Top 20 Parenting & Family from Novosibirsk on Instagram Influencers by Follower Growth

Last updated: September 10, 2025

Total Parenting & Family Influencers in Novosibirsk, Russia

116

Expected Reach

1.0M

Total Followers

4.5M

Avg Engagement

2.32%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
PAVEL MALENKO 🤘🏼
@pavel_malenko_online
Я Сертифицированный коуч ICF и Реальный предприниматель - Распакую твою личность - Раскрою твой потенциал - Помогу с достижением поставленых задач 👇🏼
Novosibirsk, Russia
65.4K
Followers
0.72%
Engagement
+2.9%(+1.9K)
3.9
2
БЛОГЕР | МАМА ДАША | НОВОСИБИРСК
@darylovesofa
🤱🏻неМного о материнстве с юмором 🎥снимаю РИЛС о твоей жизни 📱PR: @pr.darylovesofa1 Тг 👇
Novosibirsk, Russia
258.8K
Followers
1.08%
Engagement
+0.5%(+1.3K)
7.1
3
Natalia & baby Emilia | mom & influencer
@naitdv
материнство, съемки, семья и немного моря мама-программист в декрете Новосибирск • Анапа⠀ pr: @pr.naitdv
Novosibirsk, Russia
36.5K
Followers
7.24%
Engagement
+2.8%(+1.0K)
7.4
4
Аня Лайм / материнство • стиль • Камчатка • визуал
@anya.lm
живу две жизни: Камчатка//Анапа тут лайфстайл, яркое материнство и красивые кадры на телефон ⠀ — говорят, я вдохновляю 🐋
Novosibirsk, Russia
50.3K
Followers
1.63%
Engagement
+1.5%(+761)
7.1
5
Larisa *
@russocats
🇷🇺 ✈️ 🐈 WhatsApp ☎️+79139250355 📍 I love cats ! 🐈 President of the Elite WCF club 📍#lovecats 🌿
Novosibirsk, Russia
51.6K
Followers
1.64%
Engagement
+1.4%(+716)
7.7
6
Алена | influencer | материнство | распаковки
@aa.sosedko
про меня, как блогера, маму, жену и просто хорошего человека 🤌🏻 + стиль, распаковки, бьюти-рутина✨
Novosibirsk, Russia
12.7K
Followers
3.44%
Engagement
+2.8%(+346)
7.8
7
Людмила Соколова | Косы, кудри, дреды | МОСКВА | ОБУЧЕНИЕ
@wowkosy
💆 Плету на волосы от 3 см 📍в Москве и Новосибирске 💻Уроки по плетению 🔽
Novosibirsk, Russia
170.3K
Followers
0.07%
Engagement
+0.1%(+218)
4.5
8
Евгения Кощеева
@jenie_kosh
Предприниматель | Мама | Fashion influencer Founder @malina_fashion @aifory_official Снимаю life и look Мой тг канал⬇️
Novosibirsk, Russia
122.4K
Followers
1.13%
Engagement
+0.1%(+183)
6.8
9
Светлана Цветкова • психолог с христианскими ценностями
@svetlana_tsvetkowa
Помогаю увеличить веру, самооценку, доход и счастье в семье❤️ Подробнее про услуги и курсы тут ⬇️
Novosibirsk, Russia
12.3K
Followers
0.53%
Engagement
+1.0%(+120)
6.1
10
БЛОГЕР | НОВОСИБИРСК | ДИНА | РЖЯ
@dinrogo
Сотрудничество @dinrogo_pr
Novosibirsk, Russia
6.8K
Followers
14.21%
Engagement
+1.1%(+74)
8.1
11
