Top 20 Home & Interior Design from Helsinki on Instagram Influencers by Follower Growth

Last updated: October 02, 2026

Total Home & Interior Design Influencers in Helsinki, Finland

166

Expected Reach

1.3M

Total Followers

5.0M

Avg Engagement

3.88%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Marianna Mäkelä
@mariannnan
𓂃♡˚。⋆ Helsinki info@mariannan.com
Helsinki, Finland
335.7K
Followers
4.73%
Engagement
+3.4%(+11.0K)
8.4
2
Made of Sundays
@made_of_sundays
Fill your home with color! Choose your colors and design your own Wallpaper ❤️ Made in Finland. GLOBAL SHIPPING 😘👌 #madeofsundays
Helsinki, Finland
100.9K
Followers
0.53%
Engagement
+2.5%(+2.5K)
6.5
3
Jane Crowfoot @ JANIE CROW
@janiecrow
Award winning crochet designs for you to make, use, wear and love. #janiecrow Follow links in bio for kits and patterns www.janiecrow.com
Helsinki, Finland
199.4K
Followers
0.60%
Engagement
+1.0%(+1.9K)
6.4
4
Jenni Inberg | Semi-abstract art
@jenniinbergart
Creating dreamy semi-abstract landscapes where fantasy meets reality 🦋 Animal-lover ➕NEW WEBSITE IS NOW LIVE 😍💖
Helsinki, Finland
458.5K
Followers
1.20%
Engagement
+0.4%(+1.8K)
8.3
5
Natalia Salmela
@natasalmela
Vuoden yksinyrittäjä Hki 2025 Vuoden talousvaikuttaja 2026 100+ rempattua ja myytyä kotia nata@wtd.fi
Helsinki, Finland
126.9K
Followers
1.33%
Engagement
+1.3%(+1.6K)
6.8
6
Chikarin
@chikamics
🎀 Ceramic Artist 🎀 Worldwide shipping ✈️ Based in Helsinki, Finland 🇫🇮
Helsinki, Finland
15.9K
Followers
9.66%
Engagement
+10.6%(+1.5K)
9.6
7
Art by Irina Rantalaiho
@artbyirinarantalaiho
Abstaract art Sold to 🇫🇮🇮🇹🇫🇷🇯🇵🇸🇬🇪🇪🇨🇭🇭🇺🇩🇪🇱🇹🇸🇪 Tilaustyöt 📩irina.rantalaiho@gmail.com Osamaksumahdollisuus Suomen taiteilijat ry:n jäsen. Kityn jäsen.
Helsinki, Finland
35.8K
Followers
2.10%
Engagement
+4.2%(+1.4K)
7.5
8
Carita
@caritamaaret
KIDS | LIFESTYLE ▪️Äitiys ▪️Helsinki ▪️collab: carita.lallo@gmail.com
Helsinki, Finland
19.0K
Followers
0.07%
Engagement
+8.2%(+1.4K)
8.0
9
Arabia 1873
@arabiaofficial
All set for life. For over 150 years.
Helsinki, Finland
115.8K
Followers
0.39%
Engagement
+1.1%(+1.3K)
5.6
10
Eeva Kolu
@eevakolu
Writer. In search of truth & beauty. Helsinki, Finland. 📖: Korkeintaan vähän väsynyt Get in touch: eevakolu@gmail.com
Helsinki, Finland
51.2K
Followers
6.48%
Engagement
+1.5%(+750)
7.7
11
Salla Salmela
@sallasalmela
🌸 Iloa SUN päivään! 💕 Äiti kahdelle 📚 Lastenkirjailija👇🏻 🎙️ @naapurissapodi 💌 sallasalmela@outlook.com Yhteistyöt: maiju@behindmedia.fi
Helsinki, Finland
62.1K
Followers
6.74%
Engagement
+1.0%(+637)
9.0
12
Kierrätyssisustus | kirpputorit | diy-projektit
@kallionkoti
Vanhoja esineitä ja kalusteita, kirpputoreja, rakentelua, sisustamista, yrittäjyyttä ja mäyräkoiria. @vintagetalli 💌 kallionkoti11@gmail.com
Helsinki, Finland
16.3K
Followers
2.61%
Engagement
+4.0%(+626)
7.8
13
CHRISTOFFER STRANDBERG
@ctrandberg
I’m on Tv 📺 KANSANMIES stand up-liput syksylle 2026 myynnissä nyt! 👑
Helsinki, Finland
78.2K
Followers
6.68%
Engagement
+0.8%(+596)
8.1
14
Kulinaari-ruokablogi
@kulinaari
Food Creative, Restaurant Cook, Food Influencer, Recipe & Content Creator, Culinary Management Student. See Media Card in kulinaari.com foodblog
Helsinki, Finland
44.1K
Followers
N/A
Engagement
+1.3%(+578)
5.8
15
EMILI K.
@emilikumpuniemi
ruokaa | arjen kultareunuksia | suolistoasiaa 🤚🏼 tällä hetkellä äippälomalla 💌 emili@emilikumpuniemi.fi 🎙️ P*ska juttu - kaikilla podialustoilla
Helsinki, Finland
36.7K
Followers
13.72%
Engagement
+1.6%(+567)
8.8
16
Kiira Organizing | ammattijärjestäjä Kiira
@kiiraorganizing
▪️ Järjestelyvinkkejä toimivan & kauniin kodin luomiseen🤍 ▪️Verkkokurssi & järjestelypalvelu: kiiraorganizing.com
Helsinki, Finland
27.0K
Followers
2.96%
Engagement
+2.1%(+550)
7.5
17
Meiju Kallio
@meijuknits
Knitwear designer 🧶 Helsinki. 🔗 MEIJUKNITS.com Author of ENTWINED 2025 & CONTRASTS 2022 @laine_magazine Ravelry MeijuKP
Helsinki, Finland
33.1K
Followers
0.43%
Engagement
+1.1%(+363)
6.1
18
Gelawej Viyan | Ruokakulttuuri & Reseptit
@ripauskurkumaa
🧡 Silkkitien makuja ja fuusiokeittiötä 🫒 Ripaus kurkumaa -ruokakirjailija 📍 Helsinki 💌 ripauskurkumaa@gmail.com
Helsinki, Finland
14.3K
Followers
1.81%
Engagement
+2.6%(+359)
8.3
19
Sini Antila 🌸💗
@sinimalist
sinimalist@sinimalist.com Meidän kukkaniittyjen tarina ↓
Helsinki, Finland
12.6K
Followers
0.11%
Engagement
+2.6%(+326)
8.0
20
FINARTE
@finartedesign
40 years of Finnish design rugs for joyful living 🧡
Helsinki, Finland
27.4K
Followers
0.18%
Engagement
+1.2%(+325)
5.4

