Top 20 Food & Drink from Vienna on Instagram Influencers by Follower Growth

Last updated: November 12, 2026

Total Food & Drink Influencers in Vienna, Austria

2,004

Expected Reach

6.6M

Total Followers

26.3M

Avg Engagement

6.35%

Audience Analysis

Gender Distribution

Female62%
Male38%

Age Distribution

25-3440.9%
18-2428.3%
35-4417.6%
45-546.1%

Top Countries

Austria30.9%
Germany13.8%
United States of America6.9%
Italy5.4%
Turkey2.5%

Top Languages

en39.5%
de34.8%
ru4.7%

Top Cities

Vienna15.6%
Doha1.6%
Kiev1.1%
Graz1.0%
Berlin0.9%

Top 20 Creators

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
MaxaMillion
@maxobeyme
lausbub & macher der besten socken der welt @gamechangersocks managed by @bamvienna
Vienna, Austria
525.1K
Followers
1.93%
Engagement
+12.8%(+59.7K)
8.0
2
SANDRA HOCHGRUBER
@sandra.hochgruber
dein private chef für antientzündliche Rezepte 👩🏻‍🍳 ✨ früher wegen meiner Rosacea versteckt 🫵🏻 unser Glow-Up beginnt jetzt
Vienna, Austria
154.7K
Followers
0.87%
Engagement
+7.6%(+10.9K)
8.3
3
Wael
@wael.1403
مرشد سياحي سناب Wael-1403 تك توك Wael_1403 للتواصل ٩٦٦٥٥٩٣٩٩٠٤٠
Vienna, Austria
100.1K
Followers
0.00%
Engagement
+11.8%(+10.6K)
7.2
4
Marcel Drabits | Food & Family
@marchello_chello
Ehemaliger Haubenkoch & Papa 🐻 @barbara_drabits 🤍 🔪 Klassische 🇦🇹 Rezepte & Mehlspeisen 🍽️ Gelingsicher für zuhause! 📓 Alle meine Rezepte für dich👇
Vienna, Austria
64.7K
Followers
0.30%
Engagement
+14.3%(+8.1K)
7.1
5
Stefanie Harms
@thisissteevie
your girl from southwest salzburg 📍Wien & manchmal Gschaftberg @kwafpodcast 🎙️🍅 contact: stefanieharms@outlook.com
Vienna, Austria
78.4K
Followers
3.28%
Engagement
+10.1%(+7.2K)
8.5
6
E L A R E C I P E
@ela_recipe
Food creator 🍴 Aesthetic homemade recipes Vienna | Europe audience 📩 ela.recipe.collab@gmail.com
Vienna, Austria
157.8K
Followers
0.00%
Engagement
+4.0%(+6.0K)
8.1
7
Chicoliam Lj
@bambam_liam
Mom and Dad Baby Life | Baby Led Weaning Fun, Food & Family Moments Vienna | Tips in EN + Farsi ⬇️ Easy baby food & gear we love @ferystafamily
Vienna, Austria
105.9K
Followers
0.30%
Engagement
+5.6%(+5.6K)
7.3
8
Lisa I Hormon-Expertin & Mama
@livinginhormony
Diplom-Ingenieurin 👩‍💻 die deine Hormone versteht Minimal natürlich gesüßte Snackrezepte 🍓🍫 2-fach Mama 💙💙
Vienna, Austria
65.0K
Followers
0.51%
Engagement
+9.4%(+5.6K)
7.2
9
Natalie | Explore Vienna
@natalieinvienna
📍Vienna Austria 🇦🇹 ✨Food | Travel Tips | Museums | Hotels 🎥 TikTok: 65.000 • Facebook 87.000 📩 natalie.vienna22@gmail.com 🎄Christmas Guide ⬇️
Vienna, Austria
108.2K
Followers
1.65%
Engagement
+5.3%(+5.4K)
7.8
10
DANIELA HIRSCH 🦌
@dany.hirsch
