Top 20 Wohnen & Inneneinrichtung aus Australia auf Instagram Influencer nach Follower‑Wachstum

Zuletzt aktualisiert: 10. September 2025

Influencer gesamt (Wohnen & Inneneinrichtung) in Australia

2,493

Erwartete Reichweite

24.1M

Follower gesamt

117.4M

Durchschn. Engagement

2.36%

Audience Analysis

Gender Distribution

Female73%
Male27%

Age Distribution

25-3443.0%
18-2422.0%
35-4421.1%
45-547.0%

Top Countries

Australia32.1%
United States of America16.0%
United Kingdom4.7%
Brazil3.9%
India2.2%

Top Languages

en77.8%
es7.8%
pt6.2%

Top Cities

Melbourne7.1%
Sydney4.7%
Perth3.4%
Brisbane2.1%
Greater London1.0%

Top 20 Creator

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Christian Watson | 1924us
@1924us
Design • Art • Photography • Animation Venture Onward™ Inquiries: info@1924.us Merch, cool goods, Mr Skelly and more! ☠️
Australia
3.7M
Follower
2.33%
Engagement
+7.2%(+250.8K)
7.2
2
Luke Moore
@therenodad
diy, reno, dad x3
Australia
2.0M
Follower
N/A
Engagement
+4.9%(+92.5K)
8.2
3
Aaron Bourne
@harolds_finishing_touches
BOUTIQUE LIFESTYLE STORE 🌿 STORE - #haroldsstore HOME- #haroldshome *please note, our Home is not open to the public - Just love to share it here.
Brisbane, Australia
516.1K
Follower
0.18%
Engagement
+6.7%(+32.6K)
4.2
4
september___studio
@september___studio
FLORIST 27 Boundary St. Darlinghurst Open: 8-3 Mon-Sat Contact: hello@septemberdarlinghurst.com
Sydney, Australia
1.3M
Follower
0.90%
Engagement
+2.2%(+26.8K)
5.8
5
Billy Hietanen
@nudemodular
Art/Design, Melbourne. nudemodular.com nudemodular@gmail.com
Melbourne, Australia
546.4K
Follower
N/A
Engagement
+4.4%(+23.0K)
6.4
6
SARAH TODD
@sarahtodd
Restaurateur | TV Host | Author Co-Founder @HotToddyChilli
Australia
849.7K
Follower
1.07%
Engagement
+2.6%(+21.6K)
4.0
7
Geneva Vanderzeil
@genevavanderzeil
always making something 🌷🔨🧵🎨🪡🍰 pre-order my new book New Again learn with me @genevasdiyschool wearing @collective.gen ✉️ geneva@collectivegen.com
Australia
1.4M
Follower
0.21%
Engagement
+1.2%(+16.2K)
5.1
8
Josh & Matt
@joshandmattdesign
lots of love, josh & matt ✉️ simone@precisionmgmt.com.au
Australia
2.8M
Follower
N/A
Engagement
+0.6%(+15.9K)
7.5
9
Cozytown
@cozytownrenders
🌲 The coziest place on the internet 🌧️ Creating peaceful little worlds 🪵 Free wallpapers every month, DM “WALLPAPER” 🔗 Shop + Ambience + Downloads
Australia
556.7K
Follower
N/A
Engagement
+2.7%(+14.7K)
8.8
10
Chantel Mila Ibbotson
@mama_mila_au
🌻 Your Bestie in Styling, Organising + Cleaning Hacks 📖 Author ‘The Dream Clean’ | Mum of 2 🕊Founder @mamamilahome 📧 ruby@daymgmt.com.au
Australia
3.0M
Follower
0.11%
Engagement
+0.4%(+12.5K)
5.0
11
Kerrie Hess
@kerriehessillustration
Australian artist 💕 SHOP at @studiokerriehess ♥️ @kerriehessmasterclass My Drawing and Painting Masterclass is now OPEN for enrolments below!
Australia
452.7K
Follower
0.08%
Engagement
+2.5%(+10.9K)
5.0
12
JORDAN BRUNO He/Him 👨🏽‍🍳🏳️‍🌈
@jordanbrunoofficial
