Top 20 Beauty & Cosmetics from Ireland on Instagram Influencers by Follower Growth

Last updated: May 12, 2026

Total Beauty & Cosmetics Influencers in Ireland

5,032

Expected Reach

14.6M

Total Followers

55.6M

Avg Engagement

5.05%

Audience Analysis

Gender Distribution

Female79%
Male21%

Age Distribution

25-3447.0%
18-2432.7%
35-4412.3%
13-173.6%

Top Countries

Ireland57.7%
United Kingdom17.4%
United States of America9.9%
Spain2.2%
Australia2.0%

Top Languages

en94.3%
es2.2%
pt1.3%

Top Cities

Dublin13.3%
Cork4.6%
Greater London2.6%
Galway City2.5%
Belfast0.5%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Olivia Gear
@oliviagearr
International Model NYFW, PFW, MFW, LFW Contact Email, olivia@oliviagearinquiries.com & @parisrunwayofficial
Dublin, Ireland
133.0K
Followers
1.44%
Engagement
+15.8%(+18.2K)
7.6
2
𝔈𝔪𝔪𝔞 𝔉𝔞𝔯𝔯𝔢𝔩𝔩
@emmafarrellmakeup
★ ♡ makeup lover ♡★ ☆ Ireland ☆ collabs | emmafarrellmakeup519@gmail.com ☆ tiktok | emmafarrellmakeup
Ireland
308.2K
Followers
0.00%
Engagement
+6.0%(+17.5K)
5.7
3
Charleen Murphy
@charleenmurphy
💌 info@charleenmurphy.com @iconmanagement.ie
Dublin, Ireland
372.0K
Followers
7.61%
Engagement
+3.4%(+12.1K)
7.1
4
Andreea Opris
@yourbeauty.ie
Beauty Tips and Fashion Hauls Skincare consultant for the last 15+ years Love a sale! I share discounts on stories every day. Discount codes below
Dublin, Ireland
76.1K
Followers
5.59%
Engagement
+12.8%(+8.6K)
3.8
5
Felony 🐅
@thefelonyqueen
cork ireland 📍 inquiries - thefelony2025@gmail.com
Ireland
64.3K
Followers
0.00%
Engagement
+12.7%(+7.3K)
9.2
6
Rayne P. Caballero
@thaniaraynemahonymodel
Commercial Model, catwalk model. Content Creator/blogger. DM me for collaboration. 😊 #beautyqueen #beauty 🇮🇪☘️🇮🇪☘️🇮🇪
Dublin, Ireland
460.2K
Followers
0.13%
Engagement
+1.4%(+6.6K)
3.4
7
Aideen Kate
@aideenkate
beauty + style creator I share my outfits & my makeup ☺️ 💌 info@aideenkate.com 📍 IRELAND/DUBAI shop my outfits 👇🏽
Dublin, Ireland
239.8K
Followers
11.03%
Engagement
+2.4%(+5.6K)
6.9
8
Lauren Egerton
@laurenegerton
A little bit of everything ⚡️ Positive Vibes Only 🩵 💌 @the_collectiveagency
Dublin, Ireland
135.8K
Followers
0.00%
Engagement
+4.2%(+5.5K)
7.6
9
Dympna Little
@dimplestilskin
Contact: littledympna@gmail.com
Ireland
259.9K
Followers
0.00%
Engagement
+2.0%(+5.1K)
7.9
10
Selin Kim
@missplanetireland2025
👑MissPlanetIreland2025 🇮🇪@missplanetinternational 👩‍🏫Teacher/president of CCI🇰🇭🇮🇪 👩‍🎓Studying Politics & IR ♻️ Promote SDG:@enniscorthysus
Dublin, Ireland
64.7K
Followers
3.23%
Engagement
+8.3%(+5.0K)
7.8
11
Dr. Laura Lenihan MICGP | Skin Doctor
@drlauragp
Helping women achieve their best skin & health. Clinic 📍 Galway @dr.lauraclinic | Shop @phare.store | Medically-led. Evidence-based. Patient-first.
Ireland
115.5K
Followers
0.50%
Engagement
+4.5%(+4.9K)
7.4
12
Marcelle Souza | Irlanda
@marcelleszi
💥Da Favela a Imigrante na Europa 🍿+155 mil inscritos no YouTube 🛂 Partiu Intercâmbio na Irlanda ↓
Dublin, Ireland
233.7K
Followers
N/A
Engagement
+1.9%(+4.3K)
8.4
13
Facialist/Aesthetician
@eavannabreen
Non-invasive skincare that get results🌟 30+ yrs working on 1000’s Faces 🥰 Trusted by clients, praised by press 💬 DM “Start” to start your skin journey
Dublin, Ireland
51.6K
Followers
0.84%
Engagement
+8.2%(+3.9K)
7.5
14
Lisa McHugh
@lisa_mchugh
Milo & Hallie’s Mum On my recovery journey… 🙏🏼 Country Artist 🤠 Radio Presenter @downtownradioni
Ireland
108.3K
Followers
4.10%
Engagement
+3.4%(+3.6K)
8.5
15
MARIA BYRNE
@_nospringchicken
💡 Skincare that works | Makeup looks | Highstreet outfits | Perimenopause discussed loudly!📍Ireland 🇮🇪 📧deborah@themillaragency.com 🛍️ Shop faves ⬇️
Dublin, Ireland
171.6K
Followers
0.68%
Engagement
+2.1%(+3.5K)
6.1
16
The Black Stuff
@blackstuffsoap
Handmade 100% Natural Irish Soap & Deodorant. Unique Ingredients, Unique Scents. No Fragrance Oils only Essential Oil Blends
Ireland
83.4K
Followers
0.06%
Engagement
+4.2%(+3.4K)
5.6
17
Laura Young
@lauras_views
Just sharing my very normal and average life on here 🙃 Earth-friendly 🌏 📩 ENQUIRIES: influencers@andrea.ie Fussy 👇🏼
Dublin, Ireland
100.8K
Followers
N/A
Engagement
+3.4%(+3.3K)
7.6
18
Clodagh Egan | Hair Care
@clodaghhaircare
Training Hair and Scalp Specialist👩🏼‍⚕️ Simplified tips that work🙅🏼‍♀️ CONSULTATION SIGN UP NOW OPEN⬇️⬇️⬇️ clodaghhaircare.com
Dublin, Ireland
46.7K
Followers
N/A
Engagement
+7.4%(+3.2K)
8.3
19
Alannah Kerrigan
@alannahkerrigan_
Derry Girl & Mammy to 3. Falling in love with my home/life/self ✨
Ireland
89.7K
Followers
0.59%
Engagement
+3.6%(+3.1K)
7.2
20
Orla Cusack
@practical_and_precious
✨LIFESTYLE ✨TIPS & TRICKS ✨DISCOUNTS ✨ SKINCARE/MAKEUP ✨SPARKLE BOX ✨LINK ⬇️
Ireland
269.1K
Followers
0.25%
Engagement
+1.1%(+3.1K)
6.7