Vienna, Austria 🇦🇹 fashion, beauty, skincare, foodie collabs: dhirsch@gmx.at Media Kit ↓
Vienna, Austria
32.9K
Followers
3.72%
Engagement
+18.9%(+5.2K)
4.5
11
Michael Perdacher
@michael_perdacher
Nur ein Typ mit zwei Hunden aus Österreich. founder @heybrunoshop & @heybarney.shop info@michaelperdacher.at
Vienna, Austria
959.9K
Followers
2.13%
Engagement
+0.5%(+4.5K)
8.5
12
Chef Meladالشيف ميلاد
@chef.melad
chef Melad | Certified Executive • أكلات شرقية وعالمية 🌍 • وصفات سهلة ولذيذة • فيديوهات تعليمية #قوية_قوية_قوية 🇦🇹 📍. 🇮🇶 .
Vienna, Austria
234.1K
Followers
3.67%
Engagement
+1.9%(+4.4K)
5.4
13
Yeter Celik
@thermomixyeter
Wien Österreich🌿 Selbstständige Teamleader Satın almak/danışman olmak isteyen bana DM’den ulaşabilir☺️ © video ve fotoğrafta telif hakkım mevcutdur!
Vienna, Austria
98.0K
Followers
0.12%
Engagement
+4.1%(+3.8K)
7.3
14
Anna & Chris
@culinary.jetsetters
» luxury & slow travel content production » visual storytellers for hotels, restaurants & destinations ↓ hotel reviews, portfolio & more here
Vienna, Austria
109.0K
Followers
3.69%
Engagement
+3.6%(+3.8K)
8.8
15
✨ Nina | Mama. Wienerin. Hobbyköchin.
@ninaxp90
bad taste? niemals. bad ass? immer. 💌 ninaxp90@gmail.com
Vienna, Austria
13.8K
Followers
0.63%
Engagement
+37.8%(+3.8K)
7.6
16
Jacky
@jackysc_
📍vienna zwischen homebody alltag, girls stuff & interior inspo ⭐️ collab/ugc via mail 💌 shop my home-things:
Vienna, Austria
46.0K
Followers
10.49%
Engagement
+8.5%(+3.6K)
9.2
17
Leen alshehri
@leen._alshehri
‏🇸🇦 موثوق-331785 ‏snapchat: leenx830 ‏For business: +966 593218089
Vienna, Austria
298.6K
Followers
5.42%
Engagement
+1.2%(+3.6K)
7.9
18
Food & Places | Trending Vienna & Beyond
@tastytrails.vienna
👀 Never miss new openings & hidden gems ➕ Food tastes better with me 💌 DM for collabs
Vienna, Austria
19.8K
Followers
0.00%
Engagement
+21.2%(+3.5K)
6.3
19
Lisa | Backrezepte
@lisabackt
Hi, ich bin Lisa & ich zeig dir wie einfach Backen ist 🥖🥨 Einfache Backrezepte für jeden Tag 🍞 📍Wien 💚-€10 “ʟɪꜱᴀᴍᴀʀɪᴀ10” @alfies.at
Vienna, Austria
31.0K
Followers
0.97%
Engagement
+12.3%(+3.4K)
6.5
20
Verena
@vereleniii
Lebe Teilzeit am Land & liebe kochen 🌞 👸🏼 Queen of ✨ glutenfreien Bagels ✨ Warteliste füüür mein glutenfreies Mehl ⬇️ 📍Wien | vereleniii@outlook.com
Vienna, Austria
27.6K
Followers
0.27%
Engagement
+12.7%(+3.1K)
6.3

About This Instagram Influencer Ranking

Discover the most influential creators in Vienna with our comprehensive ranking of the top 20 influencers on Instagram who post Food & Drink content. This data‑driven analysis identifies the content creators who are shaping conversations, driving trends, and commanding the highest engagement rates in 2026.