Attempting to renovate the Palm View Manor with my husband every weekend until it’s done 🏠🌈
Perth, Australia
169.3K
Follower
2.66%
Engagement
+6.1%(+9.7K)
4.0
13
James Howe
@jameshowestudio
Designer. Make the world more beautiful WEAVE PROJECT STOOL 👇 Email me at hello@jameshowe.com.au
Australia
194.1K
Follower
0.97%
Engagement
+4.1%(+7.7K)
7.6
14
BÁRBARA SANTIAGO 🍄
@barbarasantiago.r
Welcome to my chaos 🍄☕️ 📍Sydney Founder @camillestudios.brand Collabs : grace@bythem.co
Sydney, Australia
104.1K
Follower
12.88%
Engagement
+7.7%(+7.5K)
4.5
15
Sydney Plant Guy 🌱
@sydneyplantguy
📍Sydney,Australia 🌿Growing large aroids indoors 🔻For tips & tricks, check out my youtube channel
Sydney, Australia
545.2K
Follower
N/A
Engagement
+1.2%(+6.4K)
7.9
16
KARSTAN & MAX
@karstanandmaxine
📍AUSTRALIA 👋🏼 KARSTAN & MAX + ZU & ZE ✖️TRAVELLERS SINCE 2008 ✖️TRUCK & KOMBI FAM ✖️NEW LAND OWNERS 🍃 ✖️DRIVING AROUND THE 🌏 2027 ✖️JOIN US ON YT 🎥
Newcastle, Australia
134.1K
Follower
1.57%
Engagement
+4.8%(+6.1K)
7.6
17
Alexandra Collins
@onemimosaplease_
Event planning and styling @onemartiniplease_ 9 x VOGUE • Vol.1 @seedheritage Muse Ranked as top Stationery Designer in the World AW25 drop - July 1
Melbourne, Australia
95.3K
Follower
1.22%
Engagement
+6.8%(+6.1K)
6.3
18
Jacintha Webster
@passthatplantau
#plantreels decor & lifestyle🌿 houseplant content creator | More tips on YT & blog🌵🫶🏻 💌passthatplantau@gmail.com Aka house.plants.melb Melbourne ♥️
Melbourne, Australia
259.2K
Follower
0.22%
Engagement
+2.3%(+5.7K)
6.3
19
Catherine Martin
@catherinemartindesigns
Homeware Design || Costume|Production|Set Designer || Producer || Academy Award Winner || Wife to Baz Luhrmann, Mother to Lillian + Egg #CMSpotted
Australia
7.3K
Follower
12.93%
Engagement
+21.9%(+5.4K)
6.2
20
Troy Donovan
@the_donnies
Facade designer
Australia
440.4K
Follower
3.74%
Engagement
+1.2%(+5.4K)
5.7

Über dieses Instagram Influencer‑Ranking

Entdecke die einflussreichsten Creator in Australia mit unserem Ranking der Top 20 Influencer auf Instagram, die Wohnen & Inneneinrichtung Inhalte posten. Diese datengetriebene Analyse zeigt, wer Diskussionen prägt, Trends setzt und in 2025 die höchsten Engagement‑Raten erzielt.

Wichtige Kennzahlen

  • Gesamtreichweite: 24.1M potenzielle Impressionen über alle gelisteten Profile
  • Gesamte Followerzahl: 117.4M Follower insgesamt
  • Average Engagement Rate: 2.36% - competitive engagement levels
  • Market Coverage: 2,493 total influencers analyzed in this category

Zielgruppenanalyse & Reichweite

Die gelisteten Profile erreichen ein vielfältiges, globales Publikum mit Schwerpunkten in:

  • Top‑Märkte: Australia, United States of America, United Kingdom
  • Geschlechterverteilung: 73% weiblich, 27% männlich
  • Wichtigste Altersgruppe: 25-34 Jahre (43% der Zielgruppe)
  • Sprachen: English, Spanish, Portuguese

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Home & Interior Design niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2025.

Häufige Fragen

Wer ist der am schnellsten wachsende Wohnen & Inneneinrichtung Creator in Australia auf Instagram?

Aktuell (Stand September 2025) ist Christian Watson | 1924us (@1924us) der/die am schnellsten wachsende Wohnen & Inneneinrichtung Creator in Australia auf Instagram mit +7.2% monatlichem Wachstum (+250.8K Follower).

Wie viele Follower gewann Christian Watson | 1924us (@1924us) im letzten Monat?

Christian Watson | 1924us (@1924us) gewann etwa 250.8K Follower (+7.2%) im letzten Monat.

Wer wuchs stärker: Christian Watson | 1924us (@1924us) oder Luke Moore (@therenodad)?

Christian Watson | 1924us (@1924us) wuchs stärker als Luke Moore (@therenodad) (250.8K vs. 92.5K).

Wie entwickelt sich Luke Moore (@therenodad) aktuell?

Luke Moore (@therenodad) wächst aktuell um +4.9% (+92.5K) pro Monat, mit einem Profile Score von 8.2 und einem durchschnittlichen Engagement von k. A..

Wie entwickelt sich Aaron Bourne (@harolds_finishing_touches) aktuell?

Aaron Bourne (@harolds_finishing_touches) wächst aktuell um +6.7% (+32.6K) pro Monat, mit einem Profile Score von 4.2 und einem durchschnittlichen Engagement von 0.18%.

Wie entwickelt sich september___studio (@september___studio) aktuell?

september___studio (@september___studio) wächst aktuell um +2.2% (+26.8K) pro Monat, mit einem Profile Score von 5.8 und einem durchschnittlichen Engagement von 0.90%.

Wie entwickelt sich Billy Hietanen (@nudemodular) aktuell?

Billy Hietanen (@nudemodular) wächst aktuell um +4.4% (+23.0K) pro Monat, mit einem Profile Score von 6.4 und einem durchschnittlichen Engagement von k. A..

Wer hatte das höhere prozentuale Wachstum: Luke Moore (@therenodad) oder Aaron Bourne (@harolds_finishing_touches)?

Aaron Bourne (@harolds_finishing_touches) liegt vorne (6.7% vs. Luke Moore (@therenodad) 4.9%).

Wie hoch ist der absolute Follower‑Zuwachs von Christian Watson | 1924us (@1924us)?

Christian Watson | 1924us (@1924us) gewann etwa 250.8K Follower (+7.2%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von Luke Moore (@therenodad)?

Luke Moore (@therenodad) gewann etwa 92.5K Follower (+4.9%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von Aaron Bourne (@harolds_finishing_touches)?

Aaron Bourne (@harolds_finishing_touches) gewann etwa 32.6K Follower (+6.7%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von september___studio (@september___studio)?

september___studio (@september___studio) gewann etwa 26.8K Follower (+2.2%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von Billy Hietanen (@nudemodular)?

Billy Hietanen (@nudemodular) gewann etwa 23.0K Follower (+4.4%) im letzten Monat.

Ist Christian Watson | 1924us (@1924us) noch relevant?

Ja – Christian Watson | 1924us (@1924us) hat einen Profile Score von 7.2, durchschnittliches Engagement von 2.33% und +7.2% (+250.8K) monatliches Follower‑Wachstum, was für hohe Relevanz spricht.

What is a good engagement rate for Home & Interior Design in Australia?

The average engagement rate for this category is 2.36%. Generally, rates above 2.8% are considered excellent, while rates above 1.9% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Australia?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.