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Top 20 Instagram-Beauty & Kosmetik-Influencer aus Tokyo nach Follower‑Wachstum

Zuletzt aktualisiert: 28. September 2026

Influencer gesamt (Beauty & Kosmetik) in Tokyo, Japan

4,782

Erwartete Reichweite

75.9M

Follower gesamt

312.1M

Durchschn. Engagement

3.28%

Audience Analysis

Gender Distribution

Female61%
Male39%

Age Distribution

25-3444.1%
18-2435.2%
35-449.7%
13-177.4%

Top Countries

Japan57.9%
United States of America7.6%
Taiwan3.8%
Malaysia2.5%
China2.2%

Top Languages

ja62.8%
en22.7%
zh5.3%

Top Cities

Tokyo18.4%
Osaka2.5%
Urayasu1.6%
Kita-ku1.5%
Nagoya1.4%

Top 20 Creator

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
うさたにパイセン(山暮らし)
@usatanipaisen1215
31歳ギャル妊婦👽ギャル文化研究家 ∟地方創生を学びに15年間東京→山住みギャル夫婦✌️ 🌺日本ギャル協会会長。ギャル検定3級配布中 🌺日本と世界のギャルを繋ぐ人 🌺あったかふくしま観光交流大使・姉agehaモデル 📺「アキナのギャルしか勝たん」 MC 毎週火曜1:59〜MBS 5年目突入
Tokyo, Japan
291.2K
Follower
0.00%
Engagement
+10.2%(+26.8K)
6.8
2
むにぐるめ（唯一無二の絶品グルメ）
@muni_gurume_japan
東京を中心に全国の絶品グルメを紹介してます！ ハイライトに他SNSとサブアカ載せてます📝 SNS総フォロワー数970万突破 お仕事の依頼は気軽にメールまで→ munigurume@yahoo.co.jp
Tokyo, Japan
2.0M
Follower
0.26%
Engagement
+1.3%(+25.1K)
5.6
3
MARILYN
@yuuri_fukuse
🇯🇵Beauty creator兼起業家 Vim BEAUTYプロデューサー 4人のオカン👧10👧7👦4👶2 アニメ｜アート｜筋トレ｜料理 お仕事のご依頼はメールまで📩
Tokyo, Japan
654.5K
Follower
1.99%
Engagement
+2.7%(+17.4K)
8.4
4
Gessica Katayama
@yugenjapann
@yugen.academyjp |Tokyo🇯🇵📍 ✨Suas mãos tem o poder de criar o teu futuro! 🌸Autora Yūgen FaceSpa - Botox Natural Asiático 👇🏻
Tokyo, Japan
236.7K
Follower
0.72%
Engagement
+7.9%(+17.3K)
7.0
5
𝗗𝗿𝗮. 𝗠𝗮𝗿𝗰𝗲𝗹𝗹𝗮 𝗕𝗿𝗮𝘀𝗶𝗹
@dra.marcellabrasil
✨Mais disposição, libido e bem-estar Médica há 25 anos | Gestão Hormonal Menopausa|Reposição Hormonal|Emagrecimento 📍Goiânia-GO • CRM 9345 / RQE 5457
Tokyo, Japan
121.8K
Follower
0.59%
Engagement
+16.1%(+16.9K)
6.1
6
きりまる
@kirimaruuu
おんせん県おおいた ♨︎ ※見ないで🐰🥕@kirimarumau OLUN @olun_official コスメ @myroink_official ⁡ fooop 所属 🌼 （お問い合わせはこちら↓） @fooop_official
Tokyo, Japan
842.7K
Follower
15.36%
Engagement
+1.8%(+14.6K)
9.0
7
ppのGal Club
@ppgalclub
👱‍♀️ studio of @pp_p_pumpkin 👘 kimono @ppgalclub.enmusubi ☎️ DM❌ booking Contact → @ppgalclub.asst 💌 Collab → DM 📍 Shibuya photo & styling studio 📸
Tokyo, Japan