Болярская Ева • психолог & фотограф • обзоры
@evaevil
•психолог с высшим образованием •фотограф > 11 лет •портреты, беременности и локальные свадьбы •обучаю со мной клиент всегда happy
Novosibirsk, Russia
10.4K
Followers
1.11%
Engagement
+0.3%(+36)
6.5
12
Tanya Maslenkina / HAIRSTYLIST / Novosibirsk
@tanyamaslenkina
Невозможно сделать сотый шаг не сделав первый ✨ Founder @tati_beauty.space •[ tа́ti ]: салон красоты с акцентом на уника́льность• • Телеграмм 👇🏽
Novosibirsk, Russia
10.4K
Followers
2.27%
Engagement
+0.2%(+21)
7.8
13
ДИЗАЙНЕР ОДЕЖДЫ НОВОСИБИРСК
@alinapopova_brend
10 лет шью одежду 𝐕𝐈𝐏 Собственный бренд с нуля🔝 Мама 2 детей и 1 бизнеса Мотивирую других☞#алинапопова_история Закажи свой ♚ королевский образ☟
Novosibirsk, Russia
13.9K
Followers
0.68%
Engagement
+0.1%(+18)
6.2
14
Семейный ФОТОГРАФ Новосибирск | ОБУЧЕНИЕ лайфстайл |ФОТОСТУДИЯ
@shpilevskaya.ph
Ш п и л е в с к а я А н н а Снимаю живые фотографии,а видео в подарок ♡ Обучаю с 0 и с опытом Моя фотостудия @blackwhite.studio.nsk Сынок,две собаки
Novosibirsk, Russia
8.0K
Followers
6.30%
Engagement
+0.2%(+18)
7.7
15
🖤
@alinochka42
Belovo/Novosibirsk 🏙 Брюнетка с голубыми глазами🤞
Novosibirsk, Russia
8.2K
Followers
2.63%
Engagement
+0.1%(+11)
7.2
16
Армада / спортивный комплекс /
@armada_park
🔹скалодром, батуты, верёвочный парк 🔹детский и взрослый бассейны 🔹фитнес-клуб 🔹СПА @spa_kontrast 🔹спортивные секции 🔹детская комната «Игруша»
Novosibirsk, Russia
12.7K
Followers
0.08%
Engagement
+0.1%(+9)
5.1
17
БРИТАНСКИЕ КОТЯТА | ПИТОМНИК
@estelleland.brite
▪️Элитные кошки драгоценных окрасов ▪️Серебристые, золотые и колор-поинт шиншиллы ▪️Официальный питомник WCF «ESTELLELAND» ▪️Direct ⤵️ WhatsApp
Novosibirsk, Russia
7.5K
Followers
1.50%
Engagement
+0.1%(+5)
6.1
18
Виктория Фролова
@frolovavik_a
Амбоссадор семьи и глубоких смыслов @7greenday Многодетная мама 👱🏼‍♀️👩🏽👼 С 1-3 апреля открыта регистрация в мое комьюнити ⬇️
Novosibirsk, Russia
11.8K
Followers
1.53%
Engagement
-0.0%(-1)
5.9
19
Семейный психолог. Новосибирск
@sveta_poznanie
Светлана К₽АВЧЕНКО 👩‍❤️‍👨Сохраняю семьи 🗃️Работаю с парами 👩‍🎓Обучаю Психологов 🔓 Супервизии 🇷🇺 Член Опоры России 🎓с.уч.ст.канд.наук
Novosibirsk, Russia
22.9K
Followers
1.36%
Engagement
-0.0%(-1)
7.4
20
СВАДЕБНЫЙ ФОТОГРАФ | НОВОСИБИРСК
@sneg_photo
💁🏻‍♂️ Слава Снег ⏳ Отдаю фото на следующий день; 🔥 Постановочная и репортажная съемка; 📸 Теплые и уютные фотографии; ⏰ Для быстрого ответа пишите 👇🏻
Novosibirsk, Russia
7.3K
Followers
0.00%
Engagement
-0.1%(-3)
4.5

