Top 20 Entertainment & Media from Melbourne on Instagram Influencers by Follower Growth

Last updated: November 11, 2026

Total Entertainment & Media Influencers in Melbourne, Australia

1,704

Expected Reach

18.2M

Total Followers

70.3M

Avg Engagement

4.93%

Audience Analysis

Gender Distribution

Female56%
Male44%

Age Distribution

25-3442.0%
18-2431.8%
35-4415.1%
13-175.6%

Top Countries

Australia38.4%
United States of America20.0%
United Kingdom5.7%
Brazil3.3%
Philippines2.4%

Top Languages

en86.0%
es4.9%
pt3.7%

Top Cities

Melbourne12.7%
Sydney4.7%
Brisbane2.1%
Perth1.9%
Los Angeles1.1%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Adrian Portelli
@adrian_portelli
One industry at a time 🇦🇺 🇦🇪
Melbourne, Australia
1.2M
Followers
8.29%
Engagement
+6.4%(+75.1K)
9.1
2
Sammy Obeid
@sammyobeid
Math comic. DM me your city Melbourne 11/7-8, Brisbane 11/12, Sydney 11/15-16, Bengaluru 11/21, Mumbai 11/22, Beirut 11/25, Amman 11/26 and more🔗↙️
Melbourne, Australia
1.4M
Followers
1.08%
Engagement
+5.2%(+67.9K)
8.5
3
Sal & Al ❤️‍🔥 TWO BROKE CHICKS
@twobrokechicks
@alexhourigan & @sllymcmlln 📍Sydney Shopping tips, money hacks and life lessons 💌 Hello@twobrokechicks.com.au ashleigh@shiftagency.com.au
Melbourne, Australia
807.8K
Followers
0.76%
Engagement
+5.5%(+42.5K)
6.1
4
Sooshi Mango
@sooshimango
🥖 @sangaweech 🍝 @johnnyvinceandsamsristorante 🎙 @sooshimangopodcast 👇🏼TOUR TICKETS & all other links
Melbourne, Australia
3.5M
Followers
0.38%
Engagement
+1.1%(+37.6K)
6.9
5
Josh Partington
@joshparto
🇦🇺Melbourne 🪩 146k on TikTok | @keepingitjosh 📩 Contact: jacqui@neuralle.com
Melbourne, Australia
106.3K
Followers
0.97%
Engagement
+39.7%(+30.2K)
7.1
6
Luke And Sassy Scott
@lukeandsassyscott
Melbourne Brothers 🐨 🐨 🎙️ @lukeandsassyscottpodcast ✉️ mlegear@profiletalent.com.au
Melbourne, Australia
1.6M
Followers
0.36%
Engagement
+1.8%(+28.1K)
7.9
7
Keenan Chapman
@keenanchapmann
australian / dubai ☼ Helping 21-40 y.o men rewrite their story. Cut the fat. Build the muscle. Change the life. msg me 'CHANGE'' @keenanmethod
Melbourne, Australia
284.0K
Followers
25.24%
Engagement
+9.1%(+23.7K)
6.7
8
dandoesfooty
@dandoesfooty
Footy delivered different. Lid status: JOSH FRASER HAS BLOWN IT UP @danielgorringe_ @joeylopezgossipgirllolx
Melbourne, Australia
577.0K
Followers
6.94%
Engagement
+3.5%(+19.7K)
8.8
9
RESTRICTED®
@itsrestricted_
i like doing things BOOKINGS: mgmt@itsrestricted.com @revive.wav
Melbourne, Australia
749.5K
Followers
4.92%
Engagement
+2.1%(+15.5K)
8.7
10
Nazeem Hussain
@nazeemhussain
Currently touring Australia & NZ 👇🏽
Melbourne, Australia
531.8K
Followers
1.91%
Engagement
+2.5%(+13.1K)
6.5
11
Tom Cashman
@tomcashman1
Doing a November tour of Sydney, Melbourne, Newcastle and Brisbane. See link below for proof.
Melbourne, Australia
121.9K
Followers
2.07%
Engagement
+10.3%(+11.4K)
8.4
12
David The Medium
@davidthemedium
Aussie Psychic Medium, Speaker & Commentator Host of @mediumatlargepod Also found: ✈️ | 🍔 | 🛍️ [SOLD OUT] The Way Back Home Tour | AU & NZ
Melbourne, Australia
428.4K
Followers
0.63%
Engagement
+2.1%(+8.9K)
7.7
13
Jacob’s Food Diaries
@jacobs_food_diaries
🥑🍒🍌Making healthy food fun🍇🍉🍋 📍 Melbourne, Australia 📧 contact@jacobsfooddiaries.com
Melbourne, Australia
379.8K
Followers
0.88%
Engagement
+2.3%(+8.5K)
7.3
14
Dannii Minogue
@danniiminogue
🪩 Be the mirrorball ✉️ Enquiries: mlegear@profiletalent.com.au 💋 IKAG2 BBC iPlayer & Hulu
Melbourne, Australia
555.9K
Followers
0.77%
Engagement
+1.1%(+6.0K)
8.2
15
Shee
@sheejeii
Call me Shee ฅ(^•ﻌ•^ฅ) 🇵🇭🇦🇺 🔳 For collabs email: sheejeii@outlook.com 📍Naarm / Melbourne ◇ commissions: closed ◇
Melbourne, Australia
213.7K
Followers
15.93%
Engagement
+2.9%(+5.9K)
8.5
16
Clayton Hobbs
@claytons_world_
The king of chicken burgah @more_burgah
Melbourne, Australia
1.1M
Followers
4.01%
Engagement
+0.5%(+5.7K)
8.0
17
Shannon Bennett
@chefbennett23
Founder/Creative Chef @thebelongil Founder and ex Chef of @vuedemonde and Vue Group Co Founder of @culinary_wonderland Director/Partner @onthemonee
Melbourne, Australia
262.3K
Followers
0.00%
Engagement
+2.1%(+5.5K)
8.0
18
Romi Sliwo
@romina.sliwo.official
Actress 🎬 - Model 📸 - Influencer 🌎 Based in AU 🇦🇺
Melbourne, Australia
250.3K
Followers
0.00%
Engagement
+1.9%(+4.7K)
7.0
19
Siri | Melbourne Hotspots • Family-Friendly Things To Do
@melbournewithsiri
✨ exploring Melbourne and beyond with my 2 boys (4 + 6yo) 📧 hello@melbournewithsiri.com.au 📍 kulin nation DISCOUNTS & LINKS BELOW
Melbourne, Australia
123.4K
Followers
0.93%
Engagement
+3.9%(+4.7K)
6.6
20
Danielle Shai.
@bydanielleshai
Host, Writer & Founder ✡︎ The Jewish Girls Club Podcast Melbourne, Australia.
Melbourne, Australia
99.6K
Followers
37.18%
Engagement
+4.7%(+4.5K)
7.8