132.0K
Follower
243.19%
Engagement
+11.2%(+13.3K)
6.9
8
鈴木依央菜 / Iona Suzuki
@iona_suzuki
Hokkaido⇢Tokyo my life˖ ࣪⊹🌏🌿❤️ @lallana__official Creative Director / Producer @k1mu_1o 🤍 ⁡ᴄᴏɴᴛᴀᴄᴛ 📩𓈒 𓂂𓏸
Tokyo, Japan
186.1K
Follower
2.52%
Engagement
+7.0%(+12.2K)
8.4
9
柳原可奈子
@yanagihara_kanako_
長女👧6歳 (特別支援学校1年生💕) 次女👧3歳 (年少さん💕) 🐰TBS「ラヴィット！」金曜シーズンレギュラー❤️🌻 👇太田プロダクション所属
Tokyo, Japan
510.5K
Follower
4.66%
Engagement
+2.4%(+11.9K)
7.9
10
YEEUN
@yeeuniss
yeeuniss.contact@gmail.com ⋆˙˙･˳*:.｡..｡.: 𝄞⋆*ﾟ🤍࿐ ࿔*:･ﾟ
Tokyo, Japan
305.8K
Follower
10.83%
Engagement
+4.0%(+11.7K)
7.6
11
ゆい
@yui___12.8
Tokyo, Japan
234.5K
Follower
4.04%
Engagement
+5.1%(+11.3K)
8.7
12
Zaarah✨
@notzaarah
📍TOKYO 🧳travel, 🎭comedy, 🍱anime YT: 4.4M TT: 5.9M ✨“To inspire, and be inspired“✨ Collaboration inquiry: notzaarah@gmail.com
Tokyo, Japan
817.3K
Follower
4.85%
Engagement
+1.4%(+11.0K)
8.3
13
東京グラフィティ
@tokyo_graffiti
東京グラフィティ公式Instagram
Tokyo, Japan
87.4K
Follower
1.42%
Engagement
+13.9%(+10.7K)
6.7
14
ﾓ于彡≠ M♡CHIMIKI
@mochimikiii
〓モチミキ〓 ↓↓↓次回イベ↓↓↓ 5/23(土)デザフェス63南④階P-184 ＿人人人人人人人人人人人＿ ＞ｲﾝﾌﾙｴﾝｻｰ/ｸﾘｴｲﾀｰ/ｲﾗｽﾄﾚｰﾀｰ＜ ￣Ｙ^Ｙ^Ｙ^Ｙ^Ｙ^Ｙ^Ｙ￣ [PR]━━━━━━━━━━ お仕事のご依頼はDMまで!! ━━━━━━━━━━[PR]
Tokyo, Japan
122.2K
Follower
12.02%
Engagement
+9.5%(+10.6K)
5.6
15
momoka
@kurumi10momo
'98 / Tokyo
Tokyo, Japan
149.6K
Follower
3.75%
Engagement
+6.6%(+9.3K)
8.0
16
三吉彩花
@miyoshi.aa
🇯🇵Amuse 三吉彩花 MiyoshiAyaka 미요시아야카 Netflix:『ALICE IN BORDERLAND』 Amazon Prime:『KNUCKLE GIRL』 Movie:『타짜 벨제붑의 노래』 coming soon..
Tokyo, Japan
2.6M
Follower
1.78%
Engagement
+0.3%(+9.1K)
6.5
17
Aya Naruse
@aya_naruse.99
’99 | 171㎝ | girl mom | tokyo 🪡 @lucebaby_
Tokyo, Japan
104.8K
Follower
0.05%
Engagement
+9.3%(+8.9K)
7.6
18
Jenny Zhao
@forespiritnon
♱ loves to play dress up ♱ @happylonelyshop @foresfairy forespiritnon@gmail.com
Tokyo, Japan
289.1K
Follower
11.42%
Engagement
+3.1%(+8.8K)
8.6
19
深江有恵（ありえってぃ）
@arie_swal
164cm┊︎Disney┊︎idol┊︎Sweet Alley 🎀🪞˖ ࣪⊹
Tokyo, Japan
96.9K
Follower
4.21%
Engagement
+10.0%(+8.8K)
7.8
20
宮藤あどね/ADONE
@adochan121212
International Actress Asia Film Festival Best Actress 🏆 Films & TV series in 34 countries Based in Tokyo ⇄ World💍@izanagi_2025💰@elysia.insurance
Tokyo, Japan
406.9K
Follower
1.86%
Engagement
+2.1%(+8.5K)
6.8

