Top 20 Beauty & Cosmetics from Japan on TikTok Influencers by Follower Growth

Last updated: October 22, 2026

Total Beauty & Cosmetics Influencers in Japan

2,861

Expected Reach

63.8M

Total Followers

403.4M

Avg Engagement

6.85%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Sephora EKANGA BINDA🌹
@sephoraekangabinda
Sois la meilleure version de toi-même ✊🇨🇩
Japan
994.8K
Followers
16.84%
Engagement
+6.2%(+58.5K)
9.0
2
Monako🫧
@monakoaa
ig @monako0515 business inquiries: monako.contact@gmail.com
Tokyo, Japan
2.2M
Followers
6.64%
Engagement
+1.7%(+36.3K)
7.1
3
Barbie grew 🧚🏾‍♀️
@juniorcaldeiraoo
Eainn,Tudo nhew p0bres❤️ Conteúdos exclusivos no IG👇🏾
Japan
19.3M
Followers
11.67%
Engagement
+0.1%(+24.4K)
7.2
4
tommy
@tommyx.66
10月毎日投稿してます。
Japan
162.6K
Followers
7.30%
Engagement
+15.5%(+21.8K)
6.5
5
堀越 凜
@r_chann172
みやぎけん Netflix ラヴ上等シーズン2 2期生 インスタr_chann172
Japan
65.7K
Followers
1.64%
Engagement
+46.0%(+20.7K)
5.8
6
HannahandMina
@hannahmina_twinsis
ig: hannahmina_twins 📩: hannahmina-twins@av.avex.co.jp
Milan, Japan
1.2M
Followers
10.17%
Engagement
+1.7%(+19.9K)
6.0
7
水瀬 紗彩耶(みなせさあや)saaya
@saaya_minase_
ホリプロデジタルエンターテイメント所属 my name is saaya ☺️
Japan
966.2K
Followers
5.58%
Engagement
+2.1%(+19.5K)
6.7
8
𝑀𝐼𝐾𝑈
@noir7cygne
♡:* 🕯️୨୧゚Daily Vlog✿ ܓ ꕤ*.🩰゚♡ @𝑀𝐼𝐾𝑈
Japan
169.4K
Followers
4.64%
Engagement
+12.5%(+18.8K)
5.7
9
ここあ
@k._.o29
inst:kokoa_key
Japan
209.3K
Followers
6.82%
Engagement
+8.6%(+16.7K)
6.5
10
Ray
@__love.machine
🇯🇵 1.81m🐺 contact:swim.oned@gmail.com ▼Youtube▼
Japan
1.9M
Followers
6.63%
Engagement
+0.8%(+15.4K)
5.9
11
れんやっぽ(renya)
@renya_1118
宮本廉也 ✉️contact@horipro.jp 俳優、ダンス、殺陣、アクション 元Popteen専属モデル,カンコー委員会5,6期生...etc
Japan
608.2K
Followers
20.30%
Engagement
+2.4%(+14.2K)
8.5
12
Arzoo Khokhar777
@arzookhokhar
لا إله إلا الله محمد رسول الله 💕Myday 7feb🇯🇵🇵🇰
Japan
2.0M
Followers
16.90%
Engagement
+0.7%(+13.6K)
6.6
13
ZORABOY
@zoraboyyy___
🐺@zoraboyyy__ Instagram ↓
Japan
144.0K
Followers
11.65%
Engagement
+9.9%(+13.0K)
7.3
14
ばっちょ🥀強い女になりたい
@haruka_used
【強い女になる美容】 不完全だからこそ美しい
Japan
322.1K
Followers
5.55%
Engagement
+4.0%(+12.5K)
6.3
15
ハウスダスト@メイクヲタク
@tamukun_36
【目標】TikTok150万人🔥 コンプレックスは武器になる
Japan
1.5M
Followers
7.01%
Engagement
+0.8%(+12.2K)
6.0
16
ghoul ʕ⁎̯͡⁎ʔ
@ghoul.in.japan
i love soft beauty 🦇 コスメオタク☆ ☁️tokyo☁️ ghoul@offcanvasmgmt.com
Japan
504.1K
Followers
16.06%
Engagement
+2.3%(+11.3K)
8.2
17
ちゆう Chiyu.
@_chiyuu_
みんなのおねえさん insta:_chiyuu_🌙 FC(ファンクラブ)は各SNSから🐇
Japan
4.5M
Followers
13.36%
Engagement
+0.2%(+10.7K)
6.2
18
きりまる
@kirimaruuu
YouTubeはガサツです ダイエット中 毎日インスタに 体重載せてます見にきてね👨🏻‍🦲
Japan
373.7K
Followers
3.92%
Engagement
+2.8%(+10.1K)
5.7
19
yut$er
@i_am_hyunwoo_
Daily uploads Fan emoji:🗽 entp 🇰🇷🇯🇵 ig: yuta__notsorry14 sub: @$hyunwoo_sub$
Japan
100.1K
Followers
4.56%
Engagement
+9.2%(+8.4K)
5.3
20
栗栖あに華
@anica0730.mum
09 サンミュージック福岡所属 インスタ
Japan
97.8K
Followers
9.20%
Engagement
+9.4%(+8.4K)
7.7

