Top 20 Beauty & Cosmetics from Houston on TikTok Influencers by Follower Growth

Last updated: April 05, 2026

Total Beauty & Cosmetics Influencers in Houston, United States of America

775

Expected Reach

6.1M

Total Followers

98.1M

Avg Engagement

8.49%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Rose Siard
@roseandben
Color Theory Witch 🧙🏻🎨
Houston, United States of America
2.0M
Followers
6.92%
Engagement
+4.7%(+89.4K)
6.4
2
Orestes Diaz Mejias
@orediaz
4343 Telephone Rd suite a, Houston, TX 77087 Mart-Sab.de.9-5pm ☎️832-486-0004☎️ ☎️832-489-2623☎️
Houston, United States of America
2.9M
Followers
8.87%
Engagement
+2.6%(+73.1K)
7.1
3
shellybombshell
@shellybombshell_
♥️ Jesus Lover ♥️ 📍Houston Beauty | Lifestyle choosemyhappiness@gmail.com
Houston, United States of America
183.0K
Followers
1.87%
Engagement
+21.5%(+32.4K)
10.0
4
Ms.Tayy
@tayythebraider
God is the head of my life 🩷🙏🏾 IG: Slayyedbytayy Booking link in my linktree ⬇️
Houston, United States of America
208.8K
Followers
18.56%
Engagement
+13.4%(+24.7K)
8.9
5
Nu
@nuxbug1
Balancing being a mom & a baddie
Houston, United States of America
239.9K
Followers
7.67%
Engagement
+8.3%(+18.4K)
5.5
6
Dr. Drea
@paging.dr.dre
Board-Certified OBGYN👩🏽‍⚕️ Women's Health + Fashion + Beauty + Natural Hair
Houston, United States of America
266.7K
Followers
15.69%
Engagement
+6.8%(+17.1K)
9.0
7
Vanesnail Creations
@vanesnails
Makarttpro BrandArtist DC VANE24 Bluestreaks DC VANE Booking link👇 HTX 77015📍
Houston, United States of America
295.0K
Followers
7.61%
Engagement
+5.8%(+16.1K)
7.0
8
✨Fiona✨
@gothfairyfiona.exe
Here for the vibes @gothfairy backup acct!!!
Houston, United States of America
37.8K
Followers
5.14%
Engagement
+49.5%(+12.5K)
8.7
9
ava ⁺˚⋆。°✩₊
@fluttaflyz
✧*:・゚ self taught mua :・゚✧* business inquiries: management@fluttaflyz.com
Houston, United States of America
691.0K
Followers
17.69%
Engagement
+1.7%(+11.8K)
8.6
10
Chanelatbest
@chanelatbest
𝑷𝒐𝒑 𝑻𝒉𝒆 𝑩𝒂𝒍𝒍𝒐𝒐𝒏 𝒐𝒓 𝑭𝒊𝒏𝒅 𝑳𝒐𝒗𝒆 𝐄𝐩𝐢𝐬𝐨𝐝𝐞 𝟒𝟏 𝑀𝒶𝓇𝓇𝒾𝑒𝒹 𝐆𝐫𝐞𝐞𝐧𝐬𝐛𝐨𝐫𝐨, 𝐍𝐜 𝐌𝐚𝐤𝐞𝐮𝐩 𝐀𝐫𝐭𝐢𝐬𝐭 𝙔𝙤𝙪𝙩𝙪𝙗𝙚 ⬇️
Houston, United States of America
138.5K
Followers
7.95%
Engagement
+9.2%(+11.7K)
5.8
11
KalCasey60
@kalondiacasey
Helping Women 50+ w/ Beauty Fb: Kc's Beautiful Lifestyle IG: Kalondia_casey
Houston, United States of America
291.3K
Followers
4.85%
Engagement
+4.1%(+11.5K)
5.6
12
jennie
@jenniesuk
🧚‍♀️✨ busy romanticizing my life 🧸☕️ 💌: jenniesuk@gmail.com
Houston, United States of America
67.2K
Followers
7.82%
Engagement
+19.4%(+10.9K)
6.9
13
Sayeh Soltani
@sayehsoltani
I’m just living my life you guys 📍OC|HTX SayehSoltani@rangemp.com
Houston, United States of America
239.6K
Followers
6.27%
Engagement
+4.6%(+10.5K)
6.4
14
hailey benavides
@haileyybenavides
beauty | lifestyle | fashion ✉️haileybenavidescollabs@outlook.com houston, tx
Houston, United States of America
145.3K
Followers
10.13%
Engagement
+7.0%(+9.5K)
8.1
15
Caroline Collins
@carolineontv
Follow me on IG @carolineontv 💕 Host of Big Bites Podcast 🎤
Houston, United States of America
1.6M
Followers
6.21%
Engagement
+0.6%(+9.4K)
6.3
16
Big Lu
@biglu478
📌Houston from Ga 🎶Music/Writer 🫶🏽IG biglu_her 🤞🏾FB Sopretty Lucy 😤THIS MY ONLY TIKTOK PAGE
Houston, United States of America
102.6K
Followers
9.63%
Engagement
+9.8%(+9.2K)
7.7
17
Ariannys Coronel
@nanyyycoronel
Lifestyle✨| Foodie🥘| Barista ☕️ Houston Tx📍 Collab : infoaricoronel@gmail.com
Houston, United States of America
367.1K
Followers
5.25%
Engagement
+2.4%(+8.5K)
4.8
18
coll.sharp
@coll.sharp
Gossip columnist Cheer Captain at Hot High School @coll.sharp on IG Houston, Texas
Houston, United States of America
132.5K
Followers
11.24%
Engagement
+6.6%(+8.2K)
8.3
19
Gabrielitaa_8
@gabrielitaa_8
HTX | 🇲🇽 IG: Gabrielitaa_8 gsaav.mgmt@gmail.com
Houston, United States of America
55.9K
Followers
8.74%
Engagement
+15.6%(+7.6K)
6.8
20
Karolglaaguacatera
@karol_g_labebecita
Hondumexsaborlatino1️⃣1️⃣9️⃣2️⃣9️⃣ East Houston tx 77013
Houston, United States of America
156.4K
Followers
4.11%
Engagement
+4.9%(+7.3K)
5.7

