Top 20 Reisen & Abenteuer aus New Zealand auf Instagram Influencer nach Follower‑Wachstum

Zuletzt aktualisiert: 10. September 2025

Influencer gesamt (Reisen & Abenteuer) in New Zealand

1,519

Erwartete Reichweite

15.7M

Follower gesamt

60.1M

Durchschn. Engagement

5.29%

Audience Analysis

Gender Distribution

Female50%
Male50%

Age Distribution

25-3440.5%
18-2424.4%
35-4420.1%
45-547.4%

Top Countries

United States of America20.6%
New Zealand13.5%
United Kingdom7.5%
Germany7.3%
Australia6.9%

Top Languages

en71.4%
de6.8%
es6.6%

Top Cities

Auckland3.8%
Canterbury1.8%
Greater London1.0%
Wellington0.9%
Dunedin0.8%

Top 20 Creator

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Liam Lawson
@liamlawson30
🇳🇿 Formula One driver for @visacashapprb ✉️ liam@thetalentbakery.com
New Zealand
1.2M
Follower
6.02%
Engagement
+2.6%(+30.4K)
8.0
2
Mitchell Santner
@mitchsantner
Part time New Zealand cricketer Full time golfer Sponsored by New Balance NZ
Hamilton, New Zealand
433.5K
Follower
23.28%
Engagement
+4.7%(+19.3K)
8.9
3
Aesha Scott
@aesha_jean
Happy Kiwi 🥝 @drinkdrop.au 💦 🥥 🌴 Business inquiries US - Aesha@key-mgmt.com Business inquiries AU/NZ - kloder@profiletalent.com.au
New Zealand
972.7K
Follower
2.53%
Engagement
+1.1%(+10.2K)
7.3
4
Joey D 🎅🏾
@joe.daymond
🌏 Māori/Fijian 🏌🏾‍♂️ @joeydsgolfclub 🪑 @theboysaredecorating
Auckland, New Zealand
180.6K
Follower
2.02%
Engagement
+5.6%(+9.6K)
8.1
5
RYAN PURVIS
@ryanspurvis
Someone called me “the Ted Lasso of snowboarding” 📩: ryanpurvisproductions@gmail.com 👇Get your Ikon Pass now when it’s the cheapest it’ll be! 👇
New Zealand
669.0K
Follower
N/A
Engagement
+1.3%(+8.9K)
8.1
6
Sakula Costar | 桜
@sakulacostar
shy creator, half blood 🇳🇿/🇯🇵 culture, creativity and purpose ↓ creator tools, guides & stuff I wrote
Auckland, New Zealand
71.1K
Follower
1.02%
Engagement
+11.6%(+7.4K)
7.8
7
WILL PARFITT2.0
@willparfittthesecond
@will_parfitt’s back up account Beware of all the fake accounts - Verified accounts ONLY More content and merchandise 👇🏾
New Zealand
227.5K
Follower
0.00%
Engagement
+3.2%(+7.1K)
8.3
8
Tolkien Lovers
@tolkien.lovers
303K Tolkienites 🏹 🌋Let's bring our Middle Earth family together! DM for credits/content removal All rights to Warner Bros. ©️
New Zealand
303.4K
Follower
1.31%
Engagement
+2.4%(+7.0K)
7.1
9
Andrew Solomon
@solobeard
🏦 Fund Manager, ECL | SCL 🏎 Founder @autoenvynz 🤿 Rescue Diver 🛩 PPL 📍Auckland 🛫 Bali
Auckland, New Zealand
28.8K
Follower
