Top 20 Instagram-Beauty & Kosmetik-Influencer aus Indonesia nach Follower‑Wachstum

Zuletzt aktualisiert: 01. April 2026

Influencer gesamt (Beauty & Kosmetik) in Indonesia

11,363

Erwartete Reichweite

370.0M

Follower gesamt

1.5B

Durchschn. Engagement

3.25%

Audience Analysis

Gender Distribution

Female61%
Male39%

Age Distribution

25-3441.1%
18-2431.6%
35-4412.5%
13-179.0%

Top Countries

Indonesia76.4%
United States of America2.9%
India2.5%
Spain1.6%
Austria1.5%

Top Languages

id55.3%
en30.5%
es3.3%

Top Cities

Jakarta12.4%
Bandung4.1%
Medan3.2%
Yogyakarta2.9%
Surabaya2.2%

Top 20 Creator

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Kenny Austin
@kennyauztin
Sometimes I act. Sometimes I create. Most of the time I just tryna be myself, which I’d rather do.
Indonesia
2.4M
Follower
6.90%
Engagement
+16.7%(+345.9K)
8.3
2
RICIS🧜‍♀️
@riaricis1795
@ricisofficial_mgmt I @aramoanadaily BA @msglowbeauty @cintabundavitabumin @emiliaspreiofficial @deterjensayang @kekebusana @purela.official
Jakarta, Indonesia
37.4M
Follower
0.65%
Engagement
+0.6%(+229.9K)
6.0
3
Ibnu Wardani
@ibnuwardani
Nuta Family🩵 @litahutami @alvawardani Cp : 08112829116 (Dani) 📩
Indonesia
6.1M
Follower
14.75%
Engagement
+3.2%(+188.9K)
5.8
4
Meicy Villia 🦋
@vilmei
Founder @meibie.beauty ✨ CP : 081779281744 ( business inquiries) 📩vilmeiofficial@gmail.com
Indonesia
14.2M
Follower
0.17%
Engagement
+1.2%(+166.7K)
5.5
5
Fadil Jaidi
@fadiljaidi
BA @maricafe.id Endorsement WA : 081295223083(Admin 1) 085282606565(Admin 2)
Indonesia
14.2M
Follower
7.33%
Engagement
+0.8%(+119.3K)
5.2
6
Shella Saukia
@shellasaukiaofficial
📍IND 🇮🇩 @ssyourmakeup @ssskin.id @shellasaukia.co.id @luevebeaute @distributorshellasaukia @xfitzofficial @sslovekids @sstravelindonesia
Jakarta, Indonesia
3.8M
Follower
0.16%
Engagement
+2.3%(+86.3K)
5.9
7
Dasha Gartman
@bulebarbie_official
Barbie in Asia | Bule Barbie 💗 Jakarta Indonesia 📍🇮🇩 Content Creator | Model | MC ✨ Business inquiries: @juliagreen_eventcode
Jakarta, Indonesia
6.0M
Follower
N/A
Engagement
+1.2%(+68.8K)
6.9
8
조이현 cho yihyun
@yihyun_1208
Indonesia
5.7M
Follower
8.19%
Engagement
+1.0%(+58.4K)
8.2
9
eve
@evelynchrestella
#AddictEve @lviors_official 's Baby✨ 💖🌷☁️🌞✨ WKWKWKWKWKWK Tiktok : Juanneve #SengSengSquad #ArchiEve CP : 08192225998 (Vanya)
