Top 20 Books & Literature from Austria on Instagram Influencers by Follower Growth

Last updated: October 22, 2026

Total Books & Literature Influencers in Austria

752

Expected Reach

0.8M

Total Followers

2.6M

Avg Engagement

5.58%

Audience Analysis

Gender Distribution

Female75%
Male25%

Age Distribution

25-3434.7%
18-2422.8%
35-4422.1%
45-5411.0%

Top Countries

Germany39.2%
Austria26.5%
United States of America7.4%
United Kingdom3.0%
Italy2.2%

Top Languages

de66.7%
en26.5%
sk2.0%

Top Cities

Vienna12.6%
Berlin4.1%
Munich1.7%
Hamburg1.4%
Graz0.7%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
ReadUp Club ™ - by Maiken & Nina
@readupclub
monatliche Lese-Partys 🪩 & Buchclub 📚 Buch lesen + Bookish Games + neue Freundschaften Tickets & Termine in deiner Stadt👇🏼
Vienna, Austria
22.5K
Followers
0.74%
Engagement
+6.8%(+1.4K)
7.4
2
Büchereien der Stadt Wien
@buechereien.wien
#buechereienwien
Vienna, Austria
26.3K
Followers
5.40%
Engagement
+4.3%(+1.1K)
8.0
3
Ox Maló
@oxmalo
Palabras - Words - Wörter My books 👇 Mis libros 👇 Shows 📇 THE WRITTEN PORTRAITS POEMS VOL.2 —newest book 🔥 MOLOTOV! —new poetry book / nuevo poemario
Vienna, Austria
7.7K
Followers
1.89%
Engagement
+15.4%(+1.0K)
8.2
4
Pulse of Silence
@nabze_sokot_
Pulse of Silence | Goli 🌌🖊️ Stories that whisper, heartfelt notes, and life’s fleeting tales Follow to feel every heartbeat ☺️💛✨
Austria
9.7K
Followers
4.09%
Engagement
+9.1%(+808)
8.8
5
NooksWorld
@nooksworld.de
Die perfekte DIY-Bücherecke für alle Harry Potter Fans ✨📚 Bestelle hier 👇🏻 oder 👉🏻 worldofnooks.de
Austria
2.9K
Followers
N/A
Engagement
+37.7%(+784)
8.1
6
Annika ♡
@diaryoncam
☆ my digital diary + public journal sharing the things i love, read, eat & do based in austria ⭐️🤸‍♀️💖
Austria
12.0K
Followers
14.93%
Engagement
+6.7%(+754)
9.1
7
Fëmijët e Zgjuar ☀️
@femijetezgjuar
|📚Libra motivuës për fëmijë🌱 ✨💛 |📔Ditar për fëmijë📝 |📗📙Dërgesa me post kudo 🌎📩 |🌞Motivim&thënje💡 |✍️©️Autore e librave&ditarit Kumrije Selmanaj-Shala
Vienna, Austria
20.3K
Followers
0.00%
Engagement
+3.1%(+615)
7.3
8
Cari‘s Bookworld 🌙
@caris.bookworld
𝐲𝐨𝐮𝐫 𝐫𝐨𝐦𝐚𝐧𝐜𝐞 & 𝐭𝐡𝐫𝐢𝐥𝐥𝐞𝐫 𝐛𝐨𝐨𝐤 𝐠𝐢𝐫𝐥𝐢𝐞 𝐰𝐢𝐭𝐡 𝐚 𝐥𝐢𝐭𝐭𝐥𝐞 𝐛𝐢𝐭 𝐨𝐟 𝐦𝐚𝐠𝐢𝐜 (𝐚𝐤𝐚. 𝐑𝐨𝐦𝐚𝐧𝐭𝐚𝐬𝐲) ✨F1 & gym💘 💌 carinaberger30@gmail.com 🎥 TikTok: @ queen.cari (21k)
Austria
18.4K
Followers
3.88%
Engagement
+3.3%(+590)
9.0
9
Naďa
@nadiaa.ce
✺ books ~ the beauty of the mundane
