Top 20 Home & Interior Design from Rome on Instagram Influencers by Follower Growth

Last updated: September 10, 2025

Total Home & Interior Design Influencers in Rome, Italy

322

Expected Reach

2.7M

Total Followers

10.0M

Avg Engagement

4.12%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Nadia Mayer
@nadiamayerreal
📺 “Casa a Prima Vista" @realtimetvit 🏡 Real Estate: nadia.mayer7@gmail.com 📱collab: nadiamayer@wontymedia.com @wontymedia ​
Rome, Italy
126.3K
Followers
1.44%
Engagement
+8.1%(+9.5K)
8.2
2
Marco Ippolito | Hoya Lover
@passionplantlovers
Palermitano 🪴 Appassionato di piante dal 1990 🌱 Condivido quelle 4 cose che so sulle piante 🌵
Rome, Italy
111.0K
Followers
0.85%
Engagement
+8.1%(+8.3K)
8.2
3
Rita Romano
@ritaromanoos
🏡Mom & Real Estate Agent 💚Virtual Influencer 👇For My Spicy Side👇
Rome, Italy
102.5K
Followers
8.50%
Engagement
+7.2%(+6.9K)
8.8
4
FioriEdera di Nagy Bernadett
@fioriedera
🌱 | Artigiana Floreale & Fiorista 💐 | Quello che immagini puoi farlo 📍 | Via Roma 20, Villafranca Piemonte ⏱️ | A Settembre il mio SHOP ONLINE
Rome, Italy
18.6K
Followers
N/A
Engagement
+57.7%(+6.8K)
8.7
5
maria v. mancini
@mariamancini.creativemamy
Creative Life ✨ Creativa digitale ♻️ tutorial di riciclo creativo facile e divertente ✂️ seguili su @CreativeMamy 📚 Anche su “Creo con CreativeMamy”
Rome, Italy
147.6K
Followers
0.07%
Engagement
+4.2%(+6.0K)
5.7
6
Nicolò, Valeria e Yuki⛰️🥾|Dolomiti - Outdoor & Trentino AA
@_nicoandvaleria_
SOGNI IN SPALLA: Dai sampietrini ai sentieri delle Dolomiti⛰️ ROMA ➡️ TRENTINO AA🏡 📩 nicoandvaleria@gmail.com Scopri le Dolomiti insieme a noi!⬇️
Rome, Italy
120.9K
Followers
19.89%
Engagement
+5.1%(+5.9K)
8.4
7
Andrei Chiritoiu | Chiri
@chiritoiuandrei
archi projects | ✉️office@artroom.studio collab | 📩 marc.pitner@wbt.ro
Rome, Italy
72.7K
Followers
0.94%
Engagement
+8.7%(+5.8K)
7.3
8
Sami Brooks
@shmami
✨Livin’ and loving life ✨ *smswanson3@gmail.com* | Mom & Wife 💍 @coreybrooks | Tik tok 1.9M
Rome, Italy
268.5K
Followers
7.32%
Engagement
+2.2%(+5.7K)
7.2
9
Magdalena Romano P A Q U I T A | 𝙻𝚊 𝙵𝚕𝚘𝚛 𝙰𝚣𝚞𝚕 | Jardineria
@paquitaromano
💙Talleres de jardinería 💕lifestyle 🪴Te mostramos como lo hacemos acá 🫶🏻Cursos anuales y de una jornada 👇🏻Curso Siembra
Rome, Italy
213.1K
Followers
0.61%
Engagement
+1.7%(+3.6K)
4.9
10
Nazareno Martincevich
@artee.nconcreto
Hacemos del cemento un arte 🇦🇷👨‍🎨🇮🇹 Efecto hormigón Stucco Romano a la cal/veneciano Tadelakt Roca creation
Rome, Italy
68.6K
Followers
1.01%
Engagement
+5.0%(+3.3K)
6.9
11
Rahim Farmand
@farmand.gallery