Indonesia
2.1M
Follower
35.89%
Engagement
+2.7%(+56.1K)
8.8
10
Ciara Brosnan Official
@ciara_nadine_brosnan
actress | 🇮🇩🇳🇱🇮🇪🇪🇸 acc managed by Mom @mommie_monika CP 🔔📥 :
Jakarta, Indonesia
2.8M
Follower
7.20%
Engagement
+1.9%(+51.2K)
8.2
11
Tokopedia
@tokopedia
Cek Tokopedia Sekarang! 💚
Jakarta, Indonesia
5.1M
Follower
0.00%
Engagement
+0.9%(+46.9K)
4.3
12
Minji Kim
@minjji_8
Fit | Gym • Your Wifey❣️ 2000.12.28 • 🇰🇷x🇦🇺 Part of @zael.agency For Work: zaelmanagement@gmail.com💌
Indonesia
399.2K
Follower
3.97%
Engagement
+13.2%(+46.5K)
7.5
13
Enzy Storia Leovarisa
@enzystoria
🎞 @portrastoria 📬 contact.enzystoria@gmail.com 📍Jkt, Indonesia
Indonesia
5.3M
Follower
3.04%
Engagement
+0.8%(+44.4K)
6.1
14
Johana Ariel Suhendra
@nanashukulinerbdg
📞🎬CP : +62 811231783 - Devi Film Akan Tayang 2026 🎬🎞️ BA : @angelinbeautystudio @myclickhouse
Bandung, Indonesia
945.8K
Follower
0.00%
Engagement
+4.7%(+42.7K)
6.7
15
Kelvin Steviano
@kelvinstevianos
Brand Ambassador of @bagus.idn #THOLOL #Kelinisty Business inquiries /Endorse 👇
Indonesia
1.9M
Follower
3.26%
Engagement
+2.1%(+40.0K)
8.2
16
Bulan
@bulansutena
Akun aku cuma ini yaa :) For Business 💌 : contact.bulansutena@gmail.com ‪
Indonesia
4.1M
Follower
2.86%
Engagement
+1.0%(+39.4K)
7.4
17
Natalie Novita Chandra
@natalienovita
DIBERKATI UNTUK MENJADI BERKAT ✨ PA: RESTA (0822-1149-1545) BA of @advanindonesia @natnatbeautylounge @makandheik @innovativesolution.id
Jakarta, Indonesia
1.8M
Follower
N/A
Engagement
+2.1%(+36.5K)
5.3
18
Karin Novilda
@narinkovilda
📍Melbourne 🇦🇺 💌 Inquiries: hitmeup.awkarin@gmail.com Endorsement: +628128526880 (Dhea/Sarla) Manager: +6281317111533 (Nadya) Rek: PT KREATIF N S
Indonesia
1.9M
Follower
22.82%
Engagement
+2.0%(+36.2K)
8.2
19
dr. Richard Lee, MARS, AAAM
@dr.richard_lee
@klinik_kecantikan_athena @glowtechid @athenagroupindustri @byholywings 🩺 Konsul: 0823 0000 4001 💼 Business: 081998938222 👩🏻‍🦰 @renieffendi24
Indonesia
2.3M
Follower
0.45%
Engagement
+1.6%(+35.9K)
6.8
20
Beckham Putra Nugraha
@beckham_put7
Professional Football Player | @persib 🔵 part of team @ortuseight | Owners @e7am.apparel | part of the journey @junglepadel.bdg
Indonesia
1.7M
Follower
7.94%
Engagement
+2.0%(+34.5K)
8.1

