Top 20 Beauty & Cosmetics from Milan on Instagram Influencers by Follower Growth

Last updated: November 07, 2026

Total Beauty & Cosmetics Influencers in Milan, Italy

6,199

Expected Reach

76.1M

Total Followers

294.9M

Avg Engagement

4.24%

Audience Analysis

Gender Distribution

Female57%
Male42%

Age Distribution

25-3441.4%
18-2428.9%
35-4416.2%
45-545.9%

Top Countries

Italy60.1%
Germany6.0%
United States of America4.3%
Brazil2.7%
Greece2.0%

Top Languages

it57.1%
en22.7%
de4.2%

Top Cities

Milan5.6%
Rome3.0%
Naples2.1%
Turin0.9%
Berlin0.6%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Francesca Pasquale
@frapassion
🌍 𝐋𝐮𝐱𝐮𝐫𝐲/𝐅𝐚𝐬𝐡𝐢𝐨𝐧/𝐓𝐫𝐚𝐯𝐞𝐥💎 •𝐅𝐫𝐚𝐏𝐚𝐬𝐬𝐢𝐨𝐧𝐂𝐄𝐎 @unibocconi𝐄𝐜𝐨𝐧𝐨𝐦𝐢𝐜𝐬🎓 @istitutomarangoni𝐌𝐚𝐅𝐚𝐬𝐡𝐢𝐨𝐧𝐏𝐫𝐨𝐝𝐮𝐜𝐭𝐌𝐠𝐦𝐭🎓 @londonbschool𝐌𝐚𝐃𝐢𝐠𝐢𝐭𝐚𝐥𝐌𝐊𝐓𝐆🎓 📍𝐌𝐢 In elenco AGCOM
Milan, Italy
650.2K
Followers
0.01%
Engagement
+8.8%(+52.9K)
6.7
2
Dott.ssa Valentina Butta | Specialista in Ritenzione e Cellulite
@dottoressabutta
👩‍⚕️Combattiamo insieme contro grasso di troppo, cellulite e ritenzione da casa. ❤️Scrivimi “Info” in Chat e ti spiego come fare.
Milan, Italy
469.2K
Followers
0.00%
Engagement
+9.8%(+41.9K)
4.9
3
Look Totalbrand by Alessandro Maritato
@look.totalbrand
Celebrity Hair Stylist @dyson_it 🇮🇹brand ambassador Per appuntamenti contattaci in Direct Collab digital: am@the-talent-lab.com In elenco AGCOM
Milan, Italy
535.0K
Followers
1.17%
Engagement
+8.2%(+40.7K)
8.2
4
JACOPO AQUILA
@jacopoaquila
✨ 𝐈𝐍𝐈𝐙𝐈𝐀𝐌𝐎 ✨ 🎵 TikTok: +8 milioni 🎥 Youtube: +1 milione 💌 Collab: jacopoaquila.business@gmail.com
Milan, Italy
882.9K
Followers
4.80%
Engagement
+4.8%(+40.6K)
8.9
5
Dr. Carlotta Castagneris
@carlotta_castagneris
Twin Mum🌈🌟 Farmacista, Massofisioterapista medicina e alimentazione funzionale In elenco AGCOM ⬇️i miei prodotti
Milan, Italy
487.3K
Followers
1.35%
Engagement
+7.6%(+34.3K)
8.0
6
Arianna De Vecchi I Glutei e Fitness posturale
@fit_arii
🍑 Glutei pieni, addome piatto, postura armonica ✨ 🫶 Coaching su misura: ascolto, correzioni e progressioni 🏋️ 📩Scrivimi INFO in DM💖
Milan, Italy
225.1K
Followers
0.19%
Engagement
+13.4%(+26.7K)
6.1
7
Luke Winwar
@lukewinwar
📍JM Models Management Milan 📍Mood Management Milan 📍Elite Models Management Milan 📍Select Models IT 🇮🇹
Milan, Italy
312.8K
Followers
2.00%
Engagement
+8.7%(+25.0K)
3.8
8
Thomas Paloschi MD | Dr. Longevity™
@dr.longevity
I help you age better with real science US-trained physician in Milan 🇮🇹 Longevity Medicine Optimize health, hormones, and aging ↓ Start your journey
Milan, Italy
347.5K
Followers
1.89%
Engagement
+6.8%(+22.1K)
6.8
9
HannahMina はんなみいな
@hannahmina_twins
@hannahlove0919 @minagrace0919 Milano🇮🇹 9/21-9/28 avex management agency 📩 dm / hannahmina-twins@av.avex.co.jp
Milan, Italy
443.4K
Followers
1.94%
Engagement
+4.5%(+18.9K)
8.1
10
Jack Bedirian
@jackbedirian
🌎 Worldwide Brand Ambassador - Philipp Plein International -Fashion Luxury Stylist- 🇺🇸 Los Angeles / Las Vegas / 🇮🇹 Milan / 🇪🇸 Spain / 🇲🇽Mexico
