Top 20 Home & Interior Design from Indonesia on Instagram Influencers by Follower Growth

Last updated: April 02, 2026

Total Home & Interior Design Influencers in Indonesia

1,996

Expected Reach

27.7M

Total Followers

144.3M

Avg Engagement

1.70%

Audience Analysis

Gender Distribution

Female67%
Male33%

Age Distribution

25-3448.6%
18-2424.7%
35-4417.6%
13-174.5%

Top Countries

Indonesia76.8%
United States of America3.8%
United Kingdom2.2%
Malaysia1.7%
Brazil1.1%

Top Languages

id68.6%
en23.4%
es1.8%

Top Cities

Jakarta10.7%
Bandung4.6%
Surabaya2.4%
Yogyakarta2.3%
Bekasi1.7%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Arif Rochman
@arief_rochmannn
hobi bonsai dan kerajinan tangan
Indonesia
410.0K
Followers
N/A
Engagement
+14.1%(+50.6K)
4.9
2
Yazid Rizki Ramadhan
@blogyazid
Diy decor | Makeover 🏡🐈 25 🙋🏻‍♂️🇮🇩 For Bussines Inquiries : 085158416556 Ema Detail barang 👇🏼
Indonesia
1.2M
Followers
4.80%
Engagement
+3.6%(+42.2K)
8.5
3
Mbok Nginep
@mboknginep
250+ Homestay, Penginapan Murah, dan Guest House di Jogja. CS Mbok Nginep: 0859-5654-8000
Indonesia
472.4K
Followers
N/A
Engagement
+6.7%(+29.8K)
8.3
4
𝐂𝐢𝐭𝐫𝐚𝐥𝐚𝐧𝐝 𝐆𝐚𝐦𝐚 𝐂𝐢𝐭𝐲 𝐌𝐞𝐝𝐚𝐧
@citralandgamacitymedan
ɪɴꜰᴏ ʙʀᴏꜱᴜʀ, ʜᴀʀɢᴀ ᴅᴀɴ ᴘᴇᴍᴇꜱᴀɴᴀɴ ᴜɴɪᴛ ☎️ 𝟬𝟴𝟭𝟭 𝟲𝟱𝟯𝟬 𝟮𝟯𝟯 (ᴄᴀʟʟ/ᴡᴀ)
Medan, Indonesia
183.9K
Followers
0.00%
Engagement
+14.7%(+23.5K)
4.7
5
Indirawnie
@indirawnie
Preloved: @indirawnie.preloved 💫 300K On Tiktok! 👩‍💻 Business : 0852-1326-7038 LINK PRODUK 👇🏼
Indonesia
454.3K
Followers
N/A
Engagement
+5.3%(+22.9K)
8.4
6
Media Mirza | Jasa Desain Rumah
@media.mirza
Spesialis desain kos, kontrakan & villa Phone: 0813-4399-5548 Email: mediamirzabaru@gmail.com Kantor: Tulungagung, Jawa Timur
Bekasi, Indonesia
578.5K
Followers
N/A
Engagement
+3.5%(+19.7K)
5.4
7
Deisani | Kegiatan IRT di Desa
@deisanii
🧺 Kegiatan Istri Rumah Tangga di Sebuah Desa, di Rumah Kontrakan Berproses yang Sederhana •Daily Life🏡 Gardening🪴Home Decor🛋️ Cooking🥘 Little Farming🐣
Indonesia
139.5K
Followers
N/A
Engagement
+16.2%(+19.4K)
6.4
8
BOIYEN PESEK
@boiyenpesek
Singer,comedian,MC 🎤🎵🎭🎬🎥 Cp: 085773009028
Jakarta, Indonesia
501.3K
Followers
0.00%
Engagement
+3.1%(+15.0K)
6.3
9
Eriska Nakesya
@eriskanakesya
@key.nailart BA of @noerabeautycare Endorse/PP instastory/review/visit : 0899-4364-833