About This Instagram Influencer Ranking

Discover the most influential creators in Melbourne with our comprehensive ranking of the top 20 influencers on Instagram who post Entertainment & Media content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 18.2M potential impressions across all ranked influencers
  • Total Audience: 70.3M followers collectively following these creators
  • Average Engagement Rate: 4.93% - above industry average
  • Market Coverage: 1,704 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Australia, United States of America, United Kingdom
  • Gender Distribution: 56% Female, 44% Male
  • Primary Age Group: 25-34 years (42% of audience)
  • Languages: English, Spanish, Portuguese

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Entertainment & Media niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through November 2026.

Frequently Asked Questions

Who is the fastest‑growing Entertainment & Media creator in Melbourne on Instagram?

Adrian Portelli (@adrian_portelli) is, as of November 2026, the fastest‑growing Entertainment & Media creator in Melbourne on Instagram, with +6.4% monthly growth (+75.1K followers).

How many followers did Adrian Portelli (@adrian_portelli) gain last month?

Adrian Portelli (@adrian_portelli) gained about 75.1K followers last month (+6.4%).

Who grew more: Adrian Portelli (@adrian_portelli) or Sammy Obeid (@sammyobeid)?

Adrian Portelli (@adrian_portelli) grew more than Sammy Obeid (@sammyobeid) (75.1K vs 67.9K).

How is Sammy Obeid (@sammyobeid) performing right now?

Sammy Obeid (@sammyobeid) is growing at +5.2% (+67.9K) per month, with a Profile Score of 8.5 and average engagement of 1.08%.

How is Sal & Al ❤️‍🔥 TWO BROKE CHICKS (@twobrokechicks) performing right now?

Sal & Al ❤️‍🔥 TWO BROKE CHICKS (@twobrokechicks) is growing at +5.5% (+42.5K) per month, with a Profile Score of 6.1 and average engagement of 0.76%.

How is Sooshi Mango (@sooshimango) performing right now?

Sooshi Mango (@sooshimango) is growing at +1.1% (+37.6K) per month, with a Profile Score of 6.9 and average engagement of 0.38%.

How is Josh Partington (@joshparto) performing right now?

Josh Partington (@joshparto) is growing at +39.7% (+30.2K) per month, with a Profile Score of 7.1 and average engagement of 0.97%.

Who had the higher percentage growth: Sammy Obeid (@sammyobeid) or Sal & Al ❤️‍🔥 TWO BROKE CHICKS (@twobrokechicks)?

Sal & Al ❤️‍🔥 TWO BROKE CHICKS (@twobrokechicks) leads (5.5% vs Sammy Obeid (@sammyobeid) 5.2%).

What is the absolute follower gain of Adrian Portelli (@adrian_portelli)?

Adrian Portelli (@adrian_portelli) gained about 75.1K followers last month (+6.4%).

What is the absolute follower gain of Sammy Obeid (@sammyobeid)?

Sammy Obeid (@sammyobeid) gained about 67.9K followers last month (+5.2%).

What is the absolute follower gain of Sal & Al ❤️‍🔥 TWO BROKE CHICKS (@twobrokechicks)?

Sal & Al ❤️‍🔥 TWO BROKE CHICKS (@twobrokechicks) gained about 42.5K followers last month (+5.5%).

What is the absolute follower gain of Sooshi Mango (@sooshimango)?

Sooshi Mango (@sooshimango) gained about 37.6K followers last month (+1.1%).

What is the absolute follower gain of Josh Partington (@joshparto)?

Josh Partington (@joshparto) gained about 30.2K followers last month (+39.7%).

Is Adrian Portelli (@adrian_portelli) still a relevant creator?

Yes — Adrian Portelli (@adrian_portelli) has a Profile Score of 9.1, average engagement of 8.29%, and +6.4% (+75.1K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Entertainment & Media in Australia?

The average engagement rate for this category is 4.93%. Generally, rates above 5.9% are considered excellent, while rates above 3.9% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Melbourne?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.