About This TikTok Influencer Ranking

Discover the most influential creators in Houston with our comprehensive ranking of the top 20 influencers on TikTok who post Beauty & Cosmetics content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 6.1M potential impressions across all ranked influencers
  • Total Audience: 98.1M followers collectively following these creators
  • Average Engagement Rate: 8.49% - significantly above industry average
  • Market Coverage: 775 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through April 2026.

Frequently Asked Questions

Who is the fastest‑growing Beauty & Cosmetics creator in Houston on TikTok?

Rose Siard (@roseandben) is, as of April 2026, the fastest‑growing Beauty & Cosmetics creator in Houston on TikTok, with +4.7% monthly growth (+89.4K followers).

How many followers did Rose Siard (@roseandben) gain last month?

Rose Siard (@roseandben) gained about 89.4K followers last month (+4.7%).

Who grew more: Rose Siard (@roseandben) or Orestes Diaz Mejias (@orediaz)?

Rose Siard (@roseandben) grew more than Orestes Diaz Mejias (@orediaz) (89.4K vs 73.1K).

How is Orestes Diaz Mejias (@orediaz) performing right now?

Orestes Diaz Mejias (@orediaz) is growing at +2.6% (+73.1K) per month, with a Profile Score of 7.1 and average engagement of 8.87%.

How is shellybombshell (@shellybombshell_) performing right now?

shellybombshell (@shellybombshell_) is growing at +21.5% (+32.4K) per month, with a Profile Score of 10.0 and average engagement of 1.87%.

How is Ms.Tayy (@tayythebraider) performing right now?

Ms.Tayy (@tayythebraider) is growing at +13.4% (+24.7K) per month, with a Profile Score of 8.9 and average engagement of 18.56%.

How is Nu (@nuxbug1) performing right now?

Nu (@nuxbug1) is growing at +8.3% (+18.4K) per month, with a Profile Score of 5.5 and average engagement of 7.67%.

Who had the higher percentage growth: Orestes Diaz Mejias (@orediaz) or shellybombshell (@shellybombshell_)?

shellybombshell (@shellybombshell_) leads (21.5% vs Orestes Diaz Mejias (@orediaz) 2.6%).

What is the absolute follower gain of Rose Siard (@roseandben)?

Rose Siard (@roseandben) gained about 89.4K followers last month (+4.7%).

What is the absolute follower gain of Orestes Diaz Mejias (@orediaz)?

Orestes Diaz Mejias (@orediaz) gained about 73.1K followers last month (+2.6%).

What is the absolute follower gain of shellybombshell (@shellybombshell_)?

shellybombshell (@shellybombshell_) gained about 32.4K followers last month (+21.5%).

What is the absolute follower gain of Ms.Tayy (@tayythebraider)?

Ms.Tayy (@tayythebraider) gained about 24.7K followers last month (+13.4%).

What is the absolute follower gain of Nu (@nuxbug1)?

Nu (@nuxbug1) gained about 18.4K followers last month (+8.3%).

Is Rose Siard (@roseandben) still a relevant creator?

Yes — Rose Siard (@roseandben) has a Profile Score of 6.4, average engagement of 6.92%, and +4.7% (+89.4K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Beauty & Cosmetics in United States of America?

The average engagement rate for this category is 8.49%. Generally, rates above 10.2% are considered excellent, while rates above 6.8% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Houston?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current tiktok influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.