Top 20 Food & Drink from Austin on TikTok Influencers by Follower Growth

Last updated: November 12, 2026

Total Food & Drink Influencers in Austin, United States of America

105

Expected Reach

3.5M

Total Followers

28.8M

Avg Engagement

7.76%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Mallory
@badbatchbaking
Comfort Foods, Snacks & Treats! 👇CLICK FOR RECIPES👇
Austin, United States of America
300.4K
Followers
7.69%
Engagement
+9.7%(+26.5K)
5.6
2
Cord and the Kitchen
@cordandthekitchen
Easy soulful recipes and a vibe! GRAB YOUR COOKBOOK HERE in the link below
Austin, United States of America
1.3M
Followers
16.39%
Engagement
+1.1%(+14.1K)
4.7
3
Brita
@britacooks
🍝 easy & cozy comfort food 🍲 soups that don’t suck 🤠 Austin, TX 💌 talent@pontefirm.com 👇Recipes, Shop & More
Austin, United States of America
706.9K
Followers
6.03%
Engagement
+1.4%(+9.4K)
5.6
4
iRick
@iricksnacks
I share recipes & tips for living a low carb lifestyle 🥑🥩🍳
Austin, United States of America
2.1M
Followers
5.38%
Engagement
+0.4%(+8.2K)
4.4
5
kimxvega
@kimxvega
austin, tx sc: kimxvega 👻 💌 kim@madridmngmt.com
Austin, United States of America
917.5K
Followers
14.73%
Engagement
+0.5%(+4.4K)
8.3
6
taryn lamb
@therealtarnanlamb
austin ! @Runna code TARYN taryn@underscoretalent.com
Austin, United States of America
396.2K
Followers
9.64%
Engagement
+1.1%(+4.3K)
6.0
7
DK
@cocinero_dk
Husband • Father • Chef Private Events • Consulting • Media 👇🏻 dkcooks1@gmail.com
Austin, United States of America
36.2K
Followers
8.64%
Engagement
+12.9%(+4.1K)
7.3
8
Julsey
@atxjulsey
🤠Austin TX Just eating stuff with my husband 📧 atxjulsey@gmail.com
Austin, United States of America
327.2K
Followers
16.42%
Engagement
+1.0%(+3.4K)
8.7
9
Payton Leihgeber
@littleburgers
hey 🤠 🤝: payton@hillermediagroup.com 💌: payton@littleburgers.co austin, tx
Austin, United States of America
309.8K
Followers
10.89%
Engagement
+1.1%(+3.3K)
5.8
10
Austin & Texas Things to Do ✨
@theaustintourist
✨Follow for Hidden Gems • Experiences • Travel 💎 1.1+ Million on Socials 📧 yvette@theaustintourist.com
Austin, United States of America
157.9K
Followers
6.10%
Engagement
+1.4%(+2.3K)
4.8
11
heknowsaustin - Ian Grossman
@heknowsaustin
🌮 Austin Texas Hidden Gems + New Spots 🏡 Full-Time ATX Realtor: Fenton Grossman Group (Supporting small businesses...and having fun) 📥 grossman.atx@gmail.com
Austin, United States of America
71.5K
Followers
8.53%
Engagement
+3.2%(+2.2K)
4.6
12
David Douglass
@thedaviddouglass
Super serious foodie If I don't like it I don't post it
Austin, United States of America
88.9K
Followers
9.87%
Engagement
+1.6%(+1.4K)
7.0
13
Natalie Herrera
@_natalieherrera_
Austin, Tx Lifestyle | Looks 🎀 | goofy gal 💌Mgmt: Kylie@atggroup.io
Austin, United States of America
171.1K
Followers
8.19%
Engagement
+0.8%(+1.3K)
6.6
14
sami spalter
@samispalter
co-founder of FORM co-host of Transform
Austin, United States of America
57.8K
Followers
11.68%
Engagement
+2.1%(+1.2K)
7.3
15
kay_raymond
@kay_raymond
kayraymonde@gmail.com Austin, TX
Austin, United States of America
175.4K
Followers
19.62%
Engagement
+0.7%(+1.2K)
8.2
16
Deb🥂
@debra.iyanna
ATX📍Digital Diary🌹 Fashion | Food | Fun 💌: debraannbaynard@gmail.com
Austin, United States of America
28.7K
Followers
7.68%
Engagement
+3.8%(+1.0K)
6.6
17
Austin Food Heads
@austinfoodheads
Finding the Best Austin Restaurants! 📩 austinfoodheads@gmail.com 219k+ on IG
Austin, United States of America
26.0K
Followers
6.59%
Engagement
+3.6%(+917)
5.4
18
Anthony | Texas Food & Travel
@thehungrylonghorn
Showcasing the best food to eat & things to do in Texas & in destinations just a flight away ✈️ 📸 103k on IG 📍 Austin, TX 📨 thehungrylonghorn@gmail.com
Austin, United States of America
36.7K
Followers
6.71%
Engagement
+2.3%(+831)
5.1
19
austinfoodadventures
@austinfoodadventures
Hi, my name’s Amanda. Austin native eating food in Austin, TX For brand inquires: austinfoodadventures@arctalentmgmt.com
Austin, United States of America
57.4K
Followers
7.74%
Engagement
+1.2%(+658)
5.0
20
theATXplug
@theatxplug
31 | ATX | lemme put yall on 🔌 I post more on IG (@theatxplug) 💌: collabswithant@gmail.com
Austin, United States of America
44.8K
Followers
11.17%
Engagement
+1.4%(+613)
6.8

