influData Help Center · Search & discovery

How does the views-per-post filter work?

Open the Followers / Reach filter (Creator Filter section) and pick a reach metric instead of Followers. On Instagram you can choose Average Reach (typical views per post) or Plays per Reel; on TikTok Plays; on YouTube Video Views or Shorts Views. Then set a minimum and/or maximum with the range slider.

The filter uses the creator's median views per post, so a single viral outlier does not distort the value. This makes it a good proxy for the reach a cooperation post is likely to achieve. Note that the metric is content-type specific: filtering by plays per reel says nothing about a creator's story reach.

Applies to:InstagramTikTokYouTube