Top 20 Beauty & Kosmetik aus Portugal auf Instagram Influencer nach Follower‑Wachstum

Zuletzt aktualisiert: 10. September 2025

Influencer gesamt (Beauty & Kosmetik) in Portugal

3,970

Erwartete Reichweite

39.2M

Follower gesamt

155.3M

Durchschn. Engagement

4.04%

Audience Analysis

Gender Distribution

Female57%
Male43%

Age Distribution

25-3442.9%
18-2426.7%
35-4416.7%
13-175.9%

Top Countries

Portugal34.2%
Brazil15.9%
United States of America7.0%
Germany4.3%
France2.9%

Top Languages

pt50.0%
en29.1%
de4.4%

Top Cities

Lisbon6.4%
Porto5.7%
Braga1.6%
Belo Horizonte1.5%
Rio de Janeiro1.0%

Top 20 Creator

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Nena🪴Plantas & Inspiración
@nenaplantsflow
Cultivo Creatividad & Diseño Espacios Verdes🍃 Divulgación Natural, Talleres & Experiencias💡 ➕Contenidos & Descargables Gratuitos⬇️
Portugal
375.8K
Follower
1.81%
Engagement
+7.4%(+25.8K)
6.6
2
Roger Martins | Professor dos Cabeleireiros
@rogermartins.official
✂️ Eu te ensino como ser um cabeleireiro de alta performance faturando 10x mais 💎 CRIADOR DO MÉTODO CAP Tudo que você precisa está aqui 👇
Porto, Portugal
221.0K
Follower
0.12%
Engagement
+10.4%(+20.9K)
6.0
3
Maria Valente
@on_fashion_inspirationgirl
📩 mariavalente24@hotmail.com @motf_official @sheinofficial @sheglam_official #sheinpartner Psychology Master in Psychosocial Intervention
Portugal
292.9K
Follower
0.00%
Engagement
+6.0%(+16.6K)
8.0
4
Ticny 👑
@titicacantora
🎤 Cantora | Kuduro Queen 🇦🇴 De Angola pro mundo 🎵 Último single:rabonethe Shows🎤 Angola: +244 922251522 Brasil: +55 21 98368 318
Lisbon, Portugal
1.4M
Follower
0.14%
Engagement
+1.2%(+16.6K)
5.2
5
CACÁ ANJOS
@caca.anjos
80% blogueira e 20% campeira ☀️🌿 madrasta e mãe de 1ª viagem 🕊️ 📍 RS 💌 contato @mzcreators
Lisbon, Portugal
213.9K
Follower
22.35%
Engagement
+7.7%(+15.3K)
7.6
6
Mɑrgɑridɑ ®
@guidaa.ofc
Lisbon, Portugal
289.5K
Follower
N/A
Engagement
+4.4%(+14.0K)
4.3
7
Juliana Herc
@itsjulianaherc
🇧🇷 Tv Host @toaquicom.julianaherc
Portugal
1.8M
Follower
5.79%
Engagement
+0.8%(+13.9K)
7.9
8
Hilda afiani
@paohilda
Pro & certified MUA 🥕 jalan pintas jago makeup Porto @paohilda.mua Booking, rekomendasi, click👇🏻
Porto, Portugal
333.7K
Follower
5.31%
Engagement
+3.7%(+12.0K)
9.0
9
Lurdes Miranda🪬📿
@_lurdesmirandaa_
🎤🇦🇴 @newwaveent__
Portugal
690.8K
Follower
2.42%
Engagement
+1.7%(+11.6K)
6.9
10
Carol Magon
@carollmagon
🧖🏼‍♀️Cuidar de si é o primeiro passo para brilhar! ✨De tudo um pouco! Beleza, dicas úteis! 🌷 @floreseformas
