Community Management Feature

Boost your influencer marketing

Community Management

Revolutionize your Community Engagement on TikTok

By using influData’s Community Management, you can increase the visibility of your brand without investing in costly advertising. With real-time notifications that inform you about new content from top creators and trending influencers, you can be one of the first to comment, thus increasing the visibility of your comments. These comments are more likely to appear at the beginning of the feed and receive more likes.

Our Community Management enables you to specifically react to content that fits your brand (regardless of whether a brand account was tagged) and improves productivity by efficiently integrating workflows and automating your social media activities, ultimately reducing manual effort.

Create a watchlist of creators with the potential to publish viral posts and set up notifications to stay informed about new content pieces. This way, you’ll always stay one step ahead of the competition.

Please note: Community Management is not included in the regular influData packages and therefore not automatically activated. If you’re interested, please reach out to our team via email or chat. Pricing is available upon request. The Community Management feature is currently only available for TikTok (Instagram available upon request).

"Get notified immediately when creators post content related to your brand, and be the first to comment, maximizing your brand's visibility."

Message from the influData Community Management Tool that indicates a new posting that is worth commenting on, after it might receive a lot of likes.

Feature Highlights:

Real-Time Notifications

Be the first to know with instant alerts on new content from top creators, ensuring you never miss a beat.

Maximize Engagement

Increase your brand’s visibility and engagement by being one of the first to comment on fresh posts, leveraging early interactions to stand out in the feed.

Custom Tracking Lists

Create and customize lists of creators that align with your brand’s values, enabling targeted engagement and streamlined monitoring.

Airtable Integration

Efficiently manage your data and automate routine tasks with our powerful Airtable integration, which supports syncing with essential tools like email and Slack.

Efficient Workflow Integration

Simplify your processes with easy setup and seamless automation capabilities that enhance workflow efficiency and reduce manual effort.

Display of a TikTok posting with a comment from your company via the influData Community Management, which achieved a lot of likes.

Key benefits

Increased Visibility

Early comments elevate your brand's presence, boosting exposure without the traditional advertising costs. Since comments that receive a lot of likes are ranked at the top of the feed, it’s important to be among the first to comment in order to fully capitalize on the effect of those comments.

Cost-Effective Engagement

Engage with a larger audience in a more budget-friendly manner, maximizing your marketing investments.

Enhanced Brand Awareness

Maintain relevance and stay top-of-mind with timely, creative engagements that truly resonate with your audience.

Targeted Marketing

With real-time notifications, focus your efforts precisely where they count, ensuring that you engage with the right content at the perfect moment.

Efficient Workflow

Our tools automate and integrate your social media tasks, significantly saving time and enhancing productivity, allowing you to do more with less.

A flow chart depicting the influData Community Management Feature. Everytime a new content piece is posted, influData's Community Management give you the chance to be one of the first to comment, thus gaining reach and engagement.

Use Case

 

Have you ever noticed how more and more brands manage to generate thousands of likes with their comments under TikTok videos and Instagram Reels?

You don’t need to be an expert to understand that this can create enormous awareness with relatively little effort — you just need to know how. And this is where our Community Management comes into play. It sends you instant notifications about new content from top creators that you can immediately leverage to boost your online presence.

Comments under Reels and TikToks are sorted by relevance and popularity, based on factors such as language, likes, posting time, interaction, etc. The algorithm is similar to the one used for the content on these platforms.

Here’s a quick example: Content pieces generally have an engagement rate of around 0.5% to 2.0%. This means a comment with 1,000 likes can potentially reach 50,000 to 200,000 users — an enormous potential that can be achieved with just one comment.

The key, however, is that top comments are created within seconds, requiring neither planning nor resources, and usually only one person on the team is needed.

What should you do? With a bit of know-how, the right content, and creative texts, you can often make it into the top 3 comments under viral posts.

 

The Challenges:

  • To achieve this reach, the comment must be creative, match the content, and hit the nail on the head — reflecting what many users are thinking.
  • The quicker the comment is posted after the content is uploaded, the higher the chances of it going viral.
  • Even a good comment can get lost if hours have passed since the post was uploaded.
  • A comment should be funny or interesting, especially if it comes from a brand, for example, self-ironic or unexpected.
  • Edgy comments that are unexpected or self-ironic can significantly increase reach through community responses and even have the potential to become known beyond the original post — this can be a fine line, so approach cautiously and keep an eye on community reactions.
  • Since luck plays a big role, many comments should be written. The more, the better, as long as quality doesn’t suffer.
  • It’s also important to analyze which comments perform well, what makes these comments effective, and with which content the community management works best.

With influData Community Management, you’ll be notified within minutes after a post is made, giving you the chance to attach yourself to potential viral posts from creators in your target group. Use this opportunity to maximize your reach!