About This Instagram Influencer Ranking

Discover the most influential creators in Novosibirsk with our comprehensive ranking of the top 20 influencers on Instagram who post Parenting & Family content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2025.

Key Insights & Metrics

  • Combined Reach: 984.4K potential impressions across all ranked influencers
  • Total Audience: 4.5M followers collectively following these creators
  • Average Engagement Rate: 2.32% - competitive engagement levels
  • Market Coverage: 116 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Parenting & Family niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Frequently Asked Questions

Who is the fastest‑growing Parenting & Family creator in Novosibirsk on Instagram?

PAVEL MALENKO 🤘🏼 (@pavel_malenko_online) is, as of September 2025, the fastest‑growing Parenting & Family creator in Novosibirsk on Instagram, with +2.9% monthly growth (+1.9K followers).

How many followers did PAVEL MALENKO 🤘🏼 (@pavel_malenko_online) gain last month?

PAVEL MALENKO 🤘🏼 (@pavel_malenko_online) gained about 1.9K followers last month (+2.9%).

Who grew more: PAVEL MALENKO 🤘🏼 (@pavel_malenko_online) or БЛОГЕР | МАМА ДАША | НОВОСИБИРСК (@darylovesofa)?

PAVEL MALENKO 🤘🏼 (@pavel_malenko_online) grew more than БЛОГЕР | МАМА ДАША | НОВОСИБИРСК (@darylovesofa) (1.9K vs 1.3K).

How is БЛОГЕР | МАМА ДАША | НОВОСИБИРСК (@darylovesofa) performing right now?

БЛОГЕР | МАМА ДАША | НОВОСИБИРСК (@darylovesofa) is growing at +0.5% (+1.3K) per month, with a Profile Score of 7.1 and average engagement of 1.08%.

How is Natalia & baby Emilia | mom & influencer (@naitdv) performing right now?

Natalia & baby Emilia | mom & influencer (@naitdv) is growing at +2.8% (+1.0K) per month, with a Profile Score of 7.4 and average engagement of 7.24%.

How is Аня Лайм / материнство • стиль • Камчатка • визуал (@anya.lm) performing right now?

Аня Лайм / материнство • стиль • Камчатка • визуал (@anya.lm) is growing at +1.5% (+761) per month, with a Profile Score of 7.1 and average engagement of 1.63%.

How is Larisa * (@russocats) performing right now?

Larisa * (@russocats) is growing at +1.4% (+716) per month, with a Profile Score of 7.7 and average engagement of 1.64%.

Who had the higher percentage growth: БЛОГЕР | МАМА ДАША | НОВОСИБИРСК (@darylovesofa) or Natalia & baby Emilia | mom & influencer (@naitdv)?

Natalia & baby Emilia | mom & influencer (@naitdv) leads (2.8% vs БЛОГЕР | МАМА ДАША | НОВОСИБИРСК (@darylovesofa) 0.5%).

What is the absolute follower gain of PAVEL MALENKO 🤘🏼 (@pavel_malenko_online)?

PAVEL MALENKO 🤘🏼 (@pavel_malenko_online) gained about 1.9K followers last month (+2.9%).

What is the absolute follower gain of БЛОГЕР | МАМА ДАША | НОВОСИБИРСК (@darylovesofa)?

БЛОГЕР | МАМА ДАША | НОВОСИБИРСК (@darylovesofa) gained about 1.3K followers last month (+0.5%).

What is the absolute follower gain of Natalia & baby Emilia | mom & influencer (@naitdv)?

Natalia & baby Emilia | mom & influencer (@naitdv) gained about 1.0K followers last month (+2.8%).

What is the absolute follower gain of Аня Лайм / материнство • стиль • Камчатка • визуал (@anya.lm)?

Аня Лайм / материнство • стиль • Камчатка • визуал (@anya.lm) gained about 761 followers last month (+1.5%).

What is the absolute follower gain of Larisa * (@russocats)?

Larisa * (@russocats) gained about 716 followers last month (+1.4%).

Is PAVEL MALENKO 🤘🏼 (@pavel_malenko_online) still a relevant creator?

Yes — PAVEL MALENKO 🤘🏼 (@pavel_malenko_online) has a Profile Score of 3.9, average engagement of 0.72%, and +2.9% (+1.9K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Parenting & Family in Russia?

The average engagement rate for this category is 2.32%. Generally, rates above 2.8% are considered excellent, while rates above 1.9% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Novosibirsk?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.