About This TikTok Influencer Ranking

Discover the most influential creators in Austin with our comprehensive ranking of the top 20 influencers on TikTok who post Food & Drink content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 3.5M potential impressions across all ranked influencers
  • Total Audience: 28.8M followers collectively following these creators
  • Average Engagement Rate: 7.76% - significantly above industry average
  • Market Coverage: 105 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Food & Drink niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through November 2026.

Frequently Asked Questions

Who is the fastest‑growing Food & Drink creator in Austin on TikTok?

Mallory (@badbatchbaking) is, as of November 2026, the fastest‑growing Food & Drink creator in Austin on TikTok, with +9.7% monthly growth (+26.5K followers).

How many followers did Mallory (@badbatchbaking) gain last month?

Mallory (@badbatchbaking) gained about 26.5K followers last month (+9.7%).

Who grew more: Mallory (@badbatchbaking) or Cord and the Kitchen (@cordandthekitchen)?

Mallory (@badbatchbaking) grew more than Cord and the Kitchen (@cordandthekitchen) (26.5K vs 14.1K).

How is Cord and the Kitchen (@cordandthekitchen) performing right now?

Cord and the Kitchen (@cordandthekitchen) is growing at +1.1% (+14.1K) per month, with a Profile Score of 4.7 and average engagement of 16.39%.

How is Brita (@britacooks) performing right now?

Brita (@britacooks) is growing at +1.4% (+9.4K) per month, with a Profile Score of 5.6 and average engagement of 6.03%.

How is iRick (@iricksnacks) performing right now?

iRick (@iricksnacks) is growing at +0.4% (+8.2K) per month, with a Profile Score of 4.4 and average engagement of 5.38%.

How is kimxvega (@kimxvega) performing right now?

kimxvega (@kimxvega) is growing at +0.5% (+4.4K) per month, with a Profile Score of 8.3 and average engagement of 14.73%.

Who had the higher percentage growth: Cord and the Kitchen (@cordandthekitchen) or Brita (@britacooks)?

Brita (@britacooks) leads (1.4% vs Cord and the Kitchen (@cordandthekitchen) 1.1%).

What is the absolute follower gain of Mallory (@badbatchbaking)?

Mallory (@badbatchbaking) gained about 26.5K followers last month (+9.7%).

What is the absolute follower gain of Cord and the Kitchen (@cordandthekitchen)?

Cord and the Kitchen (@cordandthekitchen) gained about 14.1K followers last month (+1.1%).

What is the absolute follower gain of Brita (@britacooks)?

Brita (@britacooks) gained about 9.4K followers last month (+1.4%).

What is the absolute follower gain of iRick (@iricksnacks)?

iRick (@iricksnacks) gained about 8.2K followers last month (+0.4%).

What is the absolute follower gain of kimxvega (@kimxvega)?

kimxvega (@kimxvega) gained about 4.4K followers last month (+0.5%).

Is Mallory (@badbatchbaking) still a relevant creator?

Yes — Mallory (@badbatchbaking) has a Profile Score of 5.6, average engagement of 7.69%, and +9.7% (+26.5K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Food & Drink in United States of America?

The average engagement rate for this category is 7.76%. Generally, rates above 9.3% are considered excellent, while rates above 6.2% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Austin?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current tiktok influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.