Über dieses Instagram Influencer‑Ranking

Entdecke die einflussreichsten Creator in Indonesia mit unserem Ranking der Top 20 Influencer auf Instagram, die Beauty & Kosmetik Inhalte posten. Diese datengetriebene Analyse zeigt, wer Diskussionen prägt, Trends setzt und in 2026 die höchsten Engagement‑Raten erzielt.

Wichtige Kennzahlen

  • Gesamtreichweite: 370.0M potenzielle Impressionen über alle gelisteten Profile
  • Gesamte Followerzahl: 1.5B Follower insgesamt
  • Average Engagement Rate: 3.25% - above industry average
  • Market Coverage: 11,363 total influencers analyzed in this category

Zielgruppenanalyse & Reichweite

Die gelisteten Profile erreichen ein vielfältiges, globales Publikum mit Schwerpunkten in:

  • Top‑Märkte: Indonesia, United States of America, India
  • Geschlechterverteilung: 61% weiblich, 39% männlich
  • Wichtigste Altersgruppe: 25-34 Jahre (41.1% der Zielgruppe)
  • Sprachen: id, English, Spanish

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Beauty & Cosmetics niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through April 2026.

Häufige Fragen

Wer ist der am schnellsten wachsende Beauty & Kosmetik Creator in Indonesia auf Instagram?

Aktuell (Stand April 2026) ist Kenny Austin (@kennyauztin) der/die am schnellsten wachsende Beauty & Kosmetik Creator in Indonesia auf Instagram mit +16.7% monatlichem Wachstum (+345.9K Follower).

Wie viele Follower gewann Kenny Austin (@kennyauztin) im letzten Monat?

Kenny Austin (@kennyauztin) gewann etwa 345.9K Follower (+16.7%) im letzten Monat.

Wer wuchs stärker: Kenny Austin (@kennyauztin) oder RICIS🧜‍♀️ (@riaricis1795)?

Kenny Austin (@kennyauztin) wuchs stärker als RICIS🧜‍♀️ (@riaricis1795) (345.9K vs. 229.9K).

Wie entwickelt sich RICIS🧜‍♀️ (@riaricis1795) aktuell?

RICIS🧜‍♀️ (@riaricis1795) wächst aktuell um +0.6% (+229.9K) pro Monat, mit einem Profile Score von 6.0 und einem durchschnittlichen Engagement von 0.65%.

Wie entwickelt sich Ibnu Wardani (@ibnuwardani) aktuell?

Ibnu Wardani (@ibnuwardani) wächst aktuell um +3.2% (+188.9K) pro Monat, mit einem Profile Score von 5.8 und einem durchschnittlichen Engagement von 14.75%.

Wie entwickelt sich Meicy Villia 🦋 (@vilmei) aktuell?

Meicy Villia 🦋 (@vilmei) wächst aktuell um +1.2% (+166.7K) pro Monat, mit einem Profile Score von 5.5 und einem durchschnittlichen Engagement von 0.17%.

Wie entwickelt sich Fadil Jaidi (@fadiljaidi) aktuell?

Fadil Jaidi (@fadiljaidi) wächst aktuell um +0.8% (+119.3K) pro Monat, mit einem Profile Score von 5.2 und einem durchschnittlichen Engagement von 7.33%.

Wer hatte das höhere prozentuale Wachstum: RICIS🧜‍♀️ (@riaricis1795) oder Ibnu Wardani (@ibnuwardani)?

Ibnu Wardani (@ibnuwardani) liegt vorne (3.2% vs. RICIS🧜‍♀️ (@riaricis1795) 0.6%).

Wie hoch ist der absolute Follower‑Zuwachs von Kenny Austin (@kennyauztin)?

Kenny Austin (@kennyauztin) gewann etwa 345.9K Follower (+16.7%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von RICIS🧜‍♀️ (@riaricis1795)?

RICIS🧜‍♀️ (@riaricis1795) gewann etwa 229.9K Follower (+0.6%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von Ibnu Wardani (@ibnuwardani)?

Ibnu Wardani (@ibnuwardani) gewann etwa 188.9K Follower (+3.2%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von Meicy Villia 🦋 (@vilmei)?

Meicy Villia 🦋 (@vilmei) gewann etwa 166.7K Follower (+1.2%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von Fadil Jaidi (@fadiljaidi)?

Fadil Jaidi (@fadiljaidi) gewann etwa 119.3K Follower (+0.8%) im letzten Monat.

Ist Kenny Austin (@kennyauztin) noch relevant?

Ja – Kenny Austin (@kennyauztin) hat einen Profile Score von 8.3, durchschnittliches Engagement von 6.90% und +16.7% (+345.9K) monatliches Follower‑Wachstum, was für hohe Relevanz spricht.

What is a good engagement rate for Beauty & Cosmetics in Indonesia?

The average engagement rate for this category is 3.25%. Generally, rates above 3.9% are considered excellent, while rates above 2.6% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Indonesia?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.