About This TikTok Influencer Ranking

Discover the most influential creators in Japan with our comprehensive ranking of the top 20 influencers on TikTok who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 63.8M potential impressions across all ranked influencers
  • Total Audience: 403.4M followers collectively following these creators
  • Average Engagement Rate: 6.85% - significantly above industry average
  • Market Coverage: 2,861 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weeklyto ensure you're always working with the most current information. Last update includes performance data through October 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Japan on TikTok?

Sephora EKANGA BINDA🌹 (@sephoraekangabinda) is, as of October 2026, the fastest‑growing Beauty & Cosmetics creator in Japan on TikTok, with +6.2% monthly growth (+58.5K followers).

How many followers did Sephora EKANGA BINDA🌹 (@sephoraekangabinda) gain last month?

Sephora EKANGA BINDA🌹 (@sephoraekangabinda) gained about 58.5K followers last month (+6.2%).

Who grew more: Sephora EKANGA BINDA🌹 (@sephoraekangabinda) or Monako🫧 (@monakoaa)?

Sephora EKANGA BINDA🌹 (@sephoraekangabinda) grew more than Monako🫧 (@monakoaa) (58.5K vs 36.3K).

How is Monako🫧 (@monakoaa) performing right now?

Monako🫧 (@monakoaa) is growing at +1.7% (+36.3K) per month, with a Profile Score of 7.1 and average engagement of 6.64%.

How is Barbie grew 🧚🏾‍♀️ (@juniorcaldeiraoo) performing right now?

Barbie grew 🧚🏾‍♀️ (@juniorcaldeiraoo) is growing at +0.1% (+24.4K) per month, with a Profile Score of 7.2 and average engagement of 11.67%.

How is tommy (@tommyx.66) performing right now?

tommy (@tommyx.66) is growing at +15.5% (+21.8K) per month, with a Profile Score of 6.5 and average engagement of 7.30%.

How is 堀越 凜 (@r_chann172) performing right now?

堀越 凜 (@r_chann172) is growing at +46.0% (+20.7K) per month, with a Profile Score of 5.8 and average engagement of 1.64%.

Who had the higher percentage growth: Monako🫧 (@monakoaa) or Barbie grew 🧚🏾‍♀️ (@juniorcaldeiraoo)?

Monako🫧 (@monakoaa) leads (1.7% vs Barbie grew 🧚🏾‍♀️ (@juniorcaldeiraoo) 0.1%).

What is the absolute follower gain of Sephora EKANGA BINDA🌹 (@sephoraekangabinda)?

Sephora EKANGA BINDA🌹 (@sephoraekangabinda) gained about 58.5K followers last month (+6.2%).

What is the absolute follower gain of Monako🫧 (@monakoaa)?

Monako🫧 (@monakoaa) gained about 36.3K followers last month (+1.7%).

What is the absolute follower gain of Barbie grew 🧚🏾‍♀️ (@juniorcaldeiraoo)?

Barbie grew 🧚🏾‍♀️ (@juniorcaldeiraoo) gained about 24.4K followers last month (+0.1%).

What is the absolute follower gain of tommy (@tommyx.66)?

tommy (@tommyx.66) gained about 21.8K followers last month (+15.5%).

What is the absolute follower gain of 堀越 凜 (@r_chann172)?

堀越 凜 (@r_chann172) gained about 20.7K followers last month (+46.0%).

Is Sephora EKANGA BINDA🌹 (@sephoraekangabinda) still a relevant creator?

Yes — Sephora EKANGA BINDA🌹 (@sephoraekangabinda) has a Profile Score of 9.0, average engagement of 16.84%, and +6.2% (+58.5K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Japan?

The average engagement rate for this category is 6.85%. Generally, rates above 8.2% are considered excellent, while rates above 5.5% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Japan?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current tiktok influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.