Vienna, Austria
10.4K
Followers
9.23%
Engagement
+5.5%(+539)
8.9
10
Michael Huey
@michael__huey
Artist - Writer, Vienna - Leelanau ✨ Images and videos, vintage or contemporary © Michael Huey unless otherwise noted 🧚‍♂️
Vienna, Austria
6.4K
Followers
1.96%
Engagement
+9.2%(+537)
6.6
11
Isabell | Body Positivity, Mental Health & more
@hey.bellie
📍Wien ✨️ dein Borderline & Mental Health Babe 🫂 Safe Space statt Stigmata 💗 bleib gern hier
Vienna, Austria
11.4K
Followers
0.43%
Engagement
+4.8%(+529)
8.5
12
Martina Parker
@martina_parker_schreibt
Mehr als man von einem Krimi erwartet.💁‍♀️ Bestseller-Autorin 🇦🇹 📚NEW Miss Verständnis 🎬 Zuagroast 🎤 Comedy&Crime ✏️ Coach PR: @wolkenlosagentur
Reichenau an der Rax, Austria
10.0K
Followers
7.11%
Engagement
+4.4%(+422)
8.3
13
Verena Titze
@verenatitze
Mein neues Buch GIN BOOM jetzt erhältlich! ❤️‍🩹 Speakerin für mentale Gesundheit 🎙️ Podcast & TV: @musalekundtitze
Austria
8.3K
Followers
10.88%
Engagement
+4.8%(+381)
8.0
14
Booklover 🇦🇹 Vienna 🇹🇷
@buchi.deen
📚 Privater Buchblog 📝ehrliche RezensionenGelegentlich Rezensionsexemplare (immer gekennzeichnet) Reado: ebru89 Amazon Wishlist⬇️
Vienna, Austria
8.0K
Followers
7.82%
Engagement
+4.9%(+375)
7.6
15
colinhadler
@colinhadler
SPIEGEL-Bestsellerautor aus Wien
Vienna, Austria
7.7K
Followers
6.45%
Engagement
+5.0%(+364)
7.7
16
Maya 🧿
@snowarox
Commissions: closed 📩 (all info below 🔗) Visualising how I imagine book scenes Not spoiler free!
Austria
46.3K
Followers
19.79%
Engagement
+0.8%(+358)
9.3
17
Cornelia Nyuszi | Autorin
@cornelia_nyuszi
✒ 𝐊𝐥𝐚𝐬𝐬𝐢𝐤𝐞𝐫 | 𝐒𝐜𝐡𝐫𝐞𝐢𝐛𝐞𝐧 | 𝐋𝐲𝐫𝐢𝐤 | 𝐊𝐮𝐧𝐬𝐭 | 𝐋𝐞𝐛𝐞𝐧
Vienna, Austria
4.0K
Followers
0.00%
Engagement
+9.8%(+352)
8.7
18
Martin J. Peer | Fantasyautor
@martin_j._peer
Fantasyautor aus Tirol Komplexe Figuren. Moralische Konflikte. Keine einfachen Antworten. Die Chroniken von Balathar | 29.09.2026 www.martinjpeer.at
Lienz, Austria
2.3K
Followers
3.71%
Engagement
+15.3%(+305)
7.5
19
Sassy
@sassyoffiziell
Offizielle Seite | Bekannt von "Die SEER" ⬇️ Jetzt Tourtickets sichern! ⬇️ „SASSY“ Album jetzt bestellen
Salzburg, Austria
10.4K
Followers
2.21%
Engagement
+3.0%(+300)
7.7
20
DAS RAIQA - Quartier Innsbruck Mitte
@dasraiqa
DAS RAIQA – Quartier Innsbruck Mitte. 🛍️🍹Regionale Shops, Kulinarik, Handwerk und Kultur 📍 Adamgasse 1–7, Innsbruck
Innsbruck, Austria
3.3K
Followers
0.89%
Engagement
+7.0%(+217)
7.6