Porto, Portugal
122.9K
Follower
0.07%
Engagement
+9.9%(+11.1K)
5.8
11
Dra Ana Paula Sorrentino
@anapaula.sorrentino
🔴 O Desafio Especialista em Óleos Essenciais está AO VIVO! Toque no link abaixo para assistir! 👇
Porto, Portugal
394.0K
Follower
0.12%
Engagement
+2.8%(+10.6K)
5.9
12
Joana Diniz
@joanadiniz_official
• I N F L U E N C E R • Mother of VALENTINA 💕 • Hairstylist page @joanadiniz_hairstylist • Portuguese, Lisbon Ganhar 👇🏼
Lisbon, Portugal
419.3K
Follower
3.22%
Engagement
+2.1%(+8.8K)
8.1
13
Ana Slaviero| Especialista em Relacionamentos | Palestrante
@anaslavierooficial
Ex-Freira por 25 anos| Mentora & Terapeuta ✨Método Mulheres Fora da Caixa 4.0 🙏🏻DEUS-EU-OUTROS 🌎+2.000 Alunas 6 países 💖Superando Frustrações Afetivas
Porto, Portugal
126.3K
Follower
0.13%
Engagement
+7.3%(+8.6K)
6.1
14
Make Up&Nail artist Palma de Mallorca
@ksenia_sieg
Make Up & Nail artist, hair stylist 📍Mallorca 👩🏼‍💻Owner and creator of @beautylab_mallorca 💄@wedding_makeup_mallorca 👰🏼‍♀️ @cleanlove_tampon 🤍
Porto, Portugal
70.0K
Follower
0.45%
Engagement
+11.3%(+8.6K)
6.4
15
RONAN MENDES | MENTOR E VISAGISTA
@ronanmendess
Transformo barbeiros em visagistas de sucesso +1.000 barbeiros transformados 📍São Paulo/SP Consultorias e cursos 👇
Lisbon, Portugal
193.9K
Follower
9.48%
Engagement
+4.4%(+8.2K)
8.3
16
RICARDO STOFFEL | Travel & Lifestyle
@ricardostoffel
👨‍✈️✈️ Pilot 🎓 Lawyer 🌍 Traveller 📽️ Content Creator 📩 info.ricardostoffel@gmail.com
Lisbon, Portugal
81.5K
Follower
8.00%
Engagement
+9.8%(+7.3K)
5.6
17
Fram Alves Unhas
@fram.alves_
💅 Ajudo manicures a alcançarem a excelência 🥳 +1 milhão no YouTube 👇 CURSO ONLINE / PRESENCIAL 🔗 Acesse o link e saiba mais!
Porto, Portugal
589.8K
Follower
0.21%
Engagement
+1.2%(+7.2K)
6.1
18
JUNIOR FAGUNDES
@juniorfagundesoficial
Técnico @soupleliss_oficial 🚀🚀 Acompanhe meu dia dia nos stories! • (47) 99234-8776 | Blumenau - SC Informações👇
Porto, Portugal
405.3K
Follower
0.02%
Engagement
+1.7%(+6.9K)
5.0
19
𝐁𝐄𝐀 𝐀𝐙𝐄𝐕𝐄𝐃𝐎
@beatrizlobbo
Moda, beleza e autocuidado @fashionnova ambassador Rotina premium, cabelo e ASMR Lisboa | Contato: beatriz@mairadaveiga.com 💍 @ocristtiano
Lisbon, Portugal
201.7K
Follower
1.76%
Engagement
+3.1%(+6.1K)
7.6
20
C A C H O S 🧩
@brendinhacachos._
💍 📍Porto Seguro • BA ✨ MIGS @salonlinebrasil 🧖🏼‍♀️ Hairstyle | auto cuidado | curls | vlogs 📱 Tiktok + 230k 📧 cachosbrendinha@gmail.com
Porto, Portugal
199.9K
Follower
1.55%
Engagement
+3.1%(+6.0K)
7.9