Milan, Italy
381.6K
Followers
0.19%
Engagement
+3.9%(+14.3K)
6.3
11
Samira Lui
@samiraluiofficial
Milan, Italy
766.7K
Followers
7.79%
Engagement
+1.9%(+14.2K)
8.4
12
Flavia Arditi
@flaviaarditi
📍Milan Partner @hangardesigngroup Fashion Editor @robbreportitalia @nautica_online Represented by @giulia_beghi Press&PR @francesca.sette_
Milan, Italy
255.8K
Followers
0.96%
Engagement
+5.8%(+14.1K)
7.0
13
🔺 W i o l e t t a Z a j ą c
@rzeszowskadziewczyna
MILAN | COMO LAKE 📍 👩🏻‍🎓z kancelarii do włoskiego Dolce Vita🇮🇹 👄Wyszłam z systemu, żeby żyć jak z okładki 💼Owner&CEO @bella_factory_ @vayola_rentboat
Milan, Italy
88.4K
Followers
0.95%
Engagement
+18.6%(+13.9K)
8.2
14
Alice Colasanti
@colasanti_alice
Chiamatemi Foxy🦊 Mi trucco e vivo urlando collabfoxy@gmail.com In elenco AGCOM
Milan, Italy
179.9K
Followers
0.03%
Engagement
+8.2%(+13.7K)
8.4
15
JELIS MILANO
@jelismilano
Dalla taglia 38 alla 60 Jelis Milano Store Via Rovani 6 Sesto San Giovanni (MI) 📞 +39 331 4649359
Milan, Italy
213.5K
Followers
0.00%
Engagement
+6.6%(+13.3K)
8.2
16
Leonardo Calderone
@leoucifero
99 BO¥ collab: leoucifero@himya.it In elenco AGCOM Tiktok 👇🏻
Milan, Italy
750.7K
Followers
3.56%
Engagement
+1.7%(+12.6K)
8.8
17
Naomi De Crescenzo
@naomidecrescenzoreal
Milan, Italy
649.3K
Followers
3.59%
Engagement
+1.9%(+12.4K)
7.5
18
Dott.ssa Fanni Guidolin- La Clinica del Perineo®
@ilcentrodelperineo
▪️IL CENTRO DEL PERINEO® ▪️POLIAMBULATORIO SPECIALISTICO 📍CastelfrancoVeneto📞333 4725094 My New Project 👉🏻 @clymia.official In elenco AGCOM
Milan, Italy
250.8K
Followers
0.28%
Engagement
+4.9%(+11.8K)
6.7
19
Diego Ingrassia
@diego.ingrassia
Coach specializzato in analisi emotivo comportamentale e valutazione della credibilità. @igmanagementmilano Formazione e Consulenza Manageriale
Milan, Italy
261.5K
Followers
2.16%
Engagement
+4.7%(+11.7K)
8.6
20
Lorenzo Biohacker
@lorenzobiohacker
Conoscerete la verità e la verità vi renderà liberi 🌱 Ti aiuto a riprendere la tua Salute a 360º Scrivimi ‘’BIO'' in dm per iniziare 👇🏻
Milan, Italy
511.4K
Followers
0.00%
Engagement
+2.3%(+11.7K)
8.5

About This Instagram Influencer Ranking

Discover the most influential creators in Milan with our comprehensive ranking of the top 20 influencers on Instagram who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 76.1M potential impressions across all ranked influencers
  • Total Audience: 294.9M followers collectively following these creators
  • Average Engagement Rate: 4.24% - above industry average
  • Market Coverage: 6,199 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Italy, Germany, United States of America
  • Gender Distribution: 57% Female, 42% Male
  • Primary Age Group: 25-34 years (41.4% of audience)
  • Languages: Italian, English, German

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through November 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Milan on Instagram?