Indonesia
613.0K
Followers
5.33%
Engagement
+2.5%(+14.7K)
8.6
10
rumah berkala
@rumah.berkala
Rumah Tumbuh seiring berjalannya waktu 🏡
Indonesia
382.7K
Followers
6.22%
Engagement
+3.9%(+14.3K)
7.6
11
Virgiana Setiawan
@ibuhajat123
Endorsement 082148168418 PART OF VLZMASociety virgiana48@gmail.com
Indonesia
905.9K
Followers
N/A
Engagement
+1.3%(+11.7K)
8.1
12
Alex Creator
@alex3dcreator
🎨 ART SHOP & SCHOOL (link below) 🤝For business proposals ↓ 📩collab@alexcreator.com
Indonesia
767.8K
Followers
N/A
Engagement
+1.3%(+10.0K)
7.5
13
Ida & Lukman | Home Living & Family
@asa_living
🏡 A Home That Truly Feels Like Home 💬 CP: +62811-1183-7727 (Naza) 📍 Jakarta, Indonesia ❤️‍🩹 Donasi bantu Sumatra di sini:
Jakarta, Indonesia
634.8K
Followers
0.98%
Engagement
+1.5%(+9.5K)
7.2
14
Jodilee Warwick
@jodileewarwick
Roy : 081231554079 Founder of @sprinkleindonesia @tanahimpianjogja
Yogyakarta, Indonesia
504.0K
Followers
4.98%
Engagement
+1.9%(+9.3K)
7.6
15
brianna ⟡ crochet artist
@moonandbaileys
❀˖° crochet patterns by @briannahibikii ❀˖° based in jakarta, id ⇣ shop my patterns
Jakarta, Indonesia
257.9K
Followers
8.83%
Engagement
+3.5%(+8.8K)
7.7
16
Nanang Setyawan
@tanaman_indoor
🌱 First artist who grows houseplants on wood & clay. Teaching living tropical plant art — from Indonesia to the world. 📘 Get my e-books & tutorials ↓
Indonesia
201.8K
Followers
0.41%
Engagement
+4.4%(+8.5K)
5.6
17
Marina Efimova
@maryeefi
Designer & Founder · @maryeefidesign art objects furniture & collaborations waitlist for art sofa ↓ WhatsApp
Indonesia
238.6K
Followers
11.26%
Engagement
+3.5%(+8.2K)
6.8
18
Rumah Nano • Lusti
@rumah_nano
Home inspo • Product Review • Lifestyle Tiktok : rumah.nano ✨ Available rent for photo/videoshoot @studio.rumahnano Brand collabs by DM ⬇️⬇️⬇️
Jakarta, Indonesia
367.6K
Followers
N/A
Engagement
+2.1%(+7.6K)
8.3
19
RARA
@tiranissya
DIY ✿ HOME DECOR ✿ LIFESTYLE YouTube 370K | TikTok 1.6M Bussiness Inq: 08-121314-0171 (Aul) ⤹ info link product
Jakarta, Indonesia
437.4K
Followers
0.00%
Engagement
+1.6%(+7.1K)
3.1
20
Kimberly Ryder
@kimbrlyryder
Artiste. Momma. Dessert-lover. Founder @saeia_essentials BA @herca.id @maskit.store @hivefiveofficial.id
Jakarta, Indonesia
3.6M
Followers
0.00%
Engagement
+0.2%(+6.7K)
5.0