0.00%
Engagement
+12.8%(+6.6K)
3.2
10
Living Big In A Tiny House
@livingbiginatinyhouse
All original 📸 Exploring the best of tiny houses and small space design from around the globe. 🌎
New Zealand
618.2K
Follower
0.95%
Engagement
+1.1%(+6.5K)
6.6
11
Itsthatkiwigirl
@itsthatkiwigirl
New Zealand
240.9K
Follower
1.72%
Engagement
+2.0%(+4.7K)
6.8
12
Sonny G
@sonny_____g
Car Content creator based in Auckland · New Zealand🇳🇿
Auckland, New Zealand
1.2M
Follower
N/A
Engagement
+0.4%(+4.4K)
7.0
13
R O B I N G O O M E S
@robin_riding_hood
🇳🇿 ɯɐǝɹp ɐ sı ʎɐp ʎɹǝʌƎ @yeticycles @monsroyale @pocsports @adidasfiveten @envecomposites @srsuntour_inc @shimanomtb @wideopennz
Rotorua, New Zealand
67.3K
Follower
2.25%
Engagement
+6.9%(+4.4K)
8.2
14
Hamish Boyt 📸🌏
@travelphotoskiwi
📍 Auckland/Northland 📸 Travel Content creator 🕺 TikTok travelphotoskiwi_ 🎥 weddings @ayshandhamish 🙋‍♂️travelphotoskiwi@gmail.com
Auckland, New Zealand
106.5K
Follower
3.26%
Engagement
+3.9%(+4.0K)
8.4
15
Bauchrednerin_Luise
@bauchrednerin_luise
🌎 l Weltenbummlerin 📍 l Fiji 🇫🇯 (+10 Stunden) 🍀 l Tägliche Portion Glücklichsein 🧞‍♂️ l Monster WG 💌 l Kontakt: bauchrednerin-luise@web.de
New Zealand
156.3K
Follower
N/A
Engagement
+2.5%(+3.8K)
8.5
16
Jared Kreiss
@j_kreiss
🌿𝘕𝘢𝘵𝘶𝘳𝘦, 𝘞𝘪𝘭𝘥𝘭𝘪𝘧𝘦 & 𝘈𝘥𝘷𝘦𝘯𝘵𝘶𝘳𝘦 𝘗𝘩𝘰𝘵𝘰𝘨𝘳𝘢𝘱𝘩𝘦𝘳 📍Currently: ALASKA 📩 jared@shotbyjkreiss.com 𝘈𝘙𝘛 & 𝘈𝘋𝘝𝘌𝘕𝘛𝘜𝘙𝘌𝘚 👇🏼
New Zealand
159.5K
Follower
4.67%
Engagement
+2.4%(+3.7K)
8.5
17
Anna Bianca
@miss.annabianca
Just your typical 40y/o mum from New Zealand
New Zealand
51.6K
Follower
N/A
Engagement
+7.6%(+3.7K)
8.8
18
Aisling Vize
@ashvize
Auckland, New Zealand
400.3K
Follower
0.00%
Engagement
+0.9%(+3.5K)
4.7
19
🌿 Solo Mum of 2 | Inspiring Epic Outdoor Adventures
@shoshannah.nz
🏕️ Hiking | Camping | Outdoor Motherhood 🌍 Empowering families to explore the wild ✨ Collabs: Shoshannahshand@gmail.com 📸 @shoshannahnz.photography
New Zealand
83.9K
Follower
2.05%
Engagement
+4.4%(+3.5K)
7.1
20
Malakai Barclay
@malakai.barclay
✈️ 20 | Travel Creator 🌎 Exploring the world with a camera 📍 Next stop: New Zealand 🇳🇿 EMAIL FOR BUSINESS INQUIRIES👇🏽
New Zealand
36.5K
Follower
1.91%
Engagement
+8.7%(+2.9K)
8.0

Über dieses Instagram Influencer‑Ranking

Entdecke die einflussreichsten Creator in New Zealand mit unserem Ranking der Top 20 Influencer auf Instagram, die Reisen & Abenteuer Inhalte posten. Diese datengetriebene Analyse zeigt, wer Diskussionen prägt, Trends setzt und in 2025 die höchsten Engagement‑Raten erzielt.