Francesca Pasquale (@frapassion) is, as of November 2026, the fastest‑growing Beauty & Cosmetics creator in Milan on Instagram, with +8.8% monthly growth (+52.9K followers).

How many followers did Francesca Pasquale (@frapassion) gain last month?

Francesca Pasquale (@frapassion) gained about 52.9K followers last month (+8.8%).

Who grew more: Francesca Pasquale (@frapassion) or Dott.ssa Valentina Butta | Specialista in Ritenzione e Cellulite (@dottoressabutta)?

Francesca Pasquale (@frapassion) grew more than Dott.ssa Valentina Butta | Specialista in Ritenzione e Cellulite (@dottoressabutta) (52.9K vs 41.9K).

How is Dott.ssa Valentina Butta | Specialista in Ritenzione e Cellulite (@dottoressabutta) performing right now?

Dott.ssa Valentina Butta | Specialista in Ritenzione e Cellulite (@dottoressabutta) is growing at +9.8% (+41.9K) per month, with a Profile Score of 4.9 and average engagement of 0.00%.

How is Look Totalbrand by Alessandro Maritato (@look.totalbrand) performing right now?

Look Totalbrand by Alessandro Maritato (@look.totalbrand) is growing at +8.2% (+40.7K) per month, with a Profile Score of 8.2 and average engagement of 1.17%.

How is JACOPO AQUILA (@jacopoaquila) performing right now?

JACOPO AQUILA (@jacopoaquila) is growing at +4.8% (+40.6K) per month, with a Profile Score of 8.9 and average engagement of 4.80%.

How is Dr. Carlotta Castagneris (@carlotta_castagneris) performing right now?

Dr. Carlotta Castagneris (@carlotta_castagneris) is growing at +7.6% (+34.3K) per month, with a Profile Score of 8.0 and average engagement of 1.35%.

Who had the higher percentage growth: Dott.ssa Valentina Butta | Specialista in Ritenzione e Cellulite (@dottoressabutta) or Look Totalbrand by Alessandro Maritato (@look.totalbrand)?

Dott.ssa Valentina Butta | Specialista in Ritenzione e Cellulite (@dottoressabutta) leads (9.8% vs Look Totalbrand by Alessandro Maritato (@look.totalbrand) 8.2%).

What is the absolute follower gain of Francesca Pasquale (@frapassion)?

Francesca Pasquale (@frapassion) gained about 52.9K followers last month (+8.8%).

What is the absolute follower gain of Dott.ssa Valentina Butta | Specialista in Ritenzione e Cellulite (@dottoressabutta)?

Dott.ssa Valentina Butta | Specialista in Ritenzione e Cellulite (@dottoressabutta) gained about 41.9K followers last month (+9.8%).

What is the absolute follower gain of Look Totalbrand by Alessandro Maritato (@look.totalbrand)?

Look Totalbrand by Alessandro Maritato (@look.totalbrand) gained about 40.7K followers last month (+8.2%).

What is the absolute follower gain of JACOPO AQUILA (@jacopoaquila)?

JACOPO AQUILA (@jacopoaquila) gained about 40.6K followers last month (+4.8%).

What is the absolute follower gain of Dr. Carlotta Castagneris (@carlotta_castagneris)?

Dr. Carlotta Castagneris (@carlotta_castagneris) gained about 34.3K followers last month (+7.6%).

Is Francesca Pasquale (@frapassion) still a relevant creator?

Yes — Francesca Pasquale (@frapassion) has a Profile Score of 6.7, average engagement of 0.01%, and +8.8% (+52.9K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in Italy?

The average engagement rate for this category is 4.24%. Generally, rates above 5.1% are considered excellent, while rates above 3.4% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Milan?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.