About This Instagram Influencer Ranking

Discover the most influential creators in Ireland with our comprehensive ranking of the top 20 influencers on Instagram who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 14.6M potential impressions across all ranked influencers
  • Total Audience: 55.6M followers collectively following these creators
  • Average Engagement Rate: 5.05% - significantly above industry average
  • Market Coverage: 5,032 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Ireland, United Kingdom, United States of America
  • Gender Distribution: 79% Female, 21% Male
  • Primary Age Group: 25-34 years (47% of audience)
  • Languages: English, Spanish, Portuguese

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through May 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Ireland on Instagram?

Olivia Gear (@oliviagearr) is, as of May 2026, the fastest‑growing Beauty & Cosmetics creator in Ireland on Instagram, with +15.8% monthly growth (+18.2K followers).

How many followers did Olivia Gear (@oliviagearr) gain last month?

Olivia Gear (@oliviagearr) gained about 18.2K followers last month (+15.8%).

Who grew more: Olivia Gear (@oliviagearr) or 𝔈𝔪𝔪𝔞 𝔉𝔞𝔯𝔯𝔢𝔩𝔩 (@emmafarrellmakeup)?

Olivia Gear (@oliviagearr) grew more than 𝔈𝔪𝔪𝔞 𝔉𝔞𝔯𝔯𝔢𝔩𝔩 (@emmafarrellmakeup) (18.2K vs 17.5K).

How is 𝔈𝔪𝔪𝔞 𝔉𝔞𝔯𝔯𝔢𝔩𝔩 (@emmafarrellmakeup) performing right now?

𝔈𝔪𝔪𝔞 𝔉𝔞𝔯𝔯𝔢𝔩𝔩 (@emmafarrellmakeup) is growing at +6.0% (+17.5K) per month, with a Profile Score of 5.7 and average engagement of 0.00%.

How is Charleen Murphy (@charleenmurphy) performing right now?

Charleen Murphy (@charleenmurphy) is growing at +3.4% (+12.1K) per month, with a Profile Score of 7.1 and average engagement of 7.61%.

How is Andreea Opris (@yourbeauty.ie) performing right now?

Andreea Opris (@yourbeauty.ie) is growing at +12.8% (+8.6K) per month, with a Profile Score of 3.8 and average engagement of 5.59%.

How is Felony 🐅 (@thefelonyqueen) performing right now?

Felony 🐅 (@thefelonyqueen) is growing at +12.7% (+7.3K) per month, with a Profile Score of 9.2 and average engagement of 0.00%.

Who had the higher percentage growth: 𝔈𝔪𝔪𝔞 𝔉𝔞𝔯𝔯𝔢𝔩𝔩 (@emmafarrellmakeup) or Charleen Murphy (@charleenmurphy)?

𝔈𝔪𝔪𝔞 𝔉𝔞𝔯𝔯𝔢𝔩𝔩 (@emmafarrellmakeup) leads (6.0% vs Charleen Murphy (@charleenmurphy) 3.4%).

What is the absolute follower gain of Olivia Gear (@oliviagearr)?

Olivia Gear (@oliviagearr) gained about 18.2K followers last month (+15.8%).

What is the absolute follower gain of 𝔈𝔪𝔪𝔞 𝔉𝔞𝔯𝔯𝔢𝔩𝔩 (@emmafarrellmakeup)?

𝔈𝔪𝔪𝔞 𝔉𝔞𝔯𝔯𝔢𝔩𝔩 (@emmafarrellmakeup) gained about 17.5K followers last month (+6.0%).

What is the absolute follower gain of Charleen Murphy (@charleenmurphy)?

Charleen Murphy (@charleenmurphy) gained about 12.1K followers last month (+3.4%).

What is the absolute follower gain of Andreea Opris (@yourbeauty.ie)?

Andreea Opris (@yourbeauty.ie) gained about 8.6K followers last month (+12.8%).

What is the absolute follower gain of Felony 🐅 (@thefelonyqueen)?

Felony 🐅 (@thefelonyqueen) gained about 7.3K followers last month (+12.7%).

Is Olivia Gear (@oliviagearr) still a relevant creator?

Yes — Olivia Gear (@oliviagearr) has a Profile Score of 7.6, average engagement of 1.44%, and +15.8% (+18.2K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Ireland?

The average engagement rate for this category is 5.05%. Generally, rates above 6.1% are considered excellent, while rates above 4.0% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Ireland?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.