🏼
Russia
1.6M
Followers
11.64%
Engagement
+1.1%(+17.2K)
6.9
10
А Н А С Т А С И Я 💞
@anastasiaalexeeva17
꧁༺ 𝓑𝓻𝔂𝓾𝓷𝓮𝓽𝓸𝓬𝓱𝓴𝓪 ༻꧂
Russia
136.8K
Followers
N/A
Engagement
+12.9%(+15.6K)
2.1
11
🎦🎬🎥
@courtyar
🎦🎬
Russia
83.2K
Followers
N/A
Engagement
+21.0%(+14.5K)
7.2
12
alxximova
@alxximkaa
алхимова женечка 💕 inst alxximka/тгк алхимка💟 основа @алхимка
Russia
1.1M
Followers
15.19%
Engagement
+1.1%(+11.8K)
3.9
13
👑Rain👑
@__rain_rain__
здесь бесконечные стихи о Великой России 🇷🇺🇷🇺🇷🇺
Russia
32.7K
Followers
19.42%
Engagement
+46.0%(+10.3K)
9.7
14
nastya__sockor
@nastya__sockor
Бьюти Блогиня 👼🏿 Регистрация в перечне РКН заявление 4906725216
Russia
879.0K
Followers
4.28%
Engagement
+1.1%(+10.0K)
5.1
15
Koroleva 👸
@koroleva8588
Russia
193.2K
Followers
N/A
Engagement
+5.4%(+10.0K)
5.6
16
alina nemova
@malinochka06
saint p.
Russia
437.7K
Followers
N/A
Engagement
+2.3%(+9.8K)
6.3
17
БУМ БУМ ШАКАТАКА🌈
@kaylee_shi
Ooo
Russia
383.5K
Followers
N/A
Engagement
+2.5%(+9.5K)
4.8
18
Стилист Павел Керимов
@ipasha_k
По записи пишите WhatsApp +79262711111
Moscow, Russia
1.8M
Followers
4.76%
Engagement
+0.5%(+9.4K)
4.8
19
-ViTa-♥️ {150k}
@vi.wwww
• Inst: wi.torry •
Russia
150.8K
Followers
N/A
Engagement
+5.8%(+8.3K)
5.9
20
🥷
@ninzzzzza
Russia
3.8M
Followers
N/A
Engagement
+0.2%(+8.3K)
4.2

About This TikTok Influencer Ranking

Discover the most influential creators in Russia with our comprehensive ranking of the top 20 influencers on TikTok who post Fashion & Style content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 2.7M potential impressions across all ranked influencers
  • Total Audience: 278.5M followers collectively following these creators
  • Average Engagement Rate: 8.74% - significantly above industry average
  • Market Coverage: 3,746 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Fashion & Style niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weeklyto ensure you're always working with the most current information. Last update includes performance data through October 2026.

Frequently Asked Questions

Who is the fastest‑growing Fashion & Style creator in Russia on TikTok?

🪽EMILIYA🪽 (@emiliyyam) is, as of October 2026, the fastest‑growing Fashion & Style creator in Russia on TikTok, with +9.7% monthly growth (+115.4K followers).

How many followers did 🪽EMILIYA🪽 (@emiliyyam) gain last month?

🪽EMILIYA🪽 (@emiliyyam) gained about 115.4K followers last month (+9.7%).

Who grew more: 🪽EMILIYA🪽 (@emiliyyam) or Esther (@estherbarbarosh)?

🪽EMILIYA🪽 (@emiliyyam) grew more than Esther (@estherbarbarosh) (115.4K vs 52.2K).

How is Esther (@estherbarbarosh) performing right now?

Esther (@estherbarbarosh) is growing at +14.8% (+52.2K) per month, with a Profile Score of 8.5 and average engagement of 17.96%.

How is BOROGOZI (@borogozi) performing right now?

BOROGOZI (@borogozi) is growing at +0.7% (+25.0K) per month, with a Profile Score of 4.4 and average engagement of 6.73%.

How is Мария Томо / МТ (@maria_tomo) performing right now?

Мария Томо / МТ (@maria_tomo) is growing at +0.6% (+23.2K) per month, with a Profile Score of 5.8 and average engagement of 2.71%.

How is Salimova Dinara (@salimova_dinara) performing right now?

Salimova Dinara (@salimova_dinara) is growing at +0.3% (+21.8K) per month, with a Profile Score of 5.0 and average engagement of N/A.

Who had the higher percentage growth: Esther (@estherbarbarosh) or BOROGOZI (@borogozi)?

Esther (@estherbarbarosh) leads (14.8% vs BOROGOZI (@borogozi) 0.7%).

What is the absolute follower gain of 🪽EMILIYA🪽 (@emiliyyam)?

🪽EMILIYA🪽 (@emiliyyam) gained about 115.4K followers last month (+9.7%).

What is the absolute follower gain of Esther (@estherbarbarosh)?

Esther (@estherbarbarosh) gained about 52.2K followers last month (+14.8%).

What is the absolute follower gain of BOROGOZI (@borogozi)?

BOROGOZI (@borogozi) gained about 25.0K followers last month (+0.7%).

What is the absolute follower gain of Мария Томо / МТ (@maria_tomo)?

Мария Томо / МТ (@maria_tomo) gained about 23.2K followers last month (+0.6%).

What is the absolute follower gain of Salimova Dinara (@salimova_dinara)?

Salimova Dinara (@salimova_dinara) gained about 21.8K followers last month (+0.3%).

Is 🪽EMILIYA🪽 (@emiliyyam) still a relevant creator?

Yes — 🪽EMILIYA🪽 (@emiliyyam) has a Profile Score of 5.3, average engagement of 10.77%, and +9.7% (+115.4K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Fashion & Style in Russia?

The average engagement rate for this category is 8.74%. Generally, rates above 10.5% are considered excellent, while rates above 7.0% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Russia?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current tiktok influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.