About This Instagram Influencer Ranking

Discover the most influential creators in Helsinki with our comprehensive ranking of the top 20 influencers on Instagram who post Home & Interior Design content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 1.3M potential impressions across all ranked influencers
  • Total Audience: 5.0M followers collectively following these creators
  • Average Engagement Rate: 3.88% - above industry average
  • Market Coverage: 166 total influencers analyzed in this category

Audience Demographics & Reach

Audience analysis is currently unavailable.

  • Top Markets: no data
  • Gender Distribution: no data
  • Primary Age Group: no data
  • Languages: no data

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Home & Interior Design niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through October 2026.

Frequently Asked Questions

Who is the fastest‑growing Home & Interior Design creator in Helsinki on Instagram?

Marianna Mäkelä (@mariannnan) is, as of October 2026, the fastest‑growing Home & Interior Design creator in Helsinki on Instagram, with +3.4% monthly growth (+11.0K followers).

How many followers did Marianna Mäkelä (@mariannnan) gain last month?

Marianna Mäkelä (@mariannnan) gained about 11.0K followers last month (+3.4%).

Who grew more: Marianna Mäkelä (@mariannnan) or Made of Sundays (@made_of_sundays)?

Marianna Mäkelä (@mariannnan) grew more than Made of Sundays (@made_of_sundays) (11.0K vs 2.5K).

How is Made of Sundays (@made_of_sundays) performing right now?

Made of Sundays (@made_of_sundays) is growing at +2.5% (+2.5K) per month, with a Profile Score of 6.5 and average engagement of 0.53%.

How is Jane Crowfoot @ JANIE CROW (@janiecrow) performing right now?

Jane Crowfoot @ JANIE CROW (@janiecrow) is growing at +1.0% (+1.9K) per month, with a Profile Score of 6.4 and average engagement of 0.60%.

How is Jenni Inberg | Semi-abstract art (@jenniinbergart) performing right now?

Jenni Inberg | Semi-abstract art (@jenniinbergart) is growing at +0.4% (+1.8K) per month, with a Profile Score of 8.3 and average engagement of 1.20%.

How is Natalia Salmela (@natasalmela) performing right now?

Natalia Salmela (@natasalmela) is growing at +1.3% (+1.6K) per month, with a Profile Score of 6.8 and average engagement of 1.33%.

Who had the higher percentage growth: Made of Sundays (@made_of_sundays) or Jane Crowfoot @ JANIE CROW (@janiecrow)?

Made of Sundays (@made_of_sundays) leads (2.5% vs Jane Crowfoot @ JANIE CROW (@janiecrow) 1.0%).

What is the absolute follower gain of Marianna Mäkelä (@mariannnan)?

Marianna Mäkelä (@mariannnan) gained about 11.0K followers last month (+3.4%).

What is the absolute follower gain of Made of Sundays (@made_of_sundays)?

Made of Sundays (@made_of_sundays) gained about 2.5K followers last month (+2.5%).

What is the absolute follower gain of Jane Crowfoot @ JANIE CROW (@janiecrow)?

Jane Crowfoot @ JANIE CROW (@janiecrow) gained about 1.9K followers last month (+1.0%).

What is the absolute follower gain of Jenni Inberg | Semi-abstract art (@jenniinbergart)?

Jenni Inberg | Semi-abstract art (@jenniinbergart) gained about 1.8K followers last month (+0.4%).

What is the absolute follower gain of Natalia Salmela (@natasalmela)?

Natalia Salmela (@natasalmela) gained about 1.6K followers last month (+1.3%).

Is Marianna Mäkelä (@mariannnan) still a relevant creator?

Yes — Marianna Mäkelä (@mariannnan) has a Profile Score of 8.4, average engagement of 4.73%, and +3.4% (+11.0K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Home & Interior Design in Finland?

The average engagement rate for this category is 3.88%. Generally, rates above 4.7% are considered excellent, while rates above 3.1% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Helsinki?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.