Über dieses Instagram Influencer‑Ranking

Entdecke die einflussreichsten Creator in Portugal mit unserem Ranking der Top 20 Influencer auf Instagram, die Beauty & Kosmetik Inhalte posten. Diese datengetriebene Analyse zeigt, wer Diskussionen prägt, Trends setzt und in 2025 die höchsten Engagement‑Raten erzielt.

Wichtige Kennzahlen

  • Gesamtreichweite: 39.2M potenzielle Impressionen über alle gelisteten Profile
  • Gesamte Followerzahl: 155.3M Follower insgesamt
  • Average Engagement Rate: 4.04% - above industry average
  • Market Coverage: 3,970 total influencers analyzed in this category

Zielgruppenanalyse & Reichweite

Die gelisteten Profile erreichen ein vielfältiges, globales Publikum mit Schwerpunkten in:

  • Top‑Märkte: Portugal, Brazil, United States of America
  • Geschlechterverteilung: 57% weiblich, 43% männlich
  • Wichtigste Altersgruppe: 25-34 Jahre (42.9% der Zielgruppe)
  • Sprachen: Portuguese, English, German

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Häufige Fragen

Wer ist der am schnellsten wachsende Beauty & Kosmetik Creator in Portugal auf Instagram?

Aktuell (Stand September 2025) ist Nena🪴Plantas & Inspiración (@nenaplantsflow) der/die am schnellsten wachsende Beauty & Kosmetik Creator in Portugal auf Instagram mit +7.4% monatlichem Wachstum (+25.8K Follower).

Wie viele Follower gewann Nena🪴Plantas & Inspiración (@nenaplantsflow) im letzten Monat?

Nena🪴Plantas & Inspiración (@nenaplantsflow) gewann etwa 25.8K Follower (+7.4%) im letzten Monat.

Wer wuchs stärker: Nena🪴Plantas & Inspiración (@nenaplantsflow) oder Roger Martins | Professor dos Cabeleireiros (@rogermartins.official)?

Nena🪴Plantas & Inspiración (@nenaplantsflow) wuchs stärker als Roger Martins | Professor dos Cabeleireiros (@rogermartins.official) (25.8K vs. 20.9K).

Wie entwickelt sich Roger Martins | Professor dos Cabeleireiros (@rogermartins.official) aktuell?

Roger Martins | Professor dos Cabeleireiros (@rogermartins.official) wächst aktuell um +10.4% (+20.9K) pro Monat, mit einem Profile Score von 6.0 und einem durchschnittlichen Engagement von 0.12%.

Wie entwickelt sich Maria Valente (@on_fashion_inspirationgirl) aktuell?

Maria Valente (@on_fashion_inspirationgirl) wächst aktuell um +6.0% (+16.6K) pro Monat, mit einem Profile Score von 8.0 und einem durchschnittlichen Engagement von 0.00%.

Wie entwickelt sich Ticny 👑 (@titicacantora) aktuell?

Ticny 👑 (@titicacantora) wächst aktuell um +1.2% (+16.6K) pro Monat, mit einem Profile Score von 5.2 und einem durchschnittlichen Engagement von 0.14%.

Wie entwickelt sich CACÁ ANJOS (@caca.anjos) aktuell?

CACÁ ANJOS (@caca.anjos) wächst aktuell um +7.7% (+15.3K) pro Monat, mit einem Profile Score von 7.6 und einem durchschnittlichen Engagement von 22.35%.

Wer hatte das höhere prozentuale Wachstum: Roger Martins | Professor dos Cabeleireiros (@rogermartins.official) oder Maria Valente (@on_fashion_inspirationgirl)?

Roger Martins | Professor dos Cabeleireiros (@rogermartins.official) liegt vorne (10.4% vs. Maria Valente (@on_fashion_inspirationgirl) 6.0%).

Wie hoch ist der absolute Follower‑Zuwachs von Nena🪴Plantas & Inspiración (@nenaplantsflow)?

Nena🪴Plantas & Inspiración (@nenaplantsflow) gewann etwa 25.8K Follower (+7.4%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von Roger Martins | Professor dos Cabeleireiros (@rogermartins.official)?

Roger Martins | Professor dos Cabeleireiros (@rogermartins.official) gewann etwa 20.9K Follower (+10.4%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von Maria Valente (@on_fashion_inspirationgirl)?

Maria Valente (@on_fashion_inspirationgirl) gewann etwa 16.6K Follower (+6.0%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von Ticny 👑 (@titicacantora)?

Ticny 👑 (@titicacantora) gewann etwa 16.6K Follower (+1.2%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von CACÁ ANJOS (@caca.anjos)?

CACÁ ANJOS (@caca.anjos) gewann etwa 15.3K Follower (+7.7%) im letzten Monat.

Ist Nena🪴Plantas & Inspiración (@nenaplantsflow) noch relevant?

Ja – Nena🪴Plantas & Inspiración (@nenaplantsflow) hat einen Profile Score von 6.6, durchschnittliches Engagement von 1.81% und +7.4% (+25.8K) monatliches Follower‑Wachstum, was für hohe Relevanz spricht.

What is a good engagement rate for Beauty & Cosmetics in Portugal?

The average engagement rate for this category is 4.04%. Generally, rates above 4.9% are considered excellent, while rates above 3.2% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Portugal?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.