Key Insights & Metrics

  • Combined Reach: 6.6M potential impressions across all ranked influencers
  • Total Audience: 26.3M followers collectively following these creators
  • Average Engagement Rate: 6.35% - significantly above industry average
  • Market Coverage: 2,004 total influencers analyzed in this category

Audience Demographics & Reach

The influencers in this ranking reach a diverse, global audience with primary concentrations in:

  • Top Markets: Austria, Germany, United States of America
  • Gender Distribution: 62% Female, 38% Male
  • Primary Age Group: 25-34 years (40.9% of audience)
  • Languages: English, German, ru

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Food & Drink niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through November 2026.

Frequently Asked Questions

Who is the fastest‑growing Food & Drink creator in Vienna on Instagram?

MaxaMillion (@maxobeyme) is, as of November 2026, the fastest‑growing Food & Drink creator in Vienna on Instagram, with +12.8% monthly growth (+59.7K followers).

How many followers did MaxaMillion (@maxobeyme) gain last month?

MaxaMillion (@maxobeyme) gained about 59.7K followers last month (+12.8%).

Who grew more: MaxaMillion (@maxobeyme) or SANDRA HOCHGRUBER (@sandra.hochgruber)?

MaxaMillion (@maxobeyme) grew more than SANDRA HOCHGRUBER (@sandra.hochgruber) (59.7K vs 10.9K).

How is SANDRA HOCHGRUBER (@sandra.hochgruber) performing right now?

SANDRA HOCHGRUBER (@sandra.hochgruber) is growing at +7.6% (+10.9K) per month, with a Profile Score of 8.3 and average engagement of 0.87%.

How is Wael (@wael.1403) performing right now?

Wael (@wael.1403) is growing at +11.8% (+10.6K) per month, with a Profile Score of 7.2 and average engagement of 0.00%.

How is Marcel Drabits | Food & Family (@marchello_chello) performing right now?

Marcel Drabits | Food & Family (@marchello_chello) is growing at +14.3% (+8.1K) per month, with a Profile Score of 7.1 and average engagement of 0.30%.

How is Stefanie Harms (@thisissteevie) performing right now?

Stefanie Harms (@thisissteevie) is growing at +10.1% (+7.2K) per month, with a Profile Score of 8.5 and average engagement of 3.28%.

Who had the higher percentage growth: SANDRA HOCHGRUBER (@sandra.hochgruber) or Wael (@wael.1403)?

Wael (@wael.1403) leads (11.8% vs SANDRA HOCHGRUBER (@sandra.hochgruber) 7.6%).

What is the absolute follower gain of MaxaMillion (@maxobeyme)?

MaxaMillion (@maxobeyme) gained about 59.7K followers last month (+12.8%).

What is the absolute follower gain of SANDRA HOCHGRUBER (@sandra.hochgruber)?

SANDRA HOCHGRUBER (@sandra.hochgruber) gained about 10.9K followers last month (+7.6%).

What is the absolute follower gain of Wael (@wael.1403)?

Wael (@wael.1403) gained about 10.6K followers last month (+11.8%).

What is the absolute follower gain of Marcel Drabits | Food & Family (@marchello_chello)?

Marcel Drabits | Food & Family (@marchello_chello) gained about 8.1K followers last month (+14.3%).

What is the absolute follower gain of Stefanie Harms (@thisissteevie)?

Stefanie Harms (@thisissteevie) gained about 7.2K followers last month (+10.1%).

Is MaxaMillion (@maxobeyme) still a relevant creator?

Yes — MaxaMillion (@maxobeyme) has a Profile Score of 8.0, average engagement of 1.93%, and +12.8% (+59.7K) monthly follower growth, indicating high relevance.

What is a good engagement rate for Food & Drink in Austria?

The average engagement rate for this category is 6.35%. Generally, rates above 7.6% are considered excellent, while rates above 5.1% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Vienna?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.