- Leading international gallery specializing in antique and rare carpets and textiles. - Worldwide free shipping. Rome ~ Tabriz
Rome, Italy
135.4K
Followers
15.24%
Engagement
+2.0%(+2.7K)
6.1
12
Corrado Sassu
@corradosassu
Founder :@corradogroup.agency Tv: Casa a Prima Vista @realtimetvit Podcast: Salone doppio Collab: corrado.sassu@realizenetworks.com @realize_networks
Rome, Italy
153.2K
Followers
9.13%
Engagement
+1.5%(+2.3K)
8.6
13
Flaminia Beghi
@flaminiabeg.jpeg
Welcome to my 70s home! Home Decor, Flea Markets & Vintage Furniture Collab: flaminiabeghi@gmail.com
Rome, Italy
83.1K
Followers
12.48%
Engagement
+2.5%(+2.1K)
4.6
14
𝙴𝚛𝚒𝚌𝚊 𝚂𝚒𝚍𝚍𝚞
@home.erica
📌Consigli utili per la tua casa 🌷BRAND AMBASSADOR @westwingcom -10% di sconto per te con il codice 𝑬𝑹𝑰𝑪𝑨 Mamma di Viola 🌷| Roma
Rome, Italy
117.6K
Followers
0.00%
Engagement
+1.5%(+1.8K)
7.9
15
I am Fer 🧿
@iam_ferfer
Asesora Inmobiliaria @home_tu_inmobiliaria 🏠 ʟɪᴄ. ᴀᴅᴍ @ebc_cleon ᴜɴᴀ ᴍᴜᴊᴇʀ ꜰᴇʟɪᴢ, ᴠɪᴠɪᴇɴᴅᴏ ʟᴏ ꜱᴜʏᴏ. ÚNICA CUENTA.
Rome, Italy
43.5K
Followers
0.65%
Engagement
+3.7%(+1.6K)
6.8
16
𝐑𝐚𝐟𝐟𝐚𝐞𝐥𝐥𝐚 𝐏𝐨𝐧𝐭𝐢𝐥𝐥𝐨 𝐂𝐨𝐧𝐭𝐢𝐥𝐥𝐨
@unacasatuttamia
🤍 𝗕𝗥𝗔𝗡𝗗 𝗔𝗠𝗕𝗔𝗦𝗦𝗔𝗗𝗢𝗥 𝗪𝗘𝗦𝗧𝗪𝗜𝗡𝗚 Codice sconto RAFFAELLA -10% Westwing collection 🏠 La mia nuova casa stile classico contemporaneo 📍Roma
Rome, Italy
61.7K
Followers
0.00%
Engagement
+2.5%(+1.5K)
7.2
17
Erika | HomeLife & UGC
@myhome_eri_
🏠 68mq "ma non sembra" cit. 👉 idee e consigli low cost per la tua casa 🎪 ironia e flussi di coscienza 📍 Roma
Rome, Italy
76.1K
Followers
N/A
Engagement
+1.6%(+1.2K)
7.4
18
Francesca Maria Matteucci
@chesiabenedettalamodablogit
📍 ROMA Fashion Skincare➕altre tips✖️50 enni✨⁣ ➡️ Minimalista➕1 pizzico di street style ➡️ Decor lover ➡️ Pro ♻️ e gentilezza 👇 INIZIA DA QUI 👇
Rome, Italy
55.1K
Followers
4.66%
Engagement
+2.2%(+1.2K)
4.5
19
Estela | Professional Cleaner
@estela_tips
Hola Hola🙋🏽‍♀️ ⭐️Sono Estela 🔹professionista del pulito 🔹tanti suggerimenti utili 🔹Per sponsorizzazioni 📧 pulizie.estela@gmail.com
Rome, Italy
239.6K
Followers
1.96%
Engagement
+0.4%(+1.0K)
6.4
20
Lorenzo Palopoli - Agente immobiliare
@lorenzopalopolicasa
🏠 Il mondo delle case a portata di mano 🟨 New Development Sales Consultant for @savillsitalyresidential Per Collab ➡️ infolorenzopalopoli@libero.it
Rome, Italy
22.5K
Followers
13.85%
Engagement
+4.5%(+973)
7.2

About This Instagram Influencer Ranking

Discover the most influential creators in Rome with our comprehensive ranking of the top 20 influencers on Instagram who post Home & Interior Design content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2025.