Wichtige Kennzahlen

  • Gesamtreichweite: 15.7M potenzielle Impressionen über alle gelisteten Profile
  • Gesamte Followerzahl: 60.1M Follower insgesamt
  • Average Engagement Rate: 5.29% - significantly above industry average
  • Market Coverage: 1,519 total influencers analyzed in this category

Zielgruppenanalyse & Reichweite

Die gelisteten Profile erreichen ein vielfältiges, globales Publikum mit Schwerpunkten in:

  • Top‑Märkte: United States of America, New Zealand, United Kingdom
  • Geschlechterverteilung: 50% weiblich, 50% männlich
  • Wichtigste Altersgruppe: 25-34 Jahre (40.5% der Zielgruppe)
  • Sprachen: English, German, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Travel & Adventure niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Häufige Fragen

Wer ist der am schnellsten wachsende Reisen & Abenteuer Creator in New Zealand auf Instagram?

Aktuell (Stand September 2025) ist Liam Lawson (@liamlawson30) der/die am schnellsten wachsende Reisen & Abenteuer Creator in New Zealand auf Instagram mit +2.6% monatlichem Wachstum (+30.4K Follower).

Wie viele Follower gewann Liam Lawson (@liamlawson30) im letzten Monat?

Liam Lawson (@liamlawson30) gewann etwa 30.4K Follower (+2.6%) im letzten Monat.

Wer wuchs stärker: Liam Lawson (@liamlawson30) oder Mitchell Santner (@mitchsantner)?

Liam Lawson (@liamlawson30) wuchs stärker als Mitchell Santner (@mitchsantner) (30.4K vs. 19.3K).

Wie entwickelt sich Mitchell Santner (@mitchsantner) aktuell?

Mitchell Santner (@mitchsantner) wächst aktuell um +4.7% (+19.3K) pro Monat, mit einem Profile Score von 8.9 und einem durchschnittlichen Engagement von 23.28%.

Wie entwickelt sich Aesha Scott (@aesha_jean) aktuell?

Aesha Scott (@aesha_jean) wächst aktuell um +1.1% (+10.2K) pro Monat, mit einem Profile Score von 7.3 und einem durchschnittlichen Engagement von 2.53%.

Wie entwickelt sich Joey D 🎅🏾 (@joe.daymond) aktuell?

Joey D 🎅🏾 (@joe.daymond) wächst aktuell um +5.6% (+9.6K) pro Monat, mit einem Profile Score von 8.1 und einem durchschnittlichen Engagement von 2.02%.

Wie entwickelt sich RYAN PURVIS (@ryanspurvis) aktuell?

RYAN PURVIS (@ryanspurvis) wächst aktuell um +1.3% (+8.9K) pro Monat, mit einem Profile Score von 8.1 und einem durchschnittlichen Engagement von k. A..

Wer hatte das höhere prozentuale Wachstum: Mitchell Santner (@mitchsantner) oder Aesha Scott (@aesha_jean)?

Mitchell Santner (@mitchsantner) liegt vorne (4.7% vs. Aesha Scott (@aesha_jean) 1.1%).

Wie hoch ist der absolute Follower‑Zuwachs von Liam Lawson (@liamlawson30)?

Liam Lawson (@liamlawson30) gewann etwa 30.4K Follower (+2.6%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von Mitchell Santner (@mitchsantner)?

Mitchell Santner (@mitchsantner) gewann etwa 19.3K Follower (+4.7%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von Aesha Scott (@aesha_jean)?

Aesha Scott (@aesha_jean) gewann etwa 10.2K Follower (+1.1%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von Joey D 🎅🏾 (@joe.daymond)?

Joey D 🎅🏾 (@joe.daymond) gewann etwa 9.6K Follower (+5.6%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von RYAN PURVIS (@ryanspurvis)?

RYAN PURVIS (@ryanspurvis) gewann etwa 8.9K Follower (+1.3%) im letzten Monat.

Ist Liam Lawson (@liamlawson30) noch relevant?

Ja – Liam Lawson (@liamlawson30) hat einen Profile Score von 8.0, durchschnittliches Engagement von 6.02% und +2.6% (+30.4K) monatliches Follower‑Wachstum, was für hohe Relevanz spricht.

What is a good engagement rate for Travel & Adventure in New Zealand?

The average engagement rate for this category is 5.29%. Generally, rates above 6.3% are considered excellent, while rates above 4.2% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in New Zealand?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.