Über dieses Instagram Influencer‑Ranking

Entdecke die einflussreichsten Creator in Tokyo mit unserem Ranking der Top 20 Influencer auf Instagram, die Beauty & Kosmetik Inhalte posten. Diese datengetriebene Analyse zeigt, wer Diskussionen prägt, Trends setzt und in 2026 die höchsten Engagement‑Raten erzielt.

Wichtige Kennzahlen

  • Gesamtreichweite: 75.9M potenzielle Impressionen über alle gelisteten Profile
  • Gesamte Followerzahl: 312.1M Follower insgesamt
  • Average Engagement Rate: 3.28% - above industry average
  • Market Coverage: 4,782 total influencers analyzed in this category

Zielgruppenanalyse & Reichweite

Die gelisteten Profile erreichen ein vielfältiges, globales Publikum mit Schwerpunkten in:

  • Top‑Märkte: Japan, United States of America, Taiwan
  • Geschlechterverteilung: 61% weiblich, 39% männlich
  • Wichtigste Altersgruppe: 25-34 Jahre (44.1% der Zielgruppe)
  • Sprachen: Japanese, English, Chinese

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2026.

Häufige Fragen

Wer ist der am schnellsten wachsende Beauty & Kosmetik Creator in Tokyo auf Instagram?

Aktuell (Stand September 2026) ist うさたにパイセン(山暮らし) (@usatanipaisen1215) der/die am schnellsten wachsende Beauty & Kosmetik Creator in Tokyo auf Instagram mit +10.2% monatlichem Wachstum (+26.8K Follower).

Wie viele Follower gewann うさたにパイセン(山暮らし) (@usatanipaisen1215) im letzten Monat?

うさたにパイセン(山暮らし) (@usatanipaisen1215) gewann etwa 26.8K Follower (+10.2%) im letzten Monat.

Wer wuchs stärker: うさたにパイセン(山暮らし) (@usatanipaisen1215) oder むにぐるめ（唯一無二の絶品グルメ） (@muni_gurume_japan)?

うさたにパイセン(山暮らし) (@usatanipaisen1215) wuchs stärker als むにぐるめ（唯一無二の絶品グルメ） (@muni_gurume_japan) (26.8K vs. 25.1K).

Wie entwickelt sich むにぐるめ（唯一無二の絶品グルメ） (@muni_gurume_japan) aktuell?

むにぐるめ（唯一無二の絶品グルメ） (@muni_gurume_japan) wächst aktuell um +1.3% (+25.1K) pro Monat, mit einem Profile Score von 5.6 und einem durchschnittlichen Engagement von 0.26%.

Wie entwickelt sich MARILYN (@yuuri_fukuse) aktuell?

MARILYN (@yuuri_fukuse) wächst aktuell um +2.7% (+17.4K) pro Monat, mit einem Profile Score von 8.4 und einem durchschnittlichen Engagement von 1.99%.

Wie entwickelt sich Gessica Katayama (@yugenjapann) aktuell?

Gessica Katayama (@yugenjapann) wächst aktuell um +7.9% (+17.3K) pro Monat, mit einem Profile Score von 7.0 und einem durchschnittlichen Engagement von 0.72%.

Wie entwickelt sich 𝗗𝗿𝗮. 𝗠𝗮𝗿𝗰𝗲𝗹𝗹𝗮 𝗕𝗿𝗮𝘀𝗶𝗹 (@dra.marcellabrasil) aktuell?

𝗗𝗿𝗮. 𝗠𝗮𝗿𝗰𝗲𝗹𝗹𝗮 𝗕𝗿𝗮𝘀𝗶𝗹 (@dra.marcellabrasil) wächst aktuell um +16.1% (+16.9K) pro Monat, mit einem Profile Score von 6.1 und einem durchschnittlichen Engagement von 0.59%.

Wer hatte das höhere prozentuale Wachstum: むにぐるめ（唯一無二の絶品グルメ） (@muni_gurume_japan) oder MARILYN (@yuuri_fukuse)?

MARILYN (@yuuri_fukuse) liegt vorne (2.7% vs. むにぐるめ（唯一無二の絶品グルメ） (@muni_gurume_japan) 1.3%).

Wie hoch ist der absolute Follower‑Zuwachs von うさたにパイセン(山暮らし) (@usatanipaisen1215)?

うさたにパイセン(山暮らし) (@usatanipaisen1215) gewann etwa 26.8K Follower (+10.2%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von むにぐるめ（唯一無二の絶品グルメ） (@muni_gurume_japan)?

むにぐるめ（唯一無二の絶品グルメ） (@muni_gurume_japan) gewann etwa 25.1K Follower (+1.3%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von MARILYN (@yuuri_fukuse)?

MARILYN (@yuuri_fukuse) gewann etwa 17.4K Follower (+2.7%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von Gessica Katayama (@yugenjapann)?

Gessica Katayama (@yugenjapann) gewann etwa 17.3K Follower (+7.9%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von 𝗗𝗿𝗮. 𝗠𝗮𝗿𝗰𝗲𝗹𝗹𝗮 𝗕𝗿𝗮𝘀𝗶𝗹 (@dra.marcellabrasil)?

𝗗𝗿𝗮. 𝗠𝗮𝗿𝗰𝗲𝗹𝗹𝗮 𝗕𝗿𝗮𝘀𝗶𝗹 (@dra.marcellabrasil) gewann etwa 16.9K Follower (+16.1%) im letzten Monat.

Ist うさたにパイセン(山暮らし) (@usatanipaisen1215) noch relevant?

Ja – うさたにパイセン(山暮らし) (@usatanipaisen1215) hat einen Profile Score von 6.8, durchschnittliches Engagement von 0.00% und +10.2% (+26.8K) monatliches Follower‑Wachstum, was für hohe Relevanz spricht.

What is a good engagement rate for Beauty & Cosmetics in Japan?

The average engagement rate for this category is 3.28%. Generally, rates above 3.9% are considered excellent, while rates above 2.6% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Tokyo?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.