About This Instagram Influencer Ranking

Discover the most influential creators in Indonesia with our comprehensive ranking of the top 20 influencers on Instagram who post Home & Interior Design content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 27.7M potential impressions across all ranked influencers
  • Total Audience: 144.3M followers collectively following these creators
  • Average Engagement Rate: 1.70% - competitive engagement levels
  • Market Coverage: 1,996 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Indonesia, United States of America, United Kingdom
  • Gender Distribution: 67% Female, 33% Male
  • Primary Age Group: 25-34 years (48.6% of audience)
  • Languages: id, English, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Home & Interior Design niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through April 2026.

Frequently Asked Questions

Who is the fastest‑growing Home & Interior Design creator in Indonesia on Instagram?

Arif Rochman (@arief_rochmannn) is, as of April 2026, the fastest‑growing Home & Interior Design creator in Indonesia on Instagram, with +14.1% monthly growth (+50.6K followers).

How many followers did Arif Rochman (@arief_rochmannn) gain last month?

Arif Rochman (@arief_rochmannn) gained about 50.6K followers last month (+14.1%).

Who grew more: Arif Rochman (@arief_rochmannn) or Yazid Rizki Ramadhan (@blogyazid)?

Arif Rochman (@arief_rochmannn) grew more than Yazid Rizki Ramadhan (@blogyazid) (50.6K vs 42.2K).

How is Yazid Rizki Ramadhan (@blogyazid) performing right now?

Yazid Rizki Ramadhan (@blogyazid) is growing at +3.6% (+42.2K) per month, with a Profile Score of 8.5 and average engagement of 4.80%.

How is Mbok Nginep (@mboknginep) performing right now?

Mbok Nginep (@mboknginep) is growing at +6.7% (+29.8K) per month, with a Profile Score of 8.3 and average engagement of N/A.

How is 𝐂𝐢𝐭𝐫𝐚𝐥𝐚𝐧𝐝 𝐆𝐚𝐦𝐚 𝐂𝐢𝐭𝐲 𝐌𝐞𝐝𝐚𝐧 (@citralandgamacitymedan) performing right now?

𝐂𝐢𝐭𝐫𝐚𝐥𝐚𝐧𝐝 𝐆𝐚𝐦𝐚 𝐂𝐢𝐭𝐲 𝐌𝐞𝐝𝐚𝐧 (@citralandgamacitymedan) is growing at +14.7% (+23.5K) per month, with a Profile Score of 4.7 and average engagement of 0.00%.

How is Indirawnie (@indirawnie) performing right now?

Indirawnie (@indirawnie) is growing at +5.3% (+22.9K) per month, with a Profile Score of 8.4 and average engagement of N/A.

Who had the higher percentage growth: Yazid Rizki Ramadhan (@blogyazid) or Mbok Nginep (@mboknginep)?

Mbok Nginep (@mboknginep) leads (6.7% vs Yazid Rizki Ramadhan (@blogyazid) 3.6%).

What is the absolute follower gain of Arif Rochman (@arief_rochmannn)?

Arif Rochman (@arief_rochmannn) gained about 50.6K followers last month (+14.1%).

What is the absolute follower gain of Yazid Rizki Ramadhan (@blogyazid)?

Yazid Rizki Ramadhan (@blogyazid) gained about 42.2K followers last month (+3.6%).

What is the absolute follower gain of Mbok Nginep (@mboknginep)?

Mbok Nginep (@mboknginep) gained about 29.8K followers last month (+6.7%).

What is the absolute follower gain of 𝐂𝐢𝐭𝐫𝐚𝐥𝐚𝐧𝐝 𝐆𝐚𝐦𝐚 𝐂𝐢𝐭𝐲 𝐌𝐞𝐝𝐚𝐧 (@citralandgamacitymedan)?

𝐂𝐢𝐭𝐫𝐚𝐥𝐚𝐧𝐝 𝐆𝐚𝐦𝐚 𝐂𝐢𝐭𝐲 𝐌𝐞𝐝𝐚𝐧 (@citralandgamacitymedan) gained about 23.5K followers last month (+14.7%).

What is the absolute follower gain of Indirawnie (@indirawnie)?

Indirawnie (@indirawnie) gained about 22.9K followers last month (+5.3%).

Is Arif Rochman (@arief_rochmannn) still a relevant creator?

Yes — Arif Rochman (@arief_rochmannn) has a Profile Score of 4.9, average engagement of N/A, and +14.1% (+50.6K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Home & Interior Design in Indonesia?

The average engagement rate for this category is 1.70%. Generally, rates above 2.0% are considered excellent, while rates above 1.4% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Indonesia?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.