Key Insights & Metrics

  • Combined Reach: 2.7M potential impressions across all ranked influencers
  • Total Audience: 10.0M followers collectively following these creators
  • Average Engagement Rate: 4.12% - above industry average
  • Market Coverage: 322 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Home & Interior Design niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Frequently Asked Questions

Who is the fastest‑growing Home & Interior Design creator in Rome on Instagram?

Nadia Mayer (@nadiamayerreal) is, as of September 2025, the fastest‑growing Home & Interior Design creator in Rome on Instagram, with +8.1% monthly growth (+9.5K followers).

How many followers did Nadia Mayer (@nadiamayerreal) gain last month?

Nadia Mayer (@nadiamayerreal) gained about 9.5K followers last month (+8.1%).

Who grew more: Nadia Mayer (@nadiamayerreal) or Marco Ippolito | Hoya Lover (@passionplantlovers)?

Nadia Mayer (@nadiamayerreal) grew more than Marco Ippolito | Hoya Lover (@passionplantlovers) (9.5K vs 8.3K).

How is Marco Ippolito | Hoya Lover (@passionplantlovers) performing right now?

Marco Ippolito | Hoya Lover (@passionplantlovers) is growing at +8.1% (+8.3K) per month, with a Profile Score of 8.2 and average engagement of 0.85%.

How is Rita Romano (@ritaromanoos) performing right now?

Rita Romano (@ritaromanoos) is growing at +7.2% (+6.9K) per month, with a Profile Score of 8.8 and average engagement of 8.50%.

How is FioriEdera di Nagy Bernadett (@fioriedera) performing right now?

FioriEdera di Nagy Bernadett (@fioriedera) is growing at +57.7% (+6.8K) per month, with a Profile Score of 8.7 and average engagement of N/A.

How is maria v. mancini (@mariamancini.creativemamy) performing right now?

maria v. mancini (@mariamancini.creativemamy) is growing at +4.2% (+6.0K) per month, with a Profile Score of 5.7 and average engagement of 0.07%.

Who had the higher percentage growth: Marco Ippolito | Hoya Lover (@passionplantlovers) or Rita Romano (@ritaromanoos)?

Marco Ippolito | Hoya Lover (@passionplantlovers) leads (8.1% vs Rita Romano (@ritaromanoos) 7.2%).

What is the absolute follower gain of Nadia Mayer (@nadiamayerreal)?

Nadia Mayer (@nadiamayerreal) gained about 9.5K followers last month (+8.1%).

What is the absolute follower gain of Marco Ippolito | Hoya Lover (@passionplantlovers)?

Marco Ippolito | Hoya Lover (@passionplantlovers) gained about 8.3K followers last month (+8.1%).

What is the absolute follower gain of Rita Romano (@ritaromanoos)?

Rita Romano (@ritaromanoos) gained about 6.9K followers last month (+7.2%).

What is the absolute follower gain of FioriEdera di Nagy Bernadett (@fioriedera)?

FioriEdera di Nagy Bernadett (@fioriedera) gained about 6.8K followers last month (+57.7%).

What is the absolute follower gain of maria v. mancini (@mariamancini.creativemamy)?

maria v. mancini (@mariamancini.creativemamy) gained about 6.0K followers last month (+4.2%).

Is Nadia Mayer (@nadiamayerreal) still a relevant creator?

Yes — Nadia Mayer (@nadiamayerreal) has a Profile Score of 8.2, average engagement of 1.44%, and +8.1% (+9.5K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Home & Interior Design in Italy?

The average engagement rate for this category is 4.12%. Generally, rates above 4.9% are considered excellent, while rates above 3.3% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Rome?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.