About This Instagram Influencer Ranking

Discover the most influential creators in Austria with our comprehensive ranking of the top 20 influencers on Instagram who post Books & Literature content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 829.6K potential impressions across all ranked influencers
  • Total Audience: 2.6M followers collectively following these creators
  • Average Engagement Rate: 5.58% - significantly above industry average
  • Market Coverage: 752 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Germany, Austria, United States of America
  • Gender Distribution: 75% Female, 25% Male
  • Primary Age Group: 25-34 years (34.7% of audience)
  • Languages: German, English, sk

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Books & Literature niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weeklyto ensure you're always working with the most current information. Last update includes performance data through October 2026.

Frequently Asked Questions

Who is the fastest‑growing Books & Literature creator in Austria on Instagram?

ReadUp Club ™ - by Maiken & Nina (@readupclub) is, as of October 2026, the fastest‑growing Books & Literature creator in Austria on Instagram, with +6.8% monthly growth (+1.4K followers).

How many followers did ReadUp Club ™ - by Maiken & Nina (@readupclub) gain last month?

ReadUp Club ™ - by Maiken & Nina (@readupclub) gained about 1.4K followers last month (+6.8%).

Who grew more: ReadUp Club ™ - by Maiken & Nina (@readupclub) or Büchereien der Stadt Wien (@buechereien.wien)?

ReadUp Club ™ - by Maiken & Nina (@readupclub) grew more than Büchereien der Stadt Wien (@buechereien.wien) (1.4K vs 1.1K).

How is Büchereien der Stadt Wien (@buechereien.wien) performing right now?

Büchereien der Stadt Wien (@buechereien.wien) is growing at +4.3% (+1.1K) per month, with a Profile Score of 8.0 and average engagement of 5.40%.

How is Ox Maló (@oxmalo) performing right now?

Ox Maló (@oxmalo) is growing at +15.4% (+1.0K) per month, with a Profile Score of 8.2 and average engagement of 1.89%.

How is Pulse of Silence (@nabze_sokot_) performing right now?

Pulse of Silence (@nabze_sokot_) is growing at +9.1% (+808) per month, with a Profile Score of 8.8 and average engagement of 4.09%.

How is NooksWorld (@nooksworld.de) performing right now?

NooksWorld (@nooksworld.de) is growing at +37.7% (+784) per month, with a Profile Score of 8.1 and average engagement of N/A.

Who had the higher percentage growth: Büchereien der Stadt Wien (@buechereien.wien) or Ox Maló (@oxmalo)?

Ox Maló (@oxmalo) leads (15.4% vs Büchereien der Stadt Wien (@buechereien.wien) 4.3%).

What is the absolute follower gain of ReadUp Club ™ - by Maiken & Nina (@readupclub)?

ReadUp Club ™ - by Maiken & Nina (@readupclub) gained about 1.4K followers last month (+6.8%).

What is the absolute follower gain of Büchereien der Stadt Wien (@buechereien.wien)?

Büchereien der Stadt Wien (@buechereien.wien) gained about 1.1K followers last month (+4.3%).

What is the absolute follower gain of Ox Maló (@oxmalo)?

Ox Maló (@oxmalo) gained about 1.0K followers last month (+15.4%).

What is the absolute follower gain of Pulse of Silence (@nabze_sokot_)?

Pulse of Silence (@nabze_sokot_) gained about 808 followers last month (+9.1%).

What is the absolute follower gain of NooksWorld (@nooksworld.de)?

NooksWorld (@nooksworld.de) gained about 784 followers last month (+37.7%).

Is ReadUp Club ™ - by Maiken & Nina (@readupclub) still a relevant creator?

Yes — ReadUp Club ™ - by Maiken & Nina (@readupclub) has a Profile Score of 7.4, average engagement of 0.74%, and +6.8% (+1.4K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Books & Literature in Austria?

The average engagement rate for this category is 5.58%. Generally, rates above 6.7% are considered excellent, while rates above 4.5% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Austria?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.