Top 20 Instagram-Wohnen & Inneneinrichtung-Influencer aus Australia nach Follower‑Wachstum

Zuletzt aktualisiert: 28. September 2026

Influencer gesamt (Wohnen & Inneneinrichtung) in Australia

5,387

Erwartete Reichweite

41.8M

Follower gesamt

207.3M

Durchschn. Engagement

2.01%

Audience Analysis

Gender Distribution

Female74%
Male26%

Age Distribution

25-3442.8%
18-2425.7%
35-4419.0%
45-545.7%

Top Countries

Australia33.5%
United States of America19.5%
United Kingdom8.0%
Canada2.9%
Brazil2.9%

Top Languages

en82.6%
es7.0%
pt3.7%

Top Cities

Melbourne6.8%
Sydney5.9%
Brisbane3.0%
Gold Coast2.1%
Perth1.8%

Top 20 Creator

RankInfluencerLocationFollowersEngagementMonthly GrowthScore
1
Christian Watson | 1924us
@1924us
Design • Art • Animation • Storytelling Venture Onward™ Inquiries: info@1924.us Our new book is here! ☠️
Australia
6.4M
Follower
2.41%
Engagement
+2.8%(+176.5K)
8.6
2
Loui Burke
@louiburke
Your chic friend in home, hosting & put-together living. Occasionally fed up. Always helpful. 🦘contact@louiburke.com
Melbourne, Australia
1.3M
Follower
0.12%
Engagement
+14.5%(+161.5K)
6.9
3
Gavin Fleay
@sandy.tracks
⇄ Built for freedom ⇄ 📍 North West 📸 Me ➛ @gavin.fleay
Australia
966.7K
Follower
0.73%
Engagement
+10.6%(+92.8K)
8.4
4
Hamish Bassett
@tinypotsmelbourne
Tiny Wheel-Thrown Pottery by @hamishbassett Made in Naarm/Melbourne Next drop: TBD Commissions currently closed 🇵🇸
Melbourne, Australia
519.7K
Follower
0.87%
Engagement
+11.3%(+52.9K)
8.2
5
Fuzzy Pipe Cleaner Tutorials Brand💐
@craftimate.au
Your Pipe Cleaner Flowers Mate 💐 Explore digital tutorials and start crafting today ⤵️
Perth, Australia
370.1K
Follower
0.44%
Engagement
+13.8%(+44.8K)
6.4
6
Nathan Stafford
@nathanslawnsandgardens
New Zealand see you 9th July to 13th July. Let’s help some families
Australia
3.4M
Follower
0.08%
Engagement
+0.9%(+31.7K)
5.2
7
Hacks: Cleaning | Washing | Organisation | Motivation
@home.with.leanne
Helping busy mums create a calmer, more organised home with practical hacks that actually fit real life. Mum | Nurse | 📍Brisbane 📧 elina@huume.com.au
Brisbane, Australia
457.4K
Follower
0.09%
Engagement
+4.9%(+21.3K)
5.9
8
Philip Thurston
@thurstonphoto
Finding revelation and beauty amidst the crashing waves of life. Sharing Waves of Wisdom. Order my new book; LIVING WATER 💙🌊👇🏼
Australia
1.3M
Follower
1.45%
Engagement
+1.6%(+19.8K)
6.2
9
Nina 🌷
@nina.loves.to.sew
I love to make cute things 🌷🧵🌼🪡✨ 💌 sewnbyneens@gmail.com 📍 Melbourne, Australia
Melbourne, Australia
155.1K
Follower
1.93%
Engagement
+14.4%(+19.5K)
8.3
10
Natasha Swingler
@effectivespaces
✨Redefining how we fold, organise and use space 🎁Bespoke gift wraps, created for everyday moments 📧 natasha@flaremp.com
Australia
6.2M
Follower
0.14%
Engagement
+0.3%(+17.8K)
4.7
11
Handmade Pipe Cleaner Flower & Gift Tutorial 💐
@giftify.flowers
Pipe Cleaner Flowers - Handmade DIY Gifts Tutorials 🎁 Aus & Us based 🇦🇺🇺🇸 - Craftihubs Get tutorials and start DIY today👇
Australia
356.5K
Follower
0.24%
Engagement
+5.2%(+17.8K)
6.2
12
Amy │ Budget bestie 🤍
@amycoul.money
Your budget friendly bestie 🤍 Navigating life & making every dollar count 🏡✨ 📍 QLD ☀️ 💌 jai@iconmanagement.com.au 👇🏻 Favourite budget finds + hacks
Australia
108.7K
Follower
0.26%
Engagement
+12.9%(+12.4K)
6.7
13
Favgirl Jessie
@favgirljessie
Australia
286.2K
Follower
0.88%
Engagement
+4.4%(+12.0K)
5.7
14
Brad Canning
@bradcanning
Home, Tech, Travel and Lifestyle Creator Melbourne, Australia Mgmt: tim@22.com.au
Melbourne, Australia
172.9K
Follower
35.09%
Engagement
+7.0%(+11.3K)
6.7
15
Kat Taylor
@menopause_the_truth
Daily posts on everything woman, comedy and life! PO BOX 593, Stepney SA 5069 😍
Australia
292.0K
Follower
2.46%
Engagement
+4.0%(+11.1K)
7.8
16
Sydney Sclafani | ISLAND REALTOR®
@island.realtor
ultra-luxe destinations marketing + listing specialist 100+ successful closings in Palm Beach DM w/ any inquiries or call ❥ 561.281.9176
Sydney, Australia
522.7K
Follower
0.01%
Engagement
+1.8%(+9.5K)
5.0
17
Georgia & Charlie 🐻
@bettysbungalow_
Perth🏡 Solo mum renovating her 1970s home & garden 🥕 DIY, budgeting, ADHD, lifestyle 🔨 Also a photographer @yoursacredstills talent@neuralle.com
Perth, Australia
130.5K
Follower
5.83%
Engagement
+7.5%(+9.1K)
8.4
18
Emma & Jake
@emma__higgins
EMMA & JAKE👷🏼‍♂️👷🏼‍♀️ Renovating our first home together,🏚️🔜🏡 plus sharing our every day life💕 💌emmarosehiggins2@gmail.com 📦PO BOX 655 maffra vic 3860
Melbourne, Australia
245.3K
Follower
0.00%
Engagement
+3.9%(+9.1K)
8.4
19
Kimberley Gallagher
@thefengshuiflow
Use your home to attract more money, happiness + opportunities Modern Feng Shui for real life Author | TV Expert | Speaker Mgmt - Lucie@luciepr.com
Australia
226.4K
Follower
0.38%
Engagement
+4.0%(+8.7K)
8.0
20
Agha Noor
@aghanoorofficial
Welcome to Agha Noor's Official Instagram Account. Our beautiful customers and their satisfaction is our first priority. #AghaNoor
Australia
2.6M
Follower
0.01%
Engagement
+0.3%(+8.7K)
4.1

Über dieses Instagram Influencer‑Ranking

Entdecke die einflussreichsten Creator in Australia mit unserem Ranking der Top 20 Influencer auf Instagram, die Wohnen & Inneneinrichtung Inhalte posten. Diese datengetriebene Analyse zeigt, wer Diskussionen prägt, Trends setzt und in 2026 die höchsten Engagement‑Raten erzielt.

Wichtige Kennzahlen

  • Gesamtreichweite: 41.8M potenzielle Impressionen über alle gelisteten Profile
  • Gesamte Followerzahl: 207.3M Follower insgesamt
  • Average Engagement Rate: 2.01% - competitive engagement levels
  • Market Coverage: 5,387 total influencers analyzed in this category

Zielgruppenanalyse & Reichweite

Die gelisteten Profile erreichen ein vielfältiges, globales Publikum mit Schwerpunkten in:

  • Top‑Märkte: Australia, United States of America, United Kingdom
  • Geschlechterverteilung: 74% weiblich, 26% männlich
  • Wichtigste Altersgruppe: 25-34 Jahre (42.8% der Zielgruppe)
  • Sprachen: English, Spanish, Portuguese

Why This Ranking Matters

For brands and marketers, this ranking provides essential intelligence for:

  • Identifying high-performing influencers for partnership opportunities
  • Understanding audience demographics for targeted campaigns
  • Benchmarking engagement rates and growth metrics
  • Discovering emerging talent with strong growth trajectories
  • Analyzing competitive landscape in Home & Interior Design niche

For content creators, these insights help with:

  • Understanding industry benchmarks and performance standards
  • Identifying successful content strategies from top performers
  • Network building and collaboration opportunities
  • Setting realistic growth targets based on peer performance

Methodology & Data Freshness

Our rankings are generated using advanced algorithms that analyze multiple performance indicators:

  • Profile Score: Proprietary metric combining reach, engagement, and growth
  • Engagement Rate: Average interaction rate across recent content
  • Growth Velocity: Month-over-month follower growth and momentum
  • Content Consistency: Posting frequency and audience retention
  • Audience Quality: Authenticity scores and demographic relevance

Data is refreshed weekly to ensure you're always working with the most current information. Last update includes performance data through September 2026.

Häufige Fragen

Wer ist der am schnellsten wachsende Wohnen & Inneneinrichtung Creator in Australia auf Instagram?

Aktuell (Stand September 2026) ist Christian Watson | 1924us (@1924us) der/die am schnellsten wachsende Wohnen & Inneneinrichtung Creator in Australia auf Instagram mit +2.8% monatlichem Wachstum (+176.5K Follower).

Wie viele Follower gewann Christian Watson | 1924us (@1924us) im letzten Monat?

Christian Watson | 1924us (@1924us) gewann etwa 176.5K Follower (+2.8%) im letzten Monat.

Wer wuchs stärker: Christian Watson | 1924us (@1924us) oder Loui Burke (@louiburke)?

Christian Watson | 1924us (@1924us) wuchs stärker als Loui Burke (@louiburke) (176.5K vs. 161.5K).

Wie entwickelt sich Loui Burke (@louiburke) aktuell?

Loui Burke (@louiburke) wächst aktuell um +14.5% (+161.5K) pro Monat, mit einem Profile Score von 6.9 und einem durchschnittlichen Engagement von 0.12%.

Wie entwickelt sich Gavin Fleay (@sandy.tracks) aktuell?

Gavin Fleay (@sandy.tracks) wächst aktuell um +10.6% (+92.8K) pro Monat, mit einem Profile Score von 8.4 und einem durchschnittlichen Engagement von 0.73%.

Wie entwickelt sich Hamish Bassett (@tinypotsmelbourne) aktuell?

Hamish Bassett (@tinypotsmelbourne) wächst aktuell um +11.3% (+52.9K) pro Monat, mit einem Profile Score von 8.2 und einem durchschnittlichen Engagement von 0.87%.

Wie entwickelt sich Fuzzy Pipe Cleaner Tutorials Brand💐 (@craftimate.au) aktuell?

Fuzzy Pipe Cleaner Tutorials Brand💐 (@craftimate.au) wächst aktuell um +13.8% (+44.8K) pro Monat, mit einem Profile Score von 6.4 und einem durchschnittlichen Engagement von 0.44%.

Wer hatte das höhere prozentuale Wachstum: Loui Burke (@louiburke) oder Gavin Fleay (@sandy.tracks)?

Loui Burke (@louiburke) liegt vorne (14.5% vs. Gavin Fleay (@sandy.tracks) 10.6%).

Wie hoch ist der absolute Follower‑Zuwachs von Christian Watson | 1924us (@1924us)?

Christian Watson | 1924us (@1924us) gewann etwa 176.5K Follower (+2.8%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von Loui Burke (@louiburke)?

Loui Burke (@louiburke) gewann etwa 161.5K Follower (+14.5%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von Gavin Fleay (@sandy.tracks)?

Gavin Fleay (@sandy.tracks) gewann etwa 92.8K Follower (+10.6%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von Hamish Bassett (@tinypotsmelbourne)?

Hamish Bassett (@tinypotsmelbourne) gewann etwa 52.9K Follower (+11.3%) im letzten Monat.

Wie hoch ist der absolute Follower‑Zuwachs von Fuzzy Pipe Cleaner Tutorials Brand💐 (@craftimate.au)?

Fuzzy Pipe Cleaner Tutorials Brand💐 (@craftimate.au) gewann etwa 44.8K Follower (+13.8%) im letzten Monat.

Ist Christian Watson | 1924us (@1924us) noch relevant?

Ja – Christian Watson | 1924us (@1924us) hat einen Profile Score von 8.6, durchschnittliches Engagement von 2.41% und +2.8% (+176.5K) monatliches Follower‑Wachstum, was für hohe Relevanz spricht.

What is a good engagement rate for Home & Interior Design in Australia?

The average engagement rate for this category is 2.01%. Generally, rates above 2.4% are considered excellent, while rates above 1.6% are good. Engagement rates vary by platform, niche, and follower count - micro-influencers often have higher rates than mega-influencers.

How is the Profile Score calculated?

The Profile Score (0-10 scale) is a composite metric that weighs several factors: 40% engagement quality, 25% audience reach, 20% growth momentum, 10% content consistency, and 5% audience authenticity. A score above 7.0 indicates a high-performing influencer, while scores above 8.5 represent elite-tier creators.

Can I use this data for influencer marketing campaigns?

Yes! This ranking is designed to help brands, agencies, and marketers identify potential partnership opportunities. The data provides a starting point for campaign planning, competitor analysis, and market research. For detailed campaign analytics and contact information, consider upgrading to our professional tools.

What does monthly growth percentage mean?

Monthly growth shows the percentage change in followers over the past 30 days. Positive growth (green) indicates gaining followers, while negative growth (red) means losing followers. The number in parentheses shows the absolute follower change. High growth rates often indicate viral content or successful campaigns.

Why should I track influencers in Australia?

Location-specific influencer tracking is crucial for targeted marketing campaigns. Local influencers often have higher engagement rates within their geographic area, understand cultural nuances, and can drive better ROI for region-specific products or services. They're particularly valuable for retail, hospitality, and location-based businesses.

How can I improve my ranking as an influencer?

Focus on these key areas: (1) Increase engagement by creating content that encourages comments and shares, (2) Post consistently to maintain audience interest, (3) Use relevant hashtags to expand reach, (4) Collaborate with other creators in your niche, (5) Respond to comments to build community, and (6) Analyze your best-performing content and create similar pieces.

Note: This ranking represents a snapshot of current instagram influence based on publicly available data. Rankings can fluctuate based on content performance, platform algorithm changes, and audience behavior. Use this